Social Networking is Viral

By
Real Estate Agent with Real Estate Advocate

Social networks are built to be viral.

You can use its viral nature to rapidly build your own personal network within the greater social network

Step 1 of your social networking plan should be to make friends with other network members.

Step 2 is to go viral and make friends with your friend's friends.

Social networks are inherently viral in nature in that when you send a public message to a friend, that message can be seen by all your friend's friends. This means that your message to a hundred friends may be seen by a thousand people. That's an incredibly viral tool.

It also makes it very easy to become friends with your friend's friends because the network identifies you as a mutual friend. This makes it easy for your friend's friends to accept your friend request.

The cornerstone of your social networking marketing is to build a large friend list. Not only can you communicate directly with your friends but you can also send a viral message through each friend's network. 

So step two of your social network strategy is to send public messages to your friends that can be seen by each friend's network of friends.

(I wish there was a word that meant friend's friends :)

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  1. Jason Donn 08/23/2009 11:40 AM
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Topic:
Real Estate Sales and Marketing
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Rainmaker
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Jody Keating
Broker/MM/Realtor, Bryan / College Station, TX
Jody Keating Connective Realty,LLC, Bryan/College Station,TX

How about "friends etal" ? Good post

August 11, 2009 09:32 AM
Rainmaker
16,239
Ross Hair
Real Estate Advocate

LOL.

You can visit my new super viral social network for friend's friends at http://FriendsEtAl.com (domain available on Go Daddy for $10).

August 11, 2009 09:42 AM
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Additional Information

Ross Hair is Bald. Ross is also the Real Estate Advocate, a real estate social media fan and a (loud) voice for homeowners and real estate investors. You can find his musings at www.rosshair.com