Bloggers - Your opinion please - Pricing question.

Real Estate Agent with RE/MAX Alliance

Hello everyone! I have never lived through this before and I would like to have your opinion if you have a moment. There is a new Target about to open in my farm, and I am wondering how will home prices be affected when the store is open. What has happened in other areas? What´s your experience?

My farm is a middle-upper class community in Colorado, with average price around $300k. The only other big store in the neighborhood is Home Depot. Then, there is Safeway and King Soopers, and of course small stores adjacent to the grocery stores. The closest other Target or Walmart is around 10 miles away.

What's your take on this?

Thanks in advance!




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Colorado Douglas County
highlands ranch
castle rock

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Dick and Dixie Sells
Realtors, Tampa Bay Florida Homes For Sale
Sells Real Estate, LLC

Target is a great store and I think your homeowners will be glad to have it!  As long as the traffic pattern is planned out.(and your house doesn't back to the store) it should be a plus for the area.

September 08, 2009 06:09 AM
Tatyana Sturm
Denver Realtor, GRI, Denver/ Aurora CO Relocation
Exit Realty DTC

When southlands was going up in my neck of the woods, everyone thought it would increase their value, and it didn't.  It may add convenience but I don't think it will ad value to a home, there is targets and wal marts everywhere.

September 08, 2009 08:36 AM
Craig Davidenko

Well now you have the things you need a little closer.......a variety of quality products at discount prices. Target will definitely not hurt your value so as long as your front door isn't facing the loading docks!

September 08, 2009 08:42 AM
Dana Wilkinson
Broker-Your TX agent for The Woodlands-Spring-Conroe-Montgomery
Connect Realty, The Woodlands, TX

Hopefully, the commercial development is completely separated from the residential area and done attractively.  In which case, I would think proximity to some shopping would be desirable, and as others have mentioned, as long as the traffic is handled properly.  Let us know in about a year.

September 08, 2009 09:09 AM
Monica at LifeOhm
LifeOhm - Life Coaching for Real Estate Professionals

It will be interesting to hear what happens, it seems like it should help the area but it will also bring more traffic.

September 08, 2009 09:38 AM
Gene Riemenschneider
Turning Houses into Homes
Home Point Real Estate

NIMBY (not in my back yard).  People like the stores they just do not want to live too close to them.  They draw traffic and noise.  But there are a lot of factors.

September 08, 2009 09:44 AM
Tina Gleisner
Home Tips for Women
Home Tips for Women

Fascinating discussion, especially as we have a new Target ... with road infrastructure in process so that is a little messy right now.

September 08, 2009 09:46 AM
Anonymous #11
Mark Clausen

I live and work in a somewhat rural area just outside of Austin Tx. The local grocery chain recently announced that it will be opening a new store in our community and it's widely viewed as a victory for the community.

September 08, 2009 09:51 AM
Stephanie Reynolds
East County San Diego Homes 619-838-4408
Integrity First Financial Group, Inc.

As ChuckO stated, companies like Target do studies of the local demographics prior to agreeing to build a store in any given area. Since your towns closest is over 10 miles away, I can see nothing but this store helping the housing market. People like to buy homes where they can continue to shop at places they like to shop. Target is one of those places! As long as the residential area is defined as a separate area of town and not out the front window, it should only help the residential prices.

Hopefully the planning has been done in such a way that it will not cause major traffic delays

September 08, 2009 09:57 AM
Joetta Fort
Independent Broker, Homes Denver to Boulder
The DiGiorgio Group

I live in Arvada, and can see the Target at 80th and Wads out my bedroom window. The homes in closest proximity to Target have lower values. Unfortunately, the appraisals on homes further into the subdivision are affected by the lowered values of those homes.  So I think it lowers the value of the entire neighborhood. The only store I've seen buyers get excited about being near are Great Harvest, Vitamin Cottage, Whole Foods, and Sunshine Market.

September 08, 2009 10:18 AM
Steven Pahl
Real Estate Consultant Tampa, FL 813-319-6423
Keller Williams Tampa Properties

Should help, except for any homes they may be directly adjacent to the commercial property.

September 08, 2009 11:02 AM
Amanda Smith
Allison James Estates & Homes Elite

I think it makes the overall area more desireable, however, in my area we have had 2 Super Walmarts open and the neighborhoods directly next to the stores seem to have gone downhill.  Teens are loitering, there is trash, graffiti and then there is always the traffic and noise.  I don't know if it is like that everywhere but that is my observation.

September 08, 2009 04:38 PM
Ginger Moore
Wilkinson & Associates Realty

Yes, Target is a great store. I guess none of us want to live too close, but it sure comes in handy when you need to purchase a few items, rather than drive the extra 10 mile to the next nearest Target.   I would think it will make the area more desirable.  People love to shop and get a good bargain at Target.

September 08, 2009 08:03 PM
Jerry Gray
Allen Tate Realtors

Tere....You will be amazed with Target and how they treat their customers. Customer service is paramount. They will make you feel special and important. I give you a great example...My wife was at a Target store near our home in Winston Salem at Christmas. She was meet by friendly staff. May I help you? She was told what isle the items she was looking was on. The store was packed. When she went to checkout, all checkouts were staffed, and staff had walkie talkies to let know what line was the shortest. She was told her business was appreciated. Target is on the mark, your neighborhood will a welcome addition.


September 08, 2009 09:09 PM
Tere Cardenas
MBA - Colorado
RE/MAX Alliance

Thank you SO MUCH to all of you! You have great points of view and you have helped me prepare for the questions that will come in the next days and weeks. Tere.

September 08, 2009 10:26 PM
Sara Goss
Realtor - Houston Bay Area, Texas GMAC Real Estate

Have the residents spoken with the developer and/or Target regarding the look of the store, if that matters to them? Stores don't all look the same, our subdivision got a better looking bigbox because we demanded it.

September 08, 2009 10:31 PM
Mark Velasco
Friendly Hills Homes for Sale - Whittier, Ca. Real Estate - Listings
Realty Source, Inc (Luxury Homes Division)

Let the market determine your price Tere. It could go up, down, or stay the same. Let the comps tell you.

September 09, 2009 12:13 AM
Lyn Sims
Schaumburg Homes
RE/MAX Suburban - Schaumburg IL Real Estate - Northwest Suburbs of Chicago

People here love it, now our Target remodeled and offers groceries.  What is so bad about a Target? They are the cleanest stores I know of.  Heck, our stupid Walmart has police patrols in the later hours of the evening.  Kids knocking down old ladies to steal their Pepto Bismol & socks.  Nonsense.

September 09, 2009 12:28 PM
Diane Loveridge
Keller Williams


I would think the difference is whether the new Target is part of a larger community revitalization effort. If so, I would expect it to help. If not, I don't think it would make much of a difference, except to those people who live directly next to the store.

I bought a house years ago down the road from a hotel that was being remodeled and a pedestrian overpass under construction. It turned out to be a great investment. Right now I own a house down the street from a newly constructed Target, and it has not helped home values. Of course this is a difficult time to expect a rise in values, so then again...

September 09, 2009 03:00 PM
Carrie Sampron
ABR SFR & Kathy Sampron (303) 931-3629 Highlands R
Home Smart Realty Group

Tere:  Great question.  We will be prepared for the questions as well since we work on the west side of Highlands Ranch.  Take care - Carrie

September 14, 2009 05:25 PM
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Tere Cardenas

MBA - Colorado
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