The Virtual Real Estate Brokerage and Office - WEB 3.0

Real Estate Services with Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy

The Virtual Real Estate Brokerage and Office of the Future Today! - WEB 3.0

What does the future Real Estate Brokerage and Office really look like?  If you decide to read on, it may change your perception of what the "Virtual Real Estate World" could look like in the future.  While Secondlife is the Internets largest user-created, 3D virtual world community, and used primarily for Social Networking, eXp Realty has taken this same concept, and created a Business Model where the Real Estate Brokerage and Office is 100% Virtual.  They are using the invisible walls of the Internet as their "Brick and Morter" office.

Their Business Model is defined as "The Worlds First Fully Immersive WEB 3.0. Real Estate Brokerage."

Last month, while at REBarCamp in San Diego, I got to meet and spend some time with Dale Kreiser, eXp REalty's Washington State Broker.  He shared what their company was doing, and how well it was working for them.  When I returned to the office, I did some research on their company and their site.  I was "Blown Away" at what Glenn Sanford - Founder and CEO and their team have created!  Could this really be the Real Estate Office and Business Model of the Future for Brokerages and even the smaller Mom & Pop offices?

Here's a video clip from a discussion held at that REBarCamp in San Diego.  The topic?  What does the Real Estate Brokerage of the future look like?  It's an interesting discussion with Tom Ferry, Stefan Swanepoel, Wendy Forsythe, Sherry Chris, Dale Kreiser and others.  What is the "New" strategy or tactic?  Here's a hint of what you're about to see; The future is HERE now!

I've a strong suspicion that these guys may be onto something here...


So I called Dale and asked him for a "Virtual Tour" of their "Virtual Office."  He and Glenn agreed to let me share that tour with you via this recorded video.  For me personally, this was really the next best thing to actually being there.  I felt like I was there.  Now anyone that knows me well, also knows that I love all the new technology that is being introduced to our Industry, but I am also a practical person and want to be certain that this stuff really works.  Don't just tell me it does....SHOW ME!!

This video is a bit longer than I wanted, but I edited out over 40 minutes of some really great stuff I wish I could have shared with you all, maybe another time. I would encourage you to watch the entire thing, I'd hate for you to miss any of this one. Sit back in that comfy chair of yours, relax, and enjoy this first ever virtual office tour...

Is this the way some Real Estate Company's and Brokerages will operate in the future?  Yes, here's one already.  Are these guys way ahead of their time?  Maybe, but after today's tour, I realized that just talking with them about it, and then visiting their website was no comparison and nothing like "virtually being there!"  I had no clue how well this was all put together.  It was nothing short of interesting, fascinating, and awesome!

The Virtual Real Estate Brokerage and Office - WEB 3.0  So tell me what you're thinking at this moment...


Re-Bloggged 15 times:

Re-Blogged By Re-Blogged At
  1. Fernando Herboso - Broker for Maxus Realty Group 12/12/2009 06:36 AM
  2. Bill Foxworthy, Jill Turner 12/12/2009 08:25 AM
  3. Lori Ballen 12/12/2009 09:32 AM
  4. Christopher Johnston 12/12/2009 09:38 AM
  5. DEBORAH STONE 12/12/2009 12:24 PM
  6. Michael Cantwell 12/12/2009 06:43 PM
  7. Pam Hockensmith 12/13/2009 02:14 AM
  8. Phil Graves 12/13/2009 09:43 AM
  9. Dale Kreiser 12/13/2009 01:56 PM
  10. Hannah Williams 12/13/2009 08:21 PM
  11. Karina Kfuri 12/14/2009 11:32 AM
  12. Liz Whittingham 12/14/2009 04:55 PM
  13. Shana Haugen 12/16/2009 12:08 PM
  14. Jason Donn 01/18/2010 10:14 AM
  15. Chris Lefebvre 11/10/2010 07:32 PM
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Comments 162 New Comment

Brad Andersohn
ActiveBrad 707.646.1876
Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy

Jon - thanks for commenting, the video is working ok for me, what browser are you using?  Try it again and let me know if you're still having any issues. Thanks.

Sharon - sorry for the late response, I never got an email notification of your comment.  The software they use in this example is something that is provided to this particular broker and office.  You could contact them to get more details.

November 11, 2010 04:35 PM
Herman Herrera
Your trusted Staten Island Real Estate Expert
HERMAN & CO REAL ESTATE l Staten Island, New York

Interesting concept.  I'm not exactly sure what else is being offered other than a cool 3D interface.  I skype with many of my agents (since many of them work from home) for training sessions.    

Many people in the community still like to see the physical presence of a brick and mortar office.  Clients always ask me where my office is located.  And what about synergy?  I know I still get motivated when even a few of my agents stop into the office and make calls.  

I love this idea as an add on to an existing office but I'm not sure if the world is ready for this...yet.

May 02, 2012 11:53 AM
Brad Andersohn
ActiveBrad 707.646.1876
Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy

Herman - thanks for stopping by. There is much more than meets the eye. This company offers way more than jst a cool 3d interface. Glenn Sanford and Brian Culhane along with Dale Kreiser and others have taken this concept and company to extreme heights.

They have buildingless brokerages now all over the country, possibly in all 50 states since this post was written. Dig a little deeper and I think you'll be pretty amazed at what they are doing, the sales and transactions they're generating, the new franchisies they're opening, and their new 3d photo processing for properties on the web.

It really is more than just an interesting concept, or a facsinating idea, it's an AWESOME technological advance for real estate and the industry.

May 03, 2012 08:15 AM
Jerry Hill
Hill Realty

This is really an interesting concept.  As someone else mentioned, I would like to know what is included in the total package.  I think the graphics can be improved so it could reflect more of a real office look.  Let's face it, having a large office with 50 miniture desks, is not what I call promoting a professional image for a Realtor or a Real Estate Brokerage.  Most agents have a home office or at least have the ability to conduct business 24-7 from home so why not let them work with what they already have.  The tools are already there to conduct business on-line.  Why should agents pay for desks or the use of office equipment they don't really need? 

November 21, 2012 10:05 AM
Brad Andersohn
ActiveBrad 707.646.1876
Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy

Jerry - this post is almost 3 years old and those that felt it would never work or doubtful were absolutely wrong. Glenn Sanford has built a virtual empire with EXP Realty.  You should contact him directly for an update on their success. He will have all the info and answer to any questions that ANY agent may have regarding the "Virtual Real Estate Office." Thanks for reading and commenting.  :-)

November 21, 2012 01:06 PM

Brad Andersohn

ActiveBrad 707.646.1876
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