The Power Of AR - Why It Pays To Upgrade Your Outside Blog

By
Real Estate Agent with St. Louis' Illinois Suburbs - RE/MAX Preferred Partners

After sitting on the fence for a long time about upgrading to an AR outside blog, I took the plunge about a week ago.

I'm amazed already at the results!  I've had a spike in traffic to my website from my outside blog - about 43% of my visitors this week have come from my blog.  Awesome, right?

It gets even better...

In that time frame I have received two very good buyer leads, one buyer that is just in the preliminary stages of their search and two seller leads.

All in the first week.  If you're on the fence like I was - get off! :)  Where else can you spend $19 a month and get these results? 

It's great for teams as well - my team mate Nancy can contribute her articles to the outside blog too.  That way we aren't trying to maintain up to date information on more than one blog.  It's a great investment.

Hyper-local blogging along with the SEO provided by the outside blog is a recipe for Internet marketing success.

Thanks, AR!

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Topic:
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Coldwell Banker Platform for Sharing Information
The "young" Real Estate Professional
Realtors®
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Rainmaker
126,963
Kristina Pratt
REALTOR - SFR - GoshenRealtyGroup.com
St. Louis' Illinois Suburbs - RE/MAX Preferred Partners

Just wanted to post a follow up to some of the comments.  Sorry I can't respond to each and every one of you...

If you signed up for AR and began blogging before 2009, the cost is $19/mo.  Otherwise, it's $29.

The outside blog is sort of like having another website out there with your content on it.  I'm currently re-designing our website, but I plan on having a link on the main page that goes directly to my outside blog.  The biggest benefit I have found is more exposure, and lots and lots of Google juice.  According to my Google Alerts that I have set up, my outside blog pages are indexed very quickly and they show up at the top of a lot of different searches.

For example - I recently blogged about one of my favorite pizza places in Edwardsville.  When I go to Google and do a search, my outside blog post is number six in the results.  My regular AR blog shows up as well.

Hope this additional information helps.  You can find more info on outside blogs by checking out Brad Andersohn's blog http://activerain.com/activebrad

September 08, 2009 07:34 PM
Rainmaker
500,628
Lisa Wetzel
CDPE, SFR carsonvalleyland.com
RE/MAX Realty Affiliates

Great post and a very good point!  Thanks!

September 08, 2009 11:05 PM
Rainmaker
864,435
Jane Peters
Connecting you to the L.A. real estate scene
Power Brokers Int'l

You motivated to me get going on my outside AR blog.  Unfortunately, I am trying upgrade my own website/blog at the same time and I am neglecting my day-do-day business.  However, I look at it that this can be another marketing avenue for me.

Thanks.

September 10, 2009 10:57 AM
Rainer
6,358
George, Cheryl, & Ben Brunton
Walk - In Real Estate

Well, you have gotten me interested

September 11, 2009 06:17 PM
Rainmaker
147,553
Roy & Gail Barnhart & McKay
Barnhart & McKay Home Selling Team
Barnhart & McKay Realty Advisors

I have been on the fence for a long time about an outside blog. I  think I am going to drop my 1-800-hotline and get the outside blog.

How is the market in Edwardsville? I used to go there to vist family when I was a kid, Good times.

September 13, 2009 04:14 PM
Anonymous
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Rainmaker
126,963

Kristina Pratt

REALTOR - SFR - GoshenRealtyGroup.com
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