Feeding Batfish

By
Services for Real Estate Pros with Obbee.com

A while back, my daughters won one of those dollar goldfish at a carnival- the kind that comes in a plastic bowl and usually dies within a day or two.  Well, I bought some colored gravel and a little castle for the bowl, and three years later he's still alive and kicking.  I named him "Batfish" and I call his castle "Wayne Manor" (I'm a comic book fan).

Traditionally, I have fed Batfish in the mornings.  Recently, though, my older daughter has expressed interest in feeding him too.  I absolutely welcome any attempt to be more helpful around the house, but her assistance has caused a bit of confusion.  Since neither one of us is sure whether the other one fed Batfish, there are days when he doesn't get fed until late, if at all.  Other days he accidentally gets a "double dose" of his fish flakes, which isn't good for him either.  I am now faced with coming up with a system to be monitored, delegating the task outright or keeping the task completely to myself.

That's a lot of thought just for a goldfish!  I was thinking about it in the context of business and clients.  The concept really isn't that different, if you look at it as an analogy.  When prospects call, e-mail or even drop by, someone has to follow up.  When that happens, your business has three choices, too.  You can have a process whereby leads get disbursed systematically and responses are monitored (to ensure they took place), you can delegate the duty of responding to specific personnel, or you can handle all of the responses yourself.  If you do nothing, the prospect may never get contacted (i.e. the lead starves) or the prospect may get multiple responses and become confused or turned off (i.e. the lead becomes bloated).  Doing nothing isn't helping my fish... and it won't help you.

Obbee is a sales lead company.  We use the internet to introduce you to clients.  We provide cutting-edge leads for realtors, insurance agents (home & health), mortgage brokers and debt settlement/ loan modification consultants, and we can even match you up in real-time.  We don't close your deals for you; I guess you could say we bait the hook and it's up to you to reel them in.  Once you get a bite, hopefully you have a plan!

- Dave

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Rainmaker
107,943
Melanie Hedrick
Elite Texas Properties, Dallas & Collin Counties best homes! - McKinney, TX
972-816-7205

Sounds like a job for Alfred.

May 25, 2010 12:27 PM #1
Rainer
34,241
Sabrina Solesbee
Solesbee Group - Laguna Beach, CA
Sabrina Solesbee

Lead follow up is vital!  

May 25, 2010 12:30 PM #2
Rainmaker
587,228
Robert Rauf
HomeBridge Financial Services (NJ) - Toms River, NJ

our lives are all about follow up, both on the front end, the middle and at the end after closings!  That's what keeps our business alive.

May 25, 2010 12:33 PM #3
Rainer
71,682
David Obbee
Obbee.com - Agoura Hills, CA

Melanie: Perfect!  I chuckled out loud at my desk!

Sabrina & Robert: You are absolutely correct- Thanks for the feedback!

May 25, 2010 12:46 PM #4
Rainmaker
247,778
Heather Chavez
Second Self Virtual Assistance - Caldwell, ID
Real Estate Virtual, Assistant (928) 692-3235

I'm the Alfred for Realtors, David.  I'm a virtual assistant.  Thanks for the idea, Melanie.  :)  What a great analogy.

May 26, 2010 09:36 AM #5
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Rainer
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David Obbee

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