Americans Have Tripled The Amount Of Time On Social Networks

By
Real Estate Agent with Real Estate Advocate

If you still aren't convinced that social media is here to stay consider the following figures from a recent Nielsen study:

"Americans have nearly tripled the amount of time they spend at social networking and blog sites such as Facebook and MySpace from a year ago, according to a new report from The Nielsen Company.  In August 2009, 17 percent of all time spent on the Internet was at social networking sites, up from 6 percent in August 2008.

"This growth suggests a wholesale change in the way the Internet is used," said Jon Gibs, vice president, media and agency insights, Nielsen's online division. "While video and text content remain central to the Web experience - the desire of online consumers to connect, communicate and share is increasingly driving the medium's growth."

It makes me think about the impact that email had on the way we communicated. When email first arrived it was the killer app that fundamentally changed the way we communicate with our friends and business associates. The same thing has happened with social media as more and more people are abandoning their email inbox for social network messages, instant messages and text messages.

Not only are your potential clients hanging out online but they've also changed the way they communicate.

close

Re-Bloggged 1 time:

Re-Blogged By Re-Blogged At
  1. Jason Donn 11/21/2009 04:51 PM
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the chair to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Topic:
Real Estate Sales and Marketing
Tags:
social networking
social media

Comments 3 New Comment

Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the leaf to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Rainmaker
222,486
Brian Brumpton
Boise Idaho Real Estate
Keller Williams Boise

Ross,

That's a pretty convincing argument for the benefits of using social marketing.

September 30, 2009 12:49 PM
Rainmaker
1,089,947
Li Read
Caring expertise...knowledge for you!
Sea to Sky Premier Properties (Salt Spring)

Thanks for the alert...whether we "understand it" or not, we need to be on all the social media marketing sites.    It's just good "biz".

September 30, 2009 01:02 PM
Rainmaker
16,239
Ross Hair
Real Estate Advocate

My only regret is that I didn't take it more seriously sooner.

September 30, 2009 01:14 PM
Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the envelope to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Rainmaker
16,239

Ross Hair

Ask me a question
*
*
*
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the tag to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Additional Information

Ross Hair is Bald. Ross is also the Real Estate Advocate, a real estate social media fan and a (loud) voice for homeowners and real estate investors. You can find his musings at www.rosshair.com