landing pages: Call To Actions That WORK! - 11/11/11 11:51 AM
We are doing pay-per-click campaigns, creating content, optimizing that content on Social networks – and HOPING that someone will actually follow where we are leading them… and CALL! If you are not generating the number of leads you want to, maybe it’s time to look at what you are asking visitors to your site to do!
What’s your Call To Action!?!
Sadly, for many of the sites I visit… it’s just a Contact Me Page.  Not a COOL Landing Page, that has a video, or a a fun Market Report in a Slide Show… just Contact Me.  When you are competing … (1 comments)

landing pages: What’s A Landing Page? - 11/08/11 11:39 AM
Many Real Estate Agents are taking advantage of the Power of Free. That might mean that they are posting information on Craigslist, Kijiji or Backpage – or it could be that they are promoting a property, or “Sign Up To Get A Free List Of Foreclosed Homes” in our area.  No matter what you are promoting, you need to know that WHERE you take that lead to on your website could be the difference between converting the lead – and losing it.
Building a Landing Page
After you create a call-to-action, you need to set up the landing page that it will … (3 comments)

 
Joshua  Harley (Fathom Realty) Rainmaker large

Joshua Harley

Plano, TX

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Fathom Realty represents the future of the real estate brokerage. It is a hybrid brokerage model combining all of the tools, resources and professional branding of the "big brand" brokerage with a 100% agent commission model.
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