Denise Says - Coaching & Advice for Real Estate Agents

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Education & Training - The Lones Group, Inc.
Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.
RECENT BLOG POSTS
One Person Can Make a Huge Difference Recently, I traveled to New Orleans to speak at the National Association of REALTORSĀ® Convention for the Women's Council of REALTORSĀ®. I had never been to New Orleans before and was excited to see what was in store for me there. I traveled with Shauna from m...
11/21/2014
Six Tips for New Agents Our industry has seen an influx of new agents over the last year. I was absolutely energized by the number of new agents who were at the National Association of REALTORSĀ® Conference this last week. In fact, I had a few agents stop by our booth who had not yet even receive...
11/14/2014
Remodeling Hits an All-time High! People ask me all the time about my personal formula for home remodels, but in my experience every project and every home is unique. I let each home visually tell me how it needs to be changed. For some remodels a complete new kitchen is in order, while other ki...
11/07/2014
QRM Mortgage Rule: What You Need to Know In 2010 the federal government enacted the banking reform bill developed to address the financial crisis and the number of homeowners who lost their homes due to too liberal lending practices. While additional regulations were needed, the result was that ...
10/31/2014
The Secrets to Targeting a Geographical Farm Many agents who think about targeting a geographical farm choose that farm based on what they think will produce best results, but without verifying that research this may not actually be the case. Other agents like the idea of farming their own neigh...
10/27/2014
Don't Let Vertical Homes Shrink Your Buyer Pool During my Club Zebra call this week, I had a wonderful question from my client Laurie Way about how to market and sell unique properties. She mentioned that she often has multi-level properties listed, which are abundant in her Seattle real estate ...
10/17/2014
The Lead Generation Triangle Whenever agents ask me what the best kind of lead generation method is I have to answer with the same two words every time, "It depends." Great lead generation depends on so many factors and it has to match your personality, your skill level and your interest level. ...
10/14/2014
Your Niche Marketing Road Map If you enjoyed my Zebra Report last week on targeting a niche market, you are going to love this week's article on taking the steps to actually hone in on a niche market and determine a marketing plan to get your phone ringing! If you are thinking that the idea of a...
10/03/2014
Use Your Life Resources to Develop a Strong Niche Market Niche marketing is something that few agents choose to do. However, the ones who do it well will tell you that it was one of their smartest business decisions. Agents are leery to name and claim a niche because they worry that it will limi...
09/26/2014
Helping Sellers Get Realistic About Price Unrealistic sellers have been a big challenge for real estate agents for decades. It is common for sellers to have a different view of their home value than the market does. The difficulty comes when it is time to get the home listed and the seller belie...
09/19/2014
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Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding
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