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The Real Estate Tomato is a destination for real estate news, emarketing, internet insight, services and products. Our mission is to provide Realtors with the news, knowledge, service and technology to make them more successful.

ARCHIVED BLOG POSTS

2007 

4:27AM, PST. The phone rings.  "I just picked up the paper and you wouldn't believe what's hanging out of it," my mother excitedly states.   "What?" I grunt.  "I'm sorry to wake you, I thought I was going to get the machine."  "You won't believe where the Globe put your logo in the paper, it's h...
Posted almost 7 years ago
10.  Poor Headline Writing There is a dichotomy on the blogosphere.  Headlines that have you feeling like they are worth clicking on, and others overlooked.  You clicked on this one.  Why?  Answer that question and you will stop making the mistake that has your articles being overlooked.- 7 Cruc...
Posted about 7 years ago
So the first week of official judging is here, finally.  Jackie’s growth since we launched the blog just over 3 weeks ago has been staggering.  Her stats below tell the story, but it is one specific announcement that we need to make that have us jumping for joy. Jackie has generated her first bon...
Posted about 7 years ago
Formatting issues will persist in your blog if you continue to copy and paste from Microsoft Word.Everyday we come across 'broken blogs'.  The reason the blog 'broke' is always the same: Microsoft Word was used to compose an article and now the formatting is jacked up, and in some cases the form...
Posted about 7 years ago
Here are the results of our final week of not being judged, officially.  I should have gotten these stats and training items out yesterday, but seems that Easter got in the way (read: In-Laws).   Our next installment will be our first officially judged week, with the stats starting retroactive to...
Posted about 7 years ago
1. Advertisements Will Cheapen Your BlogNothing makes you look cheesier than having a bunch of ads next to your honest message.  Especially ads that you really have no supreme control over.  I can forgive some solid sponsorship that directly relates to the visitor's needs and interest.  We showca...
Posted about 7 years ago
Everywhere I look, businesses are beginning to embrace a new strategy for connecting with customers: getting real.  Fed by the blogging explosion, sales and marketing organizations are looking at how to drop their corporate masks of sameness and grow real relationships with people. This month’s c...
Posted about 7 years ago
Category Organization Will Give Your Real Estate Blog A Long And Successful Life.Throw down 50 cents and pick up your local daily.You are willing to invest in the pile of paper because you have an expectation of the value that it contains.The format for most major city newspapers is predictable:(...
Posted about 7 years ago
Here we are again, unjudged and unbridled, knowing that we are not officially being judged yet by the audience, nor the judges until April 9th. Yet, as I explained last week, we feel that it is important to begin documenting Jackie Colson-Miller's progress.  Given that we are literally developing...
Posted about 7 years ago
Rainer
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