Growth Leader Market Leader Week 10 in review

By
Real Estate Agent with Charles Rutenberg Rlty- More than 5,000 agents(813) 777-1196 SL3130026
http://actvra.in/NQf

This week there were 0 new leads for the whole week.   I did have a  prospect that I was communicating with, that emailed me and thanked me for my help and asked me about a few homes, we emailed back a few times. She told me she wasn't sure how it all worked, and what the "rules" were for Realtors.

So I advised her if she already had an agent, that they should continue with that agent, unless there was a good reason not to.  She stated that she was just trying to 'help her son' and found my website, appreciated my help, but just didn't know the rules.

I politely disengaged the conversation.    If this were MY client, I would want another Realtor to give me the same respect.   Karma, is all I can say.

Let's see what week 11 bring me....

Katrina Madewell


More Information about Growth Leader


Hello There

I get so many phone calls and emails on a weekly basis about this product. Let me tell you how you found this post :)

I was an early Active Rain Blogger, and got to know many people within the active rain community, and was asked to do a 'test pilot' for market leader. They gave me a market leader / growth leader account and my obligation was to write a regular blog post on the product weekly. Good bad or indifferent. Being said that, I was probably chosen to do so because I know how to write a Blog Post for SEO, so they wanted their stuff to be found, and it is. Thats why you landed here. THe other part that is missing is they do not have anyone to manage that aspect of the social media blogsphere. Only people trying to see it at rain camps.

This Original post is from 04/06/2009 10:13 PM

My experience with Market Leader is this. I received a fair amount of traffic from the site, and I talked to others that were test piloting and they did too. Some had amazing success with the system (its a well put together backend lead management system). The only problem for me was that I already built a business that was very different than the online platform they had given me. I did receive some leads, the quality of most of the leads were OK, there was no loyaly with the online people you had met in person because they came as a web lead and not referred.

On another note, I did receive a few other leads that I had a great connection with and they closed.

So you want to know what I think about market leader, its not for me, because I already had a different foundation in place. I hope this help you :)

Blog Post Updated 11/23/2011

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Rainer
61,240
Payam Bakhaje
Long & Foster Realtors - Washington, DC
Licensed in DC, MD and VA

Market leader is nothing but Scam. I have been with them for 10 months and I spend lots of time to concert the leads to the transaction and Was not able even to convert one. They promised me I will recive 10 leads a month and now they tell me "Oh the advertisement cost is so expensive therefore, you only get 4 leads a months." not to mention even 10 leads a month were not quality and it just waist of time and money. I requested to get cancel and I am done with them. I will try to fill complaint against them for misguding consumers. $329 a month is alot of money. I highly recomend Active Rain do not market for them becuse they only create a bad name for themselves.

Feb 18, 2011 12:46 PM #7
Anonymous
Darlette McCormick

Are you still with Market Leader? What is your overall recommendation for this system?

Mar 21, 2011 04:49 PM #8
Anonymous
Brian Beety

I have spent untold time and a great deal of money trying to get something to happen with Market leader. All I have to say is they are the biggest ripoff in the market place today. I owned the domain that they were hosting and they promised that I would recieve 60 "qulified" leads a month. It was a great waste of time and money. I set up templates and loaded bios and set up my office on their round robin system and nothing. When I was fed up with paying for two IDXs and not getting anywhere I told them that I was done and they could stick there crap leads where ever they wanted. I just didnt want to waste anymore time or money on a program that has truly proven itself not to work. Market Leader is a joke and should be taken as such...They are nothing more than a group of shisters who scam hard working Real Estate brokerages out of alot of Money!

Apr 15, 2011 04:23 PM #9
Anonymous
R. E.
If you are going to work with internet leads you have to know how to work them. I Only about 2-5 out of 55 of internet leads are going to convert and they are not going to conert for over 6 months or more. That being said the only way to win in the Internet lead game (the most important marketing arena in a REProfessionals career) is by getting hundreds of leads a month, not 10. It takes money and determination to be a top producer and if you are not playing the online lead game you will never be a top producer. It is a fact that over 70 percent of the market starts their RE research online. This is a numbers game. Don't be afraid to invest with companies like Market Leader, house values, etc. Have the confidence and faith you can close business.
Apr 19, 2011 09:35 AM #10
Anonymous
Pauline

Before I write this comment, I would like to disclose that it is the first time I am writing a comment about any company. I hope my comments help for someone who falls into this trap of Market Leader. I just started with Market Leader in 3 months ago because the real company where I work started using them. It is not worth spending any money on these leads. I pay $25 per lead and they give me 10 leads per month. These leads are useless. They seem to push so called leads at the end of the month just to meet their quota. Most of the consumers are looking for properties below average price for this area and basically the leads can not be materialized. Most of the phone numbers are incorrect. Some of the leads do not want to be contacted. Also, good companies that are confident about their product dont ask you to sign a contract. If they are so good they should allow people to sign on month-to-month terms and let the Realtors decide. Most of the consumers are pushed to sign just to see a property. These are not real leads. I have no intention to be a top producer but if I follow everything Market Leader says then I should be able to convert at least one lead in 90 days. Also, the website can not be customized. It does not automatically show my listings of out of the area or the listings under my MLS system automatically. When I called customer support they could not help me with my listings. The sales person with whom I signed up seemed to be a nice person and he said he will be managing my account. Once I signed up he ignored my emails and/or phone calls. He referred me to a team person and she was not helpful at all. Most of the time she said our phone connection was bad and she did not know how to treat the customers. It could be Market Leader culture to treat clients that way when clients are disappointed with them. I was promised a lot of results but they absolutely under delivered. I am a smart woman yet I fell in this "lead" trap.  

Would I sign for 100s of leads? NO. Hundreds of lead sounds great but one has to spend over $2500 just for these junk leads for 4% results? It is not worth the headache. I would recommend get leads conventional way. Market to your farm, sphere, family, friends and of course walk your farm..

May 19, 2011 02:13 AM #12
Anonymous
Joanne

I am currently out $2,500 with nothing to show for it.  I AM a top producer, and I know how

to convert leads.  I think the people who give advice to agents should actually know how to do

what they so blithely advise hard working agents to do.  I had a six month contract, and honored it,

At the end of the sixth month, I advised ML that I would be cancelling.  I was told that I had to

give 30 days' notice....they attempted to access my bank account to help themselves to another

$400.  Except for my initial entry into this world, when the service rep was wonderful and "upsold"

me to a higher-priced account, I found the personnel arrogant and rude.

Maybe others have had phenomenal success.  In my opinion, realtors are just another

consumer group, easily exploited because we are so eager for help, particularly in this market...

 

Jun 21, 2011 02:52 PM #13
Rainmaker
247,523
Katrina Madewell
Charles Rutenberg Rlty- More than 5,000 agents(813) 777-1196 - Tampa, FL
Tampa FL Homes for sale | Tampa Bay - (813) 777-1196

Justin

While I appreciate your comment, the outbound link as a comment is in appropriate in the "blogging etiquette" world.   So I re posting without the link.  Free free to re post.  (without the outbound link).

Katrina

Interesting post. One of my new clients is using Market Leader and tells me that he gets 30 leads a month, but not a single one has closed. The best way to get leads is organically from your personal website. Try utilizing live chat technology to engage with your online prospects in meaningful conversations. You'll find that this approach is much more effective in uncovering their needs and converting them into leads. Furthermore, leads developed from your own site are more likely to close because they're warm and have specifically requested that you follow up with them.  
Justin

 

Jul 18, 2011 10:30 PM #15
Anonymous
bob

How do I direct traffic to my website? Any advice? market leader or anything like that?I used to be with Zip Realty and and worked my to getting 120 leads a momth from them  .They based how many leads they would give me based on previous months sales.

Aug 01, 2011 08:20 PM #16
Rainmaker
247,523
Katrina Madewell
Charles Rutenberg Rlty- More than 5,000 agents(813) 777-1196 - Tampa, FL
Tampa FL Homes for sale | Tampa Bay - (813) 777-1196

Thanks everyone for your comments on my post.  I get at least 1-2 calls per week about Market Leader and what I think of it.  I think if you are seasoned experienced agent, like me, then you already have some systems in place, and another place to check for leads is one more thing to manage.  Its a pretty good back end tool, where you can track a lot of stuff, but be honest, I think if you did pay per click to you listingbook account you would get similar results.  For a newer agent, or someone going to a higher split brokerage where they have to get their own leads, this might be a good plan.

Like with any web leads there is an incubation time and those little eggs must be sat on, to keep warm, and when the are ready, and you've made them feel safe, they'll hatch.

I agreed to write a blog post a week, as I was trying Growth Leader / Market Leaders product in the Beta trial period, and this post is from April 2009.  ....this is called a "long tail'.

Hope this helps.

Katrina

Aug 29, 2011 11:46 PM #17
Rainer
550
Molena Gould
Kingsway Real Estate Brokerage - Ajax, ON

Hi all, here is my experience with Market Leader. I signed up for 6 months, 6 leads per month. The sales rep I spoke to used an interesting tactic to secure me. She would mention agents ( no name) and their brokerages and how long they has been with them. "Oh we have 3 from remax, hmm, they have been with us for 8 years, one from Cent 21, 3 years, oh our waiting list" etc etc. So I signed up. Leads are crap, fake, and they do push then at the end of the month to meet the quota. I started to receive duplicate leads which raised my suspicions. For example, I received a lead from Joe Poo ( dead serios about the name) and would send him leads, follow up, etc, with no response and maybe 6 weeks later, still sending him leads ( auto) i receive another request from him, month end of course. This happened with several other leads. I was working them and would suddenly get them as a new lead. Hmmm? Fake leads? I think so. They are screwing up and re-using their fake leads accidently to meet quota? yes, I do think so. Get your money back. I did, I filed a chargeback request for every payment they took from me. I was 4 months in plus my registration fee. My cc company told me to send all info I had and that Market Leader would have to prove the leads were real which I knew was not possible. Also, my cc company told Market Leader they did not give me the Live Phone calls I was  promised. My reps name was Bridge, she told me I would get these lives calls to listen to and sent me a link, which after I signed up I accessed, and it lead to a page that said " currently unavailable". So that was more ammo for me. I also changed my cc card number so they could not take any more payments. They are currently calling me saying I never paid them. They have not mentioned that I was given a chargeback which leads me to beleive they are playing the "we were never paid card" so they can attempt to get paid via collections. They know they are a scam. I would not recommend their service to anyone. It is plain disgusting. This business is touch as it is with all the monthly fees, advertising, etc without them taking our money for email addresses that lead no where.

Sep 04, 2011 09:46 PM #18
Rainer
550
Molena Gould
Kingsway Real Estate Brokerage - Ajax, ON

HERE IS THEIR BBB rating. They are not BBB acrcredited which is a choice by them You must pay to be accredited ( monthly) after approval  by BBB of their business practice & ethics. Once they are accredited they re monitored monthly. No wonder they chose not to be accredited. Anyhow check it out, there are alot of complaints against them. I am sure if more people knew of this they would complain. I feel a moral need to prevent any of my fellow Realtors from being victims of Market Leader.

 

http://webcache.googleusercontent.com/search?q=cache:UZ61kB8B4vgJ:www.bbb.org/western-washington/business-reviews/real-estate-consultants/market-leader-in-kirkland-wa-7047919+market+leader+reviews&cd=4&hl=en&ct=clnk&gl=ca&client=firefox-a

Sep 04, 2011 09:56 PM #19
Rainmaker
211,663
Christine McDaniel
Red Key Realty Leaders - Crown Point, IN
Broker Associate

Almost signed on today!  Thanks everyone, looking for something else.....any suggestions?

Sep 07, 2011 07:44 PM #20
Anonymous
Linda

 

I agree that market leader is a big time scam.  My coworker who is a Top Producer was informed it was the best lead generating system in town.

 

What a was of $429.00 a month.  I wish it was some way to get rid of this awful company. 

The leads I received had wrong phone numbers, unrealistic home prices, etc, etc, etc.

 

Sep 19, 2011 10:01 AM #21
Anonymous
Scott

Well market leader is a total bust.  First of all i was charged 299 for 10 guarenteed leads aka prospects.  We had origionally agreed to 250.  The leads are totall bs 70% of them were fake emails or numbers you call them and its discontinued number.  Plus it should tell you something when the lead only stays on for like 4 minutes at the most.  I did get one lead and it actually went threw and i called the lady up and asked her if i could get more info on the house she was looking for because her status said buying now.  But when i called she said i'm just looking and not like your going to be my agent.  I said fine feel free to continue to search for homes on my site and make sure you have a wonderful day.  All i could do to not tell her off lol. No needless to say i'm not going threw them ever again.  you would think with being an agent at keller williams they would be better.  Another thing when i cancled they tried to blame me for not signing up for the class they offered on how to convert leads.  I told her i had better success door nocking and had a few sales from that and nothing from them lol Still tried to blame me.  I even had one that signed up three times and they said thats a good sign but then when i called it had number disconnected lol  Total scam they are.

Also signed up for market pro while the features are nice. i dont think its worth 100 per month extra.  also a little hint once you sign up with your web address name like www.com if you want to change that it cost 100 extra to do so just a little fyi.  Stay away all i can say and suggest.  Boy that felt good to get that off my chest lol.

Oct 17, 2011 09:39 AM #22
Rainmaker
179,492
Yvonne Burdette-Van Camp
To Buy and Sell Real Estate, see me at Rhoads Real Estate - Springfield, MO
Yvonne Burdette-Van Camp at Rhoads Real Estate

Well there you go, it is about capturing your leads and knowing your business.    Thanks for sharing!

Nov 17, 2011 02:28 PM #23
Rainmaker
247,523
Katrina Madewell
Charles Rutenberg Rlty- More than 5,000 agents(813) 777-1196 - Tampa, FL
Tampa FL Homes for sale | Tampa Bay - (813) 777-1196

Hello There

I get so many phone calls and emails on a weekly basis about this product.   Let me tell you how you found this post :)

I was an early Active Rain Blogger, and got to know many people within the active rain community, and was asked to do a 'test pilot' for market leader.   They gave me a market leader / growth leader account and my obligation was to write a regular blog post on the product weekly.  Good bad or indifferent.  Being said that, I was probably chosen to do so because I know how to write a Blog Post for SEO, so they wanted their stuff to be found, and it isThats why you landed here.   THe other part that is missing is they do not have anyone to manage that aspect of the social media blogsphere.  Only people trying to see it at rain camps.

This Original post is from 04/06/2009 10:13 PM

My experience with Market Leader is this.   I received a fair amount of traffic from the site, and I talked to others that were test piloting and they did too.   Some had amazing success with the system (its a well put together backend lead management system).  The only problem for me was that I already built a business that was very different than the online platform they had given me.  I did receive some leads, the quality of most of the leads were OK, there was no loyaly with the online people you had met in person because they came as a web lead and not referred.

On another note, I did receive a few other leads that I had a great connection with and they closed.

So you want to know what I think about market leader, its not for me, because I already had a different foundation in place.  I hope this help you :)

Blog Post Updated 11/23/2011

Nov 23, 2011 10:25 AM #24
Rainmaker
237,330
James Sanson - Ranked in the TOP 1% of Arizona
Sonoran Properties - Maricopa, AZ
Homes for sale in Maricopa AZ

It is funny Market Leader Owns ActiveRain. I see so much bagging on it, but we all are in short blogging on it.  I have not used the program, but I think the database side looks nice. I would do one thing to improve it. Notify me when people are doing things on it, so I do not have to live on it. Tell based on some formula a prospect is hot. Let me go do my other work while these eggs get ready to hatch. Also, include a drip system that sends out value adding emails to appear they are from me. Their next boom realestate.com will go bust based on how it is being designed too. 

Dec 12, 2011 02:21 AM #25
Anonymous
Sadie Berger

I was recently hounded by Market Leader to sign up also, and since I was a hard sell, the hounder offered me a couple of Users that I could talk to directly to get their side of the story.  When i contacted the users, they were selling the product more strongly than did the Market Leader guy.. Telling me all about how man tons and tons of leads they get and even another 20 or 30 per month from the site using their own tactics.. One guy had 20,000 hits per day on his Market Leader site and had averaged 20 leads from Mkt Ldr each month and another 20 from craigs list.  Only problem is when I looked at his stats it said the following.

Date created: August 2012

PR0

Google indexed: 200

alexa traffic: 22,123,432

keyword spy has not yet heard of him... Meaning he has been on the PPC system less than a month.

Wow... doing 40 leads a month for 12 months when the site did not exist 3 months ago.

Wow.. A whopping 200 pages indexed.... you can index that many in 24 hours. Any real estate site with an idx that is any good will index 20,000 pages in 90 days... without much work at all.. just add a site map.

Hell I get an alexa score of 12,325,432 that is 12 million and I have less than 200 visitors a month.. My lord anyone with 20,000 hits a day would be in the less than a millon range..

I know PR is not the greatest thing in the world but if I had a  pr0 after a year I might as well quit.

So bottom line has anyone experienced this.... even setting up realtors to back up their story.. My guess is tne Mkt ldr guy gets a thousand for selling the 6 month package and the lying realtor gets 500 bucks just for ripping me off.  so if anyone has experienced this, please chime in... since someone doing this is the slimeyest of all agents and his license needs to be pulled.  I wonder if his broker knows that he is doing such a slimy thing and they are using the name of the brokers company as a back drop.

There is no way in hell this realtor could be doing anything like he says other than making 500 bucks.

Actually he may not even be selling real estate just working with Market Leader... Hell 30 minutes conversation for 500 bucks... that is a thousand dollars and hour how many of us realtors make that kind of dough... Maybe I will see if Mkt Ldr has any opening for Agent Back Drops....

 

 

 

Oct 20, 2012 06:05 PM #26
Rainer
25,969
JAZ COOK
Realty Source Inc. San Diego California - San Diego, CA
La Jolla San Diego Real Estate

Just found this blog Feb 2013. I am surprised there are not more comments about Market Leader Real estate lead generation tools from Real estate Professionals nationwide.

I was being hounded by Market leader Lead generation sales department for months, finally I gave in and signed a six month contract. $280 per month for 10 leads.. under $300 for sure. This was 2-3 years back. Most of the leads were bogus, wrong phone numbers, weird email address and names that could not be traced on any social media sites. Funny at the end of the month all kinds of leads pour in they really push to make up the quota. I did however had one good lead that closed, this lead came in first week just after I signed up. So I switched to another zip code close to $1600 per month. Around $90 per lead. Yes, it is a very expensive area!
 
What a mistake that was, pure crap! Frustrated, I cancelled my account before the 6 months with great difficulty from their accounting dept. They want you to stay till the end of the contract to see positive results.
 
They DO NOT GUARANTEE GOOD LEADS, LEGIT EMAIL ADDRESS OR PHONE # You pay for every lead regardless. There is no compensation what so ever even if ALL your leads are total CRAP!

If this company was that good why do they make agents sign a six month contract? I don't understand. Some of these leads didn't make sense at all, who are these people? Really! Are they for real? I was questioning myself. If someone is searching for a home online they would leave their proper email address NOT - Name Fred Flintstone (Fred Flintstone @ yahoo. ) ( 123 234 4567 ). Name Dddd Dddddd phone (3313335566) these are just few, many more like these. Seriously! Market Leader said Consumers do not want to be contacted by a realtor at this early stage while they are searching, that is why clients online leave false email and phone numbers!!! They want to search for homes first, when they are ready they will contact. Ummm!

Matt Pruzan from Market Leader response- "agents that are successful with Market Leader program are qualified agents, they take weekly training classes and have great success and engage with their leads" !!!!!!!!!!! LOL! How do you engage with leads when more than 90% of them leave funny and weird email addresses and most don't leave their phone number and few that do leave the ph no ----are wrong numbers. It is a joke. You cant trace Leads name phone no or email address anywhere on the Internet! Boggles my mind!
 
In my humble opinion "Real leads leave their email address phone number and real name. They appreciate when someone calls them by email and phone and they respond positivity"
 
 
Late 2012 I gave in again to a smooth talking sales person Kelly Murphy was my rep, Cant blame him, he is doing what he needs to do, its a job, he said he believes in the system. Signed up another 6 month contract. I know I know, what everyone is probably thinking, didn't you learn after the first time ???? Why would you sign up again? Answer to that "Weak moment" :) they had a special, 20 Leads for about $800 per month. Ummm double the leads more chances, haha! BIG MISTAKE! Worse than before.
 
After 40 BOGUS leads I canceled my credit card. $1600+ out the window. Market Leader kept sending the Bogus leads for the 3rd month even though I had cancelled. Doesn't make sense, why would you send leads when the credit card has already been cancelled. . They claim I owe them the last payment after the cancellation of my card they were not kidding.
 
Asked for a Full refund for Crappy leads or a credit towards a basic website for $149 per month, Matt Pruzen response "you still owe us the last month, unless you pay the balance we cannot assign you the basic website, I don't think we are a good fit for each other, we provided you 60-63 leads and cut our losses. Cut your losses? haha! We don't guarantee anyone anything, we do not guarantee a transaction!
 
Market Leader is a Big Scam, in my opinion, Market Leader is a Ripoff ! market leader customer service and support Stinks. It is not about YOU, It is how much money can we get from agents. You will not get anywhere if you are trying to get a refund for Bogus leads or any Credit. Beware of Market Leader do your research before you sign up. Real Estate agents are so vulnerable, to all these lead generating companies, speaking for myself, .
 
Referrals from past clients are the best, love referrals!!! Networking in your community is another great place, post cards, invest in your own website with google adwords, so many options!
 
Who said Real estate is an easy Job!
 
 
Feb 18, 2013 01:03 PM #28
Anonymous
Savannah Murphy
I had no idea Market Leader Owned Active Rain. This has been one of the worst experiences in my career. I love my salesperson, Robert, but this weekend was the clincher. I actually had a person that left her phone number say she was going to report me to the real estate board for stalking and that she would make sure to get in touch with my real estate company. This is actually hurting my reputation. Every lead I have had I followed up on IMMEDIATELY. I federal Expressed the package immediately and then followed up again. Each and EVERY time the person says, how did you get my information, I did not ask for this....etc. etc. etc. I would strongly encourage you all out there to make another decision on internet lead services above Market Leader. This is truly painful.
Jan 06, 2014 07:53 AM #29
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Rainmaker
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Katrina Madewell

Tampa FL Homes for sale | Tampa Bay - (813) 777-1196
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