I've been scouring the web for you this week, looking for all of the cool resources available on the web. I've come across a couple of awesome white pages with a whole BUNCH of information in them. I wanted to share them with you.
About Face - A Free Whitepaper About Facebook Pages
The first white paper is by C.C. Chapman at The Advanced Guard. C.C. runs a high end marketing company with clients like Pepsi and American Eagle - so this guy knows his stuff when it comes to marketing in social media. He's written a complete and incredibly useful white paper about how to use Facebook for your business. Check it out!
Social Marketing Tools for the Real Estate Industry
The second one Is Batch Blue's "blue paper" on Social Marketing Tools for the Real Estate Industry. It's a great resource for those just getting started out. It's got an overview of some (although not all) of the major players out there.
I know this is a surprisingly short post for me, but both of these white papers were long, so I wanted you to have time to review them.