A Vacant House Is Not A Home

By
Home Stager with Janice Ankrett Home Staging

 

A renovator had done a beautiful job on this house.

They had spared no expense using quality materials.

Yet this house had been sitting on the market for months.

Why?

Because this house was not a home.

It was just an empty space.

 

Buyers could not visualize themselves or their furnishings in this house.

There was no reference point for them to judge the size of the room so they couldn't tell if their furnishings would fit.

Buyers could not decide where to put the furniture in the room.There was nothing for them to get that emotional connection.

 

Staging the house allowed buyers to see the possibilities.

Buyers didn't have to guess.

They could envision sitting in the room with guests chatting.

The buyers could size the room up.

It wasn't cold and empty anymore.

Staging an empty house can be done with rentals

OR ON A LOWER BUDGET

It can be done with pieces borrowed from your own home or a friend.

There are various levels of Staging to consider.

There is a full Staging with furniture and accessories.

       The Staging can be done with small vignettes that show the potential of the room.

                 Even accessorizing the kitchens and baths will help the buyer see a lifestyle.

 

 

Some blank slates are just that blank.

 

 

 

 

 

 

 

  Draw that picture and sell.

 

 

 

 

 

                                                                                                  

               

Posted by

 

Serving Burlington,Oakville, Milton, Hamilton & surrounding areas.     905-467-5353

Focusing on Occupied Homes

 

 

 

 

 

 

 

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Location:
Ontario Halton Region Milton
Groups:
Advice for Sellers
Canada, eh
Realtors®
VACANT HOUSE STAGING & NEW HOMES
Tags:
vacant houses
staging sizes up a house

Comments 15 New Comment

Rainmaker
531,559
Janice Ankrett
Burlington Ont. Accredited Staging Professional
Janice Ankrett Home Staging

Thanks Russel! That's what staging will do for a buyer. Help them picture living in the house.

August 17, 2010 11:31 AM
Rainmaker
354,519
Linda D. Pufford
ASPM, Marin/Sonoma Home Stager
Stage with Divine Style - Home Staging

Janice,

As stagers we are presenting a lifestyle not just a home.  We want to create warmth, color and excitement, so a buyer can envision themselves living there.  That's what you were able to accomplish with your staging in these photos.

August 20, 2010 04:11 AM
Rainmaker
531,559
Janice Ankrett
Burlington Ont. Accredited Staging Professional
Janice Ankrett Home Staging

Thanks Linda!

August 20, 2010 10:23 AM
Rainer
62,148
SHARON CHARBONEAU
UPSTAGING YOUR HOMES

Good post Janice.

So few buyers can visualize living in a house that is vacant.  

So, sellers if you want your home to sell quickly, don't remove all of your furniture.  Leave a few of the better pieces that a home stager can work with to present your home at its best.

And realtors, think about the end result before you counsel sellers to move out all of their furnishings.  

Personal Experience:  I entered a vacant house and chatted with the realtor, who had been present when I did my presentation at her office on the value of staging only a week before.

I asked why the house was vacant and she replied, there wasn't much furniture, so I told the owner she may as well remove it.

She showed me the furniture which had been removed, then residing in the garage, and after taking a deep breath & counting to 10, I pointed out that the furniture was in good condition and would look just fine with a few additions from my inventory.

No sale!  The house sat on the market for ages before it finally sold after at least one price reduction.

August 27, 2010 04:31 PM
Rainmaker
531,559
Janice Ankrett
Burlington Ont. Accredited Staging Professional
Janice Ankrett Home Staging

Sharon, I have seen homes like the one you describe. It's such a shame it happens.

August 27, 2010 07:30 PM
Rainmaker
531,559

Janice Ankrett

Burlington Ont. Accredited Staging Professional
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Additional Information

Home Staging tips and advice offered to help sellers. Working in Burlington Ont. and surrounding areas Janice Ankrett ASP helps sellers prepare their homes for sale. Janice works with real estate agents and owners to help the home sell as quickly as possible for the best possible price.