Gregg Paul's (top_producer) Blog

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Services for Real Estate Pros - Top Producer Systems
RECENT BLOG POSTS
Could you use a tool to gently remind customers that YOU are the one who can help them if they find a property?  Despite our best efforts, consumers still search on their own and “accidently” start looking with another agent.  Here is how mobile can help. Mobile devices have changed the way we do...
12/10/2012
As we move towards the end of the year, it time to put pen to paper about what worked (and what didn’t) this year, and our goals for next year. There’s no perfect recipe for success, but after a dozen years in the business, I can truly attest to the fact that “those who fail to plan, plan to fai...
11/06/2012
Doesn’t it always come down to time? When we talk to real estate professionals about what’s holding them back, we hear over and over: time. When the marketing engine isn’t quite humming – time. When past clients aren’t becoming future clients – time. This is a business built on personal contact, ...
10/24/2012
As we move towards the end of the year, it time to put pen to paper about what worked (and what didn’t) this year, and our goals for next year. There’s no perfect recipe for success, but after a dozen years in the business, I can truly attest to the fact that “those who fail to plan, plan to fail...
11/23/2011
Have you sat down and thought about how Social Media has given our clients the most powerful voice they’ve ever had? It has also ushered in a new approach to marketing, one that isn’t just based on good ol’ fashioned “broadcast marketing”, but challenges each of us to be more transparent and resp...
11/14/2011
90% of consumers surveyed say that they trust recommendations from people they know.* In a business where referrals and recommendations form the basis for most of our success, the “secret sauce” lies in how we build lasting relationships that lead to more recommendations. Say Hello to the NEW Top...
11/01/2011
I read a remarkable blog post today about Canlis, a restaurant in Seattle. Don Miller describes how Canlis provides a unique and truly memorable service that has nothing to do with food: when you leave your car with the valet, they don’t give you a ticket, they don’t ask your name, and when you r...
06/22/2011
Very few things match the power of word of mouth recommendations. What’s your strategy to encourage past and current clients to refer you? Research by the Nielsen Company shows that 90% of consumers trust recommendations from people they know, while the NAR’s research shows that as much as 54% of...
06/16/2011
Engagement and relationships are what make our business tick. Before we can write contracts and close, we've got to engage and collaborate. But it's more than just being a part of the transaction - you’ve got to deliver an experience that today's consumers will remember. Our challenge is finding ...
04/26/2011
5 Tips for Better Lead Follow-up Did you know you are 100 times more likely to connect with a lead if you call within 5 minutes rather than 30 minutes. This groundbreaking statistic from a researcher at MIT only proves the point many of us already know: internet leads are only as good as the spee...
04/20/2011
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Gregg Paul

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