Bring Attention to Unique Selling Features in the MLS

By
Real Estate Agent with Benchmark Realty, LLC (615) 495-0752 or www.TWRealtyGroup.net TN License #315195

Listing agents, please bring attention to unique selling features in the MLS.  I am currently working with 2 different buyers. Both are retirees moving here from out-of-state and, surprisingly, both are woodworkers with lots of very large equipment.  They are looking for a unique property.  A home with either a detached shop or building, a home with an extra large garage (at least, 3 bays) or a home with a garage under the house that extends into an unfinished basement. 

I have searched the MLS but I am not finding any mention of such a space.  What I have been forced to do is pull up anything that has a garage under the house with an unfinished basement and hope that meets our needs.  Unfortunately, most agents don't post pictures of garages or basements.workshop 

My clients don't want to tip our hand to the sellers for fear that they'll overpay for such a space.

Consequently, I can't call the listing agent to confirm if this property meets our needs.  So, we have been forced to drive out to many a house to see if the space can accomodate this very large equipment.  As of yet, we haven't found the ideal place.

Listing agents, please bring attention to unique selling features like extra-large garages, detached workshops or even garages with unfinished basements attached.  These features may just be what some buyers are looking for. 

Be sure you take a picture or two.  In Middle Tennessee, our MLS allows 20 pictures to be posted.  If you have a unique feature like a tandem garage, detached workshop or even a very large basement with garage access, snap a couple of photos.  Who knows?  This unique selling feature may just end in an offer being submitted.

Posted by
************************************************************************************ 
 
Tammie White, REALTOR®
TW Realty Group
Benchmark Realty LLC
318 Seaboard Lane
Franklin TN 37067
(615) 495-0752 Direct
Email: Tammie@TWRealtyGroup.net
 
 
This posting with the content written here and photographs displayed are the intellectual property and opinions of Tammie White of Benchmark Realty LLC. Any party who uses this material without the permission of Tammie White is subject to copyright infringement and possible lawsuit.
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  1. Chris Webster 09/13/2010 12:55 AM
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Anonymous #42
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Kayla walter

Good discussion is continue over here, i m agree with Mary Macy....

Fl homes for sale

September 15, 2010 07:08 AM
Rainmaker
337,011
Debbie Cook
Silver Spring and Takoma Park Maryland Real Estate
Long & Foster Real Estate, Inc

Listing agents want to leave out a unique, unusual feature because THEY may think it's a drawback, when really it may be the one thing that some buyer really wants.

October 01, 2012 07:38 AM
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Tammie White
TW Realty Group, Franklin TN
Benchmark Realty, LLC (615) 495-0752 or www.TWRealtyGroup.net

Debbie - I have even found tandem garages that weren't called out in the MLS. These are rare and provide valuable space. Agents shouldn't over look a hidden gem.

October 01, 2012 10:09 AM
Rainmaker
260,268
Wayne B. Pruner
Tigard Oregon Homes for Sale, Realtor, GRI
Oregon First

This is good advice. I just picked up a listing with a large woorshop. I have identified that feature in the MLS and I plan on getting a sign rider made.

October 02, 2012 07:01 AM
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Tammie White
TW Realty Group, Franklin TN
Benchmark Realty, LLC (615) 495-0752 or www.TWRealtyGroup.net

Wayne - Great idea. Make sure you include photos as well.

October 02, 2012 09:43 AM
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Tammie White

TW Realty Group, Franklin TN
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Franklin TN Homes Real Estate Blog by Tammie White of Benchmark Realty LLC is a Great Place For Real Estate Agents and Potential Buyers and Sellers to get to know more about Franklin TN Homes as well as other parts of Williamson County. Locations of visitors to this page