Realtor.com vs. Zillow.com: Realtor's Allan Dalton Calls Zillow Carnival Act

By
Real Estate Services with Director, Communications & Partner Strategies, WellcomeMat

Hot off the presses! 

Realtor.com President Allan Dalton had some harsh words to say about Zillow, according to a report in OCRegister.com. According to reporter Jeff Collins:

"Allan Dalton bitterly criticized Zillow.com, likening the site's trademark Zestimates of home values to a carnival weight and age guesser."

Could this have been the inspiration for Zillow's Carnival of Real Estate?

barton-guesses-weight.gif

 

We would love to listen to a podcast or actually see the video of this heated panel discussion between LLoyd Frink of Zillow and Allan Dalton of Realtor.com. Inman Real Estate blog compared the dicussion to a Jerry Springer show episode. I wonder if anyone did record the debate. Hmmmm?

Posted by

"Video is the powerful, yet underutilized form of real estate marketing" - Rudy

close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the robot to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Tags:
real estate
zillow
realtorcom
realtor
sellsius
disintermediation
allan dalton
rich barton
technology

Comments 28 New Comment

Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the tree to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Rainmaker
1,385,898
Maureen McCabe
Columbus Ohio Real Estate
HER Realtors

Rudy : I think there's some great info in the comments on 360° and Rain City blogs (Galen's entry) about the value of Realtor.com 

Real estate is local.. why send consumers to a national real estate site that competes with local sites?  I personally don't believe in local sites with all the MLS listings either but I believe NWMLS has one of those.  To me those compete with the brokers and agents own sites too.   

October 21, 2006 11:44 AM
Rainmaker
134,999
Kaye Thomas
e-PRO, Manhattan Beach CA
Real Estate West
I was at the EXPO meeting when they had their discussion.  Frankly I thought Dalton was right on target.  We need to upgrade our public image. We need to give a better picture of what we do and the services we provide.  His main thrust was that an agent is more then an "order taker".   No one knows the local market as well as the local agent.  Zillow can't give an accurate value of a property but many homeowners don't realize that.  Zillow is trying to set themselves up as the authority instead of the local agent.  It's all about the money...
October 26, 2006 09:27 PM
Anonymous #26
Anonymous
rudolph d. bachraty III

kaye - thank you for sharing your first hand account with all of us. 

at the inman nyc real estate connect this past january, i heard dalton speak with conviction. he basically spoke about the same things that you mention - our image. this however is nothing new. comparisons to used car salesmen have gone on for many years. real estate agents are superhuman so to speak -  we have fiduciary duties that average citizens do not have. that said, we must act accordingly. 

since real estate agents are independent contractors, no matter what company you work for, you are in essence your own brand. people choose to work with you because they trust you as a professional. real estate is about relationships and we should value each one we have. this is essentially the point dalton eludes to.

rudy.sellsius° 

 

October 26, 2006 11:14 PM
Rainmaker
134,999
Kaye Thomas
e-PRO, Manhattan Beach CA
Real Estate West

Rudy,

Maybe that's the point if we don't start valuing ourselves we can't expect respect from others..

 

October 27, 2006 12:25 AM
Rainer
164,544
Gary McAdams
GMAC Schwartz Property Sales

I stopped using realtor.com's featured home ads due to all their mistakes and excuses.  As for Zillow, they should be shut down.

June 27, 2008 06:18 AM
Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the robot to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Rainmaker
46,545

Rudy Bachraty

Ask me a question
*
*
*
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the pencil to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Additional Information

Helping lead the real estate video revolution.