Storyteller Marketing in Real Estate

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Real Estate Agent - YourStories Realty Group - MA# 9517963
What would you do today, if you knew you could not fail? What actions would you take, what would you share and how would you treat the people around you. Storyteller Marketing in Real Estate by Larry Lawfer will explore the real estate industry through the eyes of the community and it's people and stories.

ARCHIVED BLOG POSTS

2010 

 How important is the brand your office represents to your career? How important is your personal brand within that office brand? Since all real estate is personal when it really gets down to it, how important is this brand you represent?  I am just asking here for discussions sake. It is clear a...
08/31/2010
 How important is the brand your office represents to your career? How important is your personal brand within that office brand? Since all real estate is personal when it really gets down to it, how important is this brand you represent?  I am just asking here for discussions sake. It is clear a...
08/31/2010
The Social Media Breakfast-Dallas had it's monthly meeting last week.  Hassan Bawab of Magic Logix provided the standing room only crowd  and understanding of the the use of several of the social media tools that he uses in his award winning agency. Dallas, TX- August 8, 2010- Magic Logix, a ...
08/30/2010
This Quarterly Housing report put out by the Texax Association of Realtors shows some positive signs for the 2nd quarter, but let's wait before we get too excited here.  This quarter is where the tax break incentive was in play.  It is the third quarter that has people more nervous. The drop ...
08/29/2010
 Mario Jannatpour, who I met on Active Rain recently, has written a talking book entitled, Must See Inside. This is his up close and personal approach to selling real estate based on his years of success in sales. Mario has been successful for many years in both up economies and down and wants to...
08/28/2010
The word service has lost meaning in a jumble of false promises.  A simple promise of service needs to be further defined to be understood.  For instance if I want information every day and you send it to me once a week, I am not feeling serviced.  Here then is a key point, ask your client how th...
08/27/2010
I guess a better title is, “why I really work.”  I work for my family, I work for my community, I work to maintain standards (granted these standards fluxuate in a seasonal and year over year basis), I work because I like to work.  Studs Terkel a prize-winning author and radio broadcast personali...
08/26/2010
Billy Parker, Loan Officer, Jet Pilot and Real Estate instructor met Paul Peebles of Old Capital Residential Lending many years ago. Integrity and Service are characteristics that define Paul, as well as Old Capital Residential Lending. Paul was one of the original residential licensee’s in the S...
08/25/2010
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From all that I have read about the real estate industry over the years, we are experiencing some very unique circumstances right now.  Record interest rates, record government programs with the tax credit being a highlight, the foreclosure and modification jumble, dipping prices all have had an ...
08/24/2010
Billy Parker Loan Officer, Jet Pilot, Real Estate Educator Today’s Best of Big D video is about Billy Parker. I met Billy through another Best of Big D interviewee Peggy Santmyer. Peggy was the 2009 TAR educator of the year and when I asked her who else I might speak with you is one of Texas’s be...
08/23/2010
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Larry Lawfer

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