Are You a Doctor or a Real Estate Agent?

Real Estate Sales Representative with Hillier Real Estate

In my previous life I worked with the marketing of medical education, a lot of the doctors had so many designations we had to limit them to fit in our marketing materials. Some of the physicians understood but others took it as a personal attack of their work to achieve the designation with various medical societies and insisted that they all be included.

As a real estate agent, you have your NAR accredited designations, REO designations are popping up from everywhere that some asset managers require of you, luxury designation from various institutes and groups, and on and on and on. You too, have put a lot of time and effort to receive these deisignations. So my questions are:

  • Which accreditations have you taken the time to achieve?
  • Do you think it was beneficial to your business?
  • If you have taken the time to earn the designations, did you stay with the NAR accedited ones only or have you sought others from other real estate groups?
  • Looking back, which designations would you recommend to a new agent that you feel would benefit them the most in starting their real estate career? 
  • If you are now working with REOs, which do you earned and which have the asset managers requested you to have before working with them?
  • I know most clients don't understand the designations - - - but should they? Are the designations not being promoted enough so that clients know that it means that you have added additional training to be a specialized agent?

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Comments 30 New Comment

William James Walton Sr.
Greater Waterbury Real Estate

What really counts is nbot the hodge podge of alphabet soup one has behind one's name, but the experience, expertise, and competence to successfully negotiate, manage, and close a transaction - all of which come with time and continual practice.

June 02, 2009 12:02 AM
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc.

LOL @ Broker Bryant...

There can only be one TLW designation and it's mine all mine :)


You've already taken my real first name, now come in here and thank all these nice folks for stopping by to share their thoughts with you. Yes, I'm bossing you around :)


June 02, 2009 06:23 AM
Joe Manausa
Tallahassee Real Estate
Century 21 Manausa and Associates

I agree with Roy. Keep educating yourself because you need to learn, not because sticking a few letters on your card means anything. Customers don't care. I have quite a few designations but learned they were just a place to send money each year. Take their courses if you think they have value, but leave the designations behind.

June 02, 2009 07:57 AM
Bill Saunders
Honesty, integrity
Hot Springs Arkansas homes for sale (Diamondhead Realty)

I here am a freshman agent, and it is totally confusing...ergo I do nada about designations...perhaps ARA (activerainaddict) should be a designation...

June 02, 2009 08:02 AM
Morgan Evans
Douglas Elliman Real Estate

Education is important but amassing designations in my opinion is a waste of time.  The customers and clients that I work with, work with you based on relationship and market knowledge, not because you sat through a class about how to stage a home. 

June 02, 2009 09:59 AM

Billie Hillier

Savvy Home Realty Solutions
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