The Jerry Maguire Approach...

By
Real Estate Services with Jack Pratt Signs

I know it's been a long time since this movie has come out, but I felt like it's time to sit down and write how I've found inspiration in Tom Cruise's character Jerry Maguire.  Remember the Mission Statement that got him canned from his firm?  Remember the last sentence that summed it all up?

"Fewer Clients - More Personal Attention"

Unfortunately, that Mission Statement was overshadowed by the infamous "show me the money" scene. I believe that this film, when cultivated into a business model can produce much success.  So, let's recap...

 

  • Jerry eats bad pizza, gets stomach ache and grows a conscience.
  • Stays up all night writing a way ahead of his time "blog"
  • Prints copies for the entire firm to see.
  • Jerry gets canned
  • Rod Tidwell stays with Jerry because he's gonna 'show him the money'
  • Jerry and Rod build a deeper relationship.
  • Rod almost breaks his neck
  • Jerry and Rod embrace and prevail, together.

 

At the end of the movie, a prospect notices the relationship between Rod and Jerry and asks his agent, "Why don't we have that".  Awkwardly, Jay Mohr's character (Jerry's nemesis) tries to give his client a hug and gets shrugged.  Why?  You can't fake sincerity.  You can't act passionately.  You are either are, or you are not.  Jerry is, and his passion is infectious. 

So, what have I learned?

 

  • Don't be all things to all people.
  • Take risks.
  • Be passionate about your profession.
  • Embrace your clients with sincerity and honesty.

Let's hug it out.

 

 

 

 

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Re-Bloggged 7 times:

Re-Blogged By Re-Blogged At
  1. Susan Gaieski 07/17/2010 11:06 AM
  2. aa aa 07/23/2010 02:48 AM
  3. Yvonne Jaramillo Ahearn, Esq. (B) 07/24/2010 05:24 PM
  4. Ness Lindsay 08/08/2010 02:19 AM
  5. Debbe Perry 08/08/2010 05:29 AM
  6. Michael Ford 08/08/2010 11:18 AM
  7. Lester Wilkins 08/08/2010 08:08 PM
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Comments 61 New Comment

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Rainmaker
391,280
Elizabeth Cooper-Golden
Huntsville AL MLS
Huntsville Alabama Real Estate, (@ Homes Realty Group)

I'll hug it out with you anytime, Mr. "Best sign maker in the world".  ((giggle))

September 18, 2010 11:34 AM
Anonymous #63
Anonymous
Fern Hamberger

GRRREAT Movie!! Thank you for reminding us how we always have to act with conviction..

It is always about the client and nothing else!!! IT is about trust and loyaltybecause without them, we have nothing...

Excellent Bolgs everyone!!

Fern Hamberger

September 18, 2010 12:51 PM
Rainer
212,392
Jane Becker
CRS,ASP,ABR,CBR,CDPE,LMC,E-PRO,GRI
Keller Williams Home Team AdvantEdge

Oh you had me at Jerry McGuire....

Nice blog by the way.

September 18, 2010 04:38 PM
Anonymous #65
Anonymous
Anonymous

Monte,

Great blog.  Thanks for the inspiration and the reminder of how important genuinely caring means in our work and play.  And I loved the movie too you just gave me a different way to look at it.  I think I just may go rent the movie again and watch it with fresh eyes.

 

September 18, 2010 07:10 PM
Rainmaker
13,075
Laura Gwyn
Laura Gail Gwyn Properties

<<<< H U G >>>>  Well written.  I've been thinking a lot about this very topic.

September 18, 2010 07:42 PM
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Rainmaker
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Monte Pratt

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