Want More Google Juice For Your BLog? Here's The Ticket

By
Real Estate Agent with Platinum Real Estate Group

If you ask any expert in SEO, (Search Engine Optimization), they will tell you the #1 factor for being highly ranked in the search engine results pages, (SERP'S), are high quality links. The more links you have pointing to your website, or blog, the better you will rank for your keywords.

This is true as long as the links pointing in your direction are organic. (Meaning the links are natural, with varying anchor text, and aren't paid for. Kind of like organic food, they are "natural" links from people talking about your content.).  Google can see paid links and they don't like them!

A widely known practice of SEO companies is to submit your website URL, (the web address), to free directories across the web. Doing this will increase your link love, and provides traffic from multiple sources around the web. The more places search engines see pointing to your website, the more you gain credibility for your work.

It's kind of like a voting system, for example:

Say your running for president (your website) and you have to get a certain amount of votes (links) to win the presidency (first place in Google search results). To get more votes (links) you have to advertise (submit links to directories, or create great content worthy of someone linking to). The more you advertise (more links) the better chance you have at winning the presidency ( first position in the search rankings).

One reason blogging is such a huge deal is the number of links you can pass on to your website. The more links to your website, the better. Just make sure your anchor text varies, so it looks more natural. For example: One of the keywords I want my website to rank for is: Logan Utah Real Estate. So when I link to my website using that keyword, I always differentiate my anchor text. 

Such as:

Real estate in Logan Utah, Logan Homes in Utah, Utah Real Estate in Logan, and so on...

The more you vary your anchor text, the more Google will think it's occurring naturally. If you hover your mouse over those links, a little pop up will show you what your going to get if you click on them. That is what "anchor text" is. Notice the difference in the text. This makes those links look more organic to Google, but they still have the keywords I want my website to rank for. 

Still following?

The same is true for your blog. The more links to your blog, the better you will rank in searches. The higher your blog ranks, and the more links you have from your blog pointing to your website, the higher your website will rank. 

Make Sense?

In short, the better your blog ranks, the more power those links pointing to your website will have on your search results.

Now that we are creating links to our website, how do we make those links carry more "Google Juice"? 

Get more links to your blog!

How?

There are easy ways to get more links pointing to your blog:

1. Link to your blog from your website. ActiveRain makes this really easy for you to do. You can do this from your  A|R home page. On the left hand side towards the very bottom there is a link that says: Link To ActiveRain. All you have to do is paste the code on your website and your done. Easy.

 

2. Write great content that will induce people to link to it when they read it, or bookmark it. Easier said then done, but A|R gives  you an incredible tool to do this. The Re-Blog button, at the top of each of your blogs main purpose is to, spread link love to you. When someone re-blogs your content, it links back to you and you get a "vote" for your blogs "Presidency."

 

3. Submit your blog to blog directories. This is super easy, and all it takes is a little bit of time each day. The more directories your blog is found in: The more links, the more traffic, and Google juice it's going to get.

Here's the best part, no you don't have to go searching for tons of blog directories, I have found an incredible source with some great directories all in one place. 

http://www.toprankblog.com/rss-blog-directories/

Go here and check out all the directories, most of which are free, and won't require you to link back to them. Submit your blog with a description, some keywords, and your web address. This will gain you some traffic, and the all mighty link love to your blog! Don't submit to all of them in one day, be sure to spread it out over a few weeks, if not months, to make it look natural! 

Hope this helps!

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Re-Blogged 5 times:

Re-Blogged By Re-Blogged At
  1. Yvette & Dennis Gardner 03/26/2009 10:52 AM
  2. Sandy Mitchell 03/26/2009 01:08 PM
  3. Jean Terry 03/26/2009 02:44 PM
  4. David Painter 03/26/2009 04:48 PM
  5. Pam Wilder 03/28/2009 01:35 PM
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Ambassador
724,841
Christopher and Stephanie Somers - Realtors - Philadelphia Real Estate
Realtor / Owner - RE/MAX Access - Philadelphia, PA

Lisay - Holy moly !  These are some great tips for links and SEO for both ones website and blog !  Thanks !!!!

March 28, 2009 05:03 PM #109
Rainmaker
65,277
Heather Goodwin
Licensed by the Louisiana Real Estate Commission - Shreveport, LA
GoodWin Team Realty

Lisa, thanks so much for this clear explanation.  I'll definitely check out the link.

March 28, 2009 08:13 PM #110
Rainmaker
192,869
R.E. Renée Hoover, Salesperson
Century 21 Geba Realty, Milford, PA - Milford, PA
Poconos, Pike, Wayne, Monroe Counties, PA

Lisa, I don't see a bookmark option for this blog - hmmmm!  Thank you for this terrific information and assist.  This is what it is all about, and your guidance on this topic will be going a long way to help others in our profession, namely me! :)

http://www.PoconoLandAndHomes.com

March 29, 2009 07:39 AM #111
Rainmaker
198,792
Nick Good
The Good Home Team with Keller Williams Realty - Allen, TX
www.TheGoodHomeTeam.com

I am leaving a comment so I can remember to come back later to read this in more detail.  Thanks for this information

March 29, 2009 11:49 AM #112
Rainmaker
614,587
Thom Abbott
MyMidtownMojo.com Thomas Ramon Realty - Atlanta, GA
Midtown Atlanta Condos For Sale

Lisa...this post reminds me of the old Ford Motor Company commerical when they had the lightblub that would click on...and they would say "Ford gives you better ideas!" Don't know if I'm showing my age, but this did it for me! And I have been doing it ALL wrong!

Thank you, Thank you, Thank you!

March 29, 2009 05:36 PM #113
Rainmaker
389,644
Sonya Loose
Gladwin MI Real Estate (Homewaters Real Estate) - Gladwin, MI
Wixom Lake, Secord Lake, Sugar Springs and Smallwo

Your posts are always so informative!  Thank you Lisa!

March 29, 2009 06:43 PM #114
Rainmaker
577,703
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

GREAT JOB, LISA!!!

Thank you,

March 29, 2009 08:42 PM #115
Rainmaker
42,689
Michael Barrow
Keller Williams Realty - San Diego Metro - San Diego, CA
Realtor, San Diego CA Real Estate

Good info on anchor text.  I'll be using that one for sure!  Thanks!

March 30, 2009 04:35 PM #116
Rainmaker
908,726
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

Lisa - After reading the comments I am just stunned how little everyone knows about basic SEO. If you ever want to get business out of your blog this is the kind of thing you have to master. It only takes a few minutes a day to study basic SEO.

April 02, 2009 09:16 PM #117
Anonymous
Anonymous
Leslie R Willis Realtor with Real Living Ron Neff

Lisa,

Thank you so much for this!!  Over the last couple months I have started giving a lot of thought and time to SEO.  Your blog explains it to me in words that I can understand:)

Thanks again!

April 03, 2009 06:18 PM #118
Rainmaker
227,485
Troy Erickson
Terra Solis Realty, LLC www.ChandlerRealEstate.weebly.com - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Lisa - Thanks so much for the information.  I know this will greatly help improve SEO for my website as well as my blog.  Now it's just a matter of setting aside some time to get to it.  Well, I guess there's no time like the present.

April 14, 2009 03:47 PM #119
Rainmaker
384,190
Catherine "Cathy" Chaudemanche- Edison
Metuchen Keller Williams Elite Realty / Middlesex County, NJ - Edison, NJ
Real Estate & Middlesex County in NJ

Thank you Lisa. I know it does take time to create this type of content, even if you know what you are talking about. Cathy Chaudemanche

July 10, 2009 03:39 PM #120
Rainmaker
127,195
Amy McAllister
Amy McAllister Realty LLC - Hood River, OR
REALTOR Hood River, Oregon

Lisa, Thank you so much for this information and presented in an understandable way. I will be following your helpful tips.

July 11, 2009 03:34 PM #121
Rainmaker
256,463
Alexander- Slocum
RE/MAX equity group - Vancouver Washington - Vancouver, WA
REMAX Team- Vancouver WA Real Estate

Hello Lisa, thanks for the tips, and the link to the blog directory.  This will be very useful as we also keep working on content.  John

July 11, 2009 06:53 PM #122
Rainer
59,762
Sonja Adams
Samson Proprties - Purcellville, VA

Thats a great post...I had never heard of that blog directory and its something I hadn't thought of yet.

August 03, 2009 11:02 AM #123
Rainmaker
1,329,952
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
800-309-3414 - Pensacola, Pace or Gulf Breeze, Fl.

I still don't get all this stuff. How do you get folks to link to you. Is re posting the same think.

August 18, 2009 08:39 PM #124
Rainmaker
653,993
Joetta Fort
The DiGiorgio Group - Arvada, CO
Independent Broker, Homes Denver to Boulder

Is this information still accurate? I've been reading that there are changes in the way links are 'rated' by the search engines.

September 24, 2010 10:55 AM #125
Ambassador
706,875
Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Dyersburg Tn Real Estate

Lisa, I just did a post about whether this is still relevant and would like for you to comment on it.

http://activerain.com/blogsview/2030351/are-one-way-links-still-worth-paying-for-

 

Tks,

Mike

December 23, 2010 04:34 PM #126
Rainmaker
1,569,847
Debbie Gartner
Floor Coverings International Westchester NY & Stamford CT - White Plains, NY
The Flooring Girl - Westchester hardwood flooring

Thx so much for the list of blog directories.  I will need to do that when I get my new WP blog set up.

February 25, 2011 06:23 AM #127
Rainmaker
540,443
Eric Michael
Remerica Integrity, Realtors®, Northville, MI - Livonia, MI
Metro Detroit Real Estate Professional 734.564.1519

Great blog. Happy to have found it. Think the list of directories is still relative, or should we try to find an updated list?

February 25, 2011 06:58 PM #128
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231,869

Lisa Udy

Logan Utah Realtor
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