lead generation: How I Got Another Web Site Client From Facebook - 01/08/14 08:36 PM
Is your web site dusty? 
I have researched hundreds of real estate domains. It is surprising to see how many web sites lack social media integration. In fact most sites look very dated and do not take advantage of the visual display advances that have been introduced in recent years.
A web site is like a car. You need a new one every 5-10 years. You need to put on new tires and change the filters and belts once in a while. Web sites no longer need to cost $10-$15k unless you ask for some serious functionality that requires a lot … (7 comments)

lead generation: Holiday Season Email Newsletters – Check Your List Twice - 12/06/13 09:25 PM
‘Tis the season for holiday email campaigns. When you deck the halls, remember to dress up your email designs with holiday appropriate imagery and messaging. “In 2012, e-tailers sent an average of 210 promotional emails over the holidays, up from 177 a year earlier”, according to Listrak.
Are You Collecting Email Addresses? If not, start now so that you can build a proper list, begin the process of mailing in 2014 and be ready for next year’s holiday season campaign. Why? Because your competitors are coming to town and winning customers away from you. If you are collecting email … (4 comments)

lead generation: Leads: To Buy Or Not To Buy - That Is the Question - 05/11/13 03:35 PM
Any fan of the movie Glengarry Glen Ross knows that lead buying in the real estate and mortgage industry is big business. There are thousands of websites designed to capture prospective customer information in hopes that the website operator can sell those leads for a profit. I should know, my company generates thousands of leads per day for a variety of advertisers including debt relief counselors, auto loan companies, payday loan and installment lenders and small business financing companies. 

Blake: You got leads. Mitch & Murray paid good money. Get their names to sell them. You can't close the leads you're given, … (5 comments)

lead generation: Who Went To LeadsCon In NYC This Week? - 08/26/11 02:14 AM
Just wrapped 5 days of back to back online advertising tradeshows in New York City. First was Affiliate Summit and then LeadsCon immediately thereafter, both at the Hilton in midtown Manhattan. If you attended one or both of these Performance Marketing shows I would like to hear from you and get your feedback on what the highlights and lowlights were.
As the mortgage industry begins to come back to life under the new rules of engagement set forth by federal and state regulators, the online marketing industry represents a low-cost, highly efficient means of acquiring new loan applicants. If you are … (1 comments)

lead generation: Appraisal Rule Hurts Homeowners - Mortgage by Randy Newsletter - Nov 2009 - 11/18/09 09:27 AM
Mortgage by Randy
monthly update to our clients, colleagues, family & friends
By: Randy Mitchelson, November 2009
In Issue 20 We Touch On:
Appraisal Rule Hurts Homeowners
Secret Behind "Positive" Economic News
Foreclosure Prevention Tool Kit 
As we enter the holiday season our government is doing its best to deliver gifts in the form of packages of stimulus cash.  Since the American consumer has wised up and undertaken a strategy of paying down credit card and home equity debt and stashing any extra into savings, the government is trying to pick up the spending slack.  The fact that there are … (0 comments)

lead generation: Free Loan Modifications - Mortgage by Randy Newsletter - June 2009 - 06/19/09 09:40 AM
Mortgage by Randy
monthly update to our clients, colleagues, family & friends
By: Randy Mitchelson, June 2009
 In Issue 15 We Touch On:
Free Loan Modifications
Good & Bad of New Credit Card Regulation
Fixing Credit Report Errors
Mortgage interest rates surged in the last 3 weeks (about 60 basis points) so refinances are slowing.  Rates are still very low in historical terms so purchase money mortgage volume is steady.  The Federal Reserve has engineered this rate environment dating back to their fourth quarter 2008 tactics so there is no worry about rates suddenly ballooning.  A no point 30 year … (0 comments)

lead generation: Mortgage Law Would Hurt Consumers - Mortgage by Randy Newsletter - May 2009 - 05/18/09 11:55 PM
Mortgage by Randy
monthly update to our clients, colleagues, family & friends
By: Randy Mitchelson, May 2009
 In Issue 14 We Touch On:
Politicians Write Bad Mortgage Legislation
Americans Put Away Credit Cards
Buying Credit Scores
April ended with another seminar and more homeowners getting educated with the latest news about the property insurance, real estate, self-directed IRA, mortgage and credit markets.  Feedback from the Estero, Florida audience was favorable and many thanks to fellow presenters Jerry Elliot (Oswald Trippe Insurance), Dina Cecere (Dina Cecere Realty), Paul Cecere (Centennial Lending Solutions) and Austin Hardy (Entrust).    On to the news....
The … (0 comments)

Randy Mitchelson, Internet Marketing Expert, Author, Activist (iPartnerMedia.com and Homeland Heroes Home Loans) Rainmaker large

Randy Mitchelson

Internet Marketing Expert, Author, Activist

Estero, FL

More about me…

iPartnerMedia.com and Homeland Heroes Home Loans

Address: Estero, FL, 33928

Office: (239) 449-4749

Mobile: (239) 851-6738

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Mortgage by Randy personal finance newsletter is sent monthly. The newsletter covers topics including the mortgage market, credit scores, identity theft and identity protection, U.S. and global economy, questions from readers and charitable endeavors that are important to my family. Feel free to share Mortgage By Randy on your blog, Facebook, Twitter, Google+, etc.




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