Have You Read the Go-Giver? You oughta...

Education & Training with Sell with Soul

Go giver

Several weeks ago, all on the same day, three different people suggested I read The Go-Giver by Bob Burg and John David Mann. Others have told me that - at least a dozen others - but this particular day, I heard it three times.

I took it as a sign, fired up the Kindle and forked over the $18.99 for immediate upload to my digital reader. Since I was traveling, I was able to dive right in to find out what all the fuss was about.


These guys have been stealing my stuff. Or, maybe I've been stealing theirs. Or maybe (she says modestly) Great Minds Just Think Alike. But for those who have suggested I write a Sell with Soul for the general public; well, it's already been done by Mr. Burg and Mr. Mann. Exceptionally well, I might add, and (not without a trace of envy), a wee bit more successfully!

Seriously, if you enjoyed Sell with Soul, you will LOVE The Go-Giver. Or, conversely, if you've already read and enjoyed The Go-Giver, you will love Sell with Soul!

I'm planning a little series on how to apply Go-Giver principles to a real estate career. If you haven't read it yet, you really oughta (okay, now I'm just being bossy) - here's the link to it on Amazon.com:

The Go-Giver: A Little Story About a Powerful Business Idea

And while you're at it, you might want to pick up the companion book:

Go-Givers Sell More

Seriously, it's good stuff. Career-changing stuff. Which makes it life-changing stuff...




This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the lamp to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Introverts are (Sales) People, Too!
Real Estate Professionals
Selling Soulfully
Silent Majority
all blogs
go giver
selling with soul

Comments 29 New Comment

Show All Comments
Kelly Armer
Selling with Soul!
Cornerstone Real Estate Professionals

JA - I just saw this book on a desk yesterday... it drew me in for some reason!  Now, you are blogging about it!  Crazy ... I'll add it to my "must read" list!  - Thanks you've just confirmed it for me!

August 25, 2010 01:02 PM
Shelley Rowton
ABR, RSPS - (512) 507-5779 MoveToRealty of Austin
Move To Realty

Heading to the bookstore later today.  I'm not in the Kindle Club yet...

August 25, 2010 01:27 PM
Christine Pappas
Northeast Ohio Homes - Ohio RE/MAX REALTOR
RE/MAX Results

I've read it and love it too!    I can't wait for your mini series, I know you'll make it really great. 

August 25, 2010 02:33 PM
Jennifer Allan-Hagedorn
Author of Sell with Soul
Sell with Soul

Christine - I'm so glad you liked it! Stay tuned for more...

Shelley - It took me awhile to buy into the idea of a Kindle, but now I love it! Can't imagine life before it! Okay, that's melodramatic, but I do really really like it.

Kelly - There you go! That's pretty much how it happened for me, too.

Kevin - Well, far be it from me to mess with your system ;-]

By the way, I've been communicating with Mr. Burg and he definitely practices what he preaches...


August 25, 2010 03:32 PM
Anonymous #14
Sandy Simmons

I read the Go Giver and loved it!  Started reading the first page on Saturday morning and didn't put it down until I finished it.  It's that good. I have recommended it to several of my fellow agents who "sell with soul" (whether they know it or not).  I stumbled upon an awesome real estate website the other day that inspired me. You might want to check it out.  LiveGoodBeHappy.com. 

August 25, 2010 03:34 PM
Anonymous #15
Connie Medeiros

I really value your books and his. Lately though I've been approached by people trying to give me something and then the sales hook comes. I think they're trying but missing the point.

August 25, 2010 03:35 PM
Jennifer Allan-Hagedorn
Author of Sell with Soul
Sell with Soul

Connie -that's exactly right. And it's made us a suspicious bunch. If someone is nice to us, we're almost waiting for the catch... and that's so uncomfortable! I like what they say in the Go-Givers Sell More book about how to deliver the perfect sales pitch: Don't.

Sandy - Awesome! And I'll check it out.

August 25, 2010 03:37 PM
Anonymous #17
Hank Hogue

I have been in real estate sales management and personal sales since 1988. I have an extensive collection of sale books ranging from Og Mandino to Jeffery Gitomer. The "Go Givers Sell More" is the BEST sales/life book I have ever read.

If not for Jennifer's recomendation, I would not know about them. Everybody in sales should read both books! Thanks again Jennifer

August 25, 2010 03:40 PM
Anonymous #18
Janeil Lester

Jennifer-I loved the book "Go Givers Sell More"!!! Loreena Yeo recomended it to me and I am so grateful.

I wish every salesperson would read this book and make it their Mantra-the world would be a better place. I have recommended it to several of my fellow Title salespeople and Realtors. Great Read!

August 25, 2010 03:48 PM
Anonymous #19

Thanks, Jennifer.  It's on it's way!

August 25, 2010 05:42 PM
Brenda Mullen
Your San Antonio TX Real Estate Agent!!
RE/MAX Access

OK, on your advice, I just ordered both books.  Can't wait to read them :)!

August 25, 2010 06:57 PM
Heather Oberhau
Bucks County Real Estate, e-PRO
Prudential Fox & Roach

Can't wait to read more, Jennifer!

August 25, 2010 09:28 PM
Anonymous #22
Bob Burg

Hi Jennifer, just returning home and checking the computer, I saw your article and wanted to say thank you, and let you know how very honored I am (and I know John will be when he sees it, as well) for your very kind words about our books. It's a great thrill to know that you found value in themand that you would think enough of them to share on your blog. I've been hearing terrific things about you and know that your teachings are touching the lives of a LOT of people. Also, if I may, thank you to those who have responded to your post and commented about the books, as well. Please know that both John and I take your comments very seriously, and we never take them for granted. Thank you again! - Bob

August 26, 2010 04:13 AM
Bill Wallace
William Wallace
RE/MAX Advantage Plus

My library has them - worth checking out the "free" option first!  I just placed a hold and should have them tomorrow.

August 26, 2010 12:58 PM
Phil Leng
Phil Leng Team - Residential Real Estate Experts &
Keller Williams Eastside Market Center

What a lot of response Jennifer.

Interesting title.

Will put it into the memory cue of books to read



August 27, 2010 04:45 AM
Anonymous #25
John David Mann

Hi Jennifer!

What Bob said. Ditto. I second that emotion!

Seriously, what a sweet post: "career-changing ... life-changing stuff" -- oh my. Many thanks!

— John

August 29, 2010 05:28 PM
Sue Gabriel

The authors themselves...wow! Talk about impressing vs touching. Way to go, JA!!  :)

August 29, 2010 07:41 PM
Ann Allen Hoover
CDPE SRES ASP e-PRO Realtor - Homes for Sale - AL
RE/MAX Advantage South

I have't heard about this one, but if you are recommending it I know I'll enjoy it.  Putting it on my shopping list......

August 30, 2010 09:21 PM
Roseanne Campagna
Kent/DesMoines/Blk Diamond/Renton/Maple Valley, WA
John L. Scott RE Maple Valley, WA

I've read The Go Giver, and Selling with Soul. Working on your second book. Really in line with my heart and head.

August 31, 2010 10:24 AM
Margaret Fallon
REALTOR Sun City Hilton Head
Weichert Realtors Coastal Properties

Thank you so much for posting this advice. I just finished reading the Go-Giver and want to recommend it to everyone. It's fast reading and very powerful in it's simplicity.

September 26, 2010 02:52 PM
Show All Comments

Jennifer Allan-Hagedorn

Author of Sell with Soul
Ask me a question
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the magnifying-glass to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase: