Some Relationship Building Ideas for Realtors

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Education & Training with Matthew Ferrara & Company

Internet marketing isn't just about keeping in touch with your sphere of influence, it's about building trust, a good reputation and relationships. Ron Givens from Aweber.com, discusses just that in his blog post on Email Marketing for Real Estate Agents.

Real Estate is a word-of-mouth business, so these elements are vital to being successful. How do you go about building trust in an email marketing newsletter or blog? Well, Ron shares some great tips, such as including other information besides your latest open house or listings in your communications. You may consider adding local news or current events, information about the local area, changes in regulations, fees, or events as well as information on the school districts.

He also shares some important reminders about SPAM laws and what is unacceptable in email marketing.

 

 

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  1. Chris Boden 07/11/2010 01:14 AM
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Topic:
Real Estate Sales and Marketing
Groups:
Active Rain Newbies
Tags:
internet marketing
email
newsletter
relationships
spam

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Rainmaker
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Pat, Ben and Martin Mullikin
Mullikin Family Realty Group Realty Executives - Integrity

Laura, thanks for sharing this excellent information!

April 27, 2010 10:21 AM
Ambassador
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Ralph Gorgoglione
California Real Estate (800) 591-6121
John Aaroe Group

Very cool.

Relationship building is the key to ANYONE's business success.

July 11, 2010 01:59 AM
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Additional Information

A collection of links, tips and cool tools to help real estate professionals be more productive and work smarter.