What can a good lender do to earn your business as a Realtor?

By
Real Estate Mortgage Broker

What a great forum to ask this question -- one that burns in the minds of all of the mortgage people on ActiveRain.

I have found that to form a genuine relationship with a real estate agent takes time -- years, sometimes.  I've formed new relationships with listing agents at the closing table (still hard for me to believe that some lenders don't show up at their closings! what on earth could that be about?)

I've created financing scenario fliers for agents to put in their listings -- I use periodic US mail and email pieces to stay in touch --

but let's hear it, Realtors -- what can a good lender do to make an impression on you? 

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Tags:
realtors
real estate agents
lender

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Rainer
23,727
Tony D. Howell
The best place EVER!
Offer them financing scenarios that no one is doing.  It makes for a great marketing tool.  Example:  Six months PITI included in sale...imagine a buyer not having to make a payment for 6 months! 
July 03, 2007 12:41 PM
Rainer
5,608
Julie McLaughlin
Staging Chico

In the most recent instance for me, I tried contacting a lender a couple of days ago and still haven't heard back from her. Ive already moved on. So I'd say timeliness is key.

July 03, 2007 12:55 PM
Ambassador
2,274,958
Lenn Harley
Real Estate Broker - Virginia & Maryland
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate

1.  Refer us to agents or brokers for whom you've closed sales.

I don't send buyers to lenders who say they are goodl  I want to hear it from someone else. 

July 03, 2007 01:33 PM
Ambassador
565,874
Lizette Fitzpatrick
Lizette Realty,Lexington KY MLS - Kentucky Homes -
Lizette Realty - Lexington KY - Richmond KY
Jordan, I have a lender here that I think the world of. She has saved many of my deals where the buyer's lender botched the whole closing up. One thing a new lender has been doing for me is giving ME referrals. Needless to say I will be using him in the future.
July 03, 2007 02:23 PM
Rainmaker
129,326
Jim Little
Your Sun City Arizona Realtor
Ken Meade Realty
All lenders come to us with the same old story. They don't get a chance to prove it, we have heard it before. Donuts and cookies are eaten and forgotten. Referrals! now there is a thought. That and references.
July 03, 2007 08:37 PM
Anonymous
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Rainer
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Jordan Graham

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