HOW EXPOSED ARE YOU?

By
Real Estate Agent with CIR REALTY

 

Exposing yourself out there in the world of the Internet, I believe is key for today's Real Estate Business.

Keeping it business is also a huge element that cannot be overlooked.  Don't put it on the Internet if its not appropriate. 

Can you just imagine the kids today applying for a job in the future and what they put on the internet today will effect them tomorrow.  Believe me they will get searched - any if anything isn't to par, bye bye job.

I have exposed myself on the Internet for years for my Real Estate Business.  I blog, I have several websites, and social media outlets.  I enjoy this, and spend time working at this - however I don't spend endless hours at it either.  I'm in the middle.  Most Realtors don't even start. 

If I can offer a word of advice.  Start slow, ACTIVE RAIN - get blogging.  Make yourself a local expert in your area. 

I recently was hired by a buyer- because I had mentioned in my bio that I have NEW HOME SALES EXPERIENCE, and that I have worked in new homes on and off for years.  They are buying a home and I will be listing their current home in the future.

So blogging does work and the key is to keep at it.  Something will stick sooner or later = business.

 

Posted by

REALTOR®

Make it Airdrie  ~ Terri Stephens ~ CIR REALTY

403.827.4663

 

 

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Show All Comments
Rainer
30,113
Phil & Celeste Pafford
PaffordHomes.com, Corona CA - Corona, CA
Corona Short Sale Broker

Oh how I preach to my three children... everything, everything, everything they type, tweet, text, snap, upload etc... never ever ever goes away!  Google, Facebook etc are all in the business of gathering data for marketing (not a bad thing buy the way), but in the process, data is stored forever!  ;-)

Nov 19, 2010 12:09 PM #20
Rainmaker
559,069
Scott Fogleman
Witt-Fogleman Team 434-941-8847 - Forest, VA
Witt-Fogleman, Inc. - Bedford, Lynchburg, and Roan

You are so correct, you have build an protect your reputation.

Nov 19, 2010 12:36 PM #21
Rainmaker
271,484
Ross Quintana
Real E Smarter - Spokane, WA
Real E Smarter Real Estate Coach - 509-362-1966

I think that exposing yourself is key but you still need to have a plan. just throwing your card in the mix is not enough. People will only hire from a small group of choices so what you do has to be good enough to get in that pool.

Nov 19, 2010 01:23 PM #22
Rainmaker
959,869
Greg Nino
RE/MAX Compass, formerly RE/MAX WHP - Houston, TX
Houston, Texas

I love the picture you used in the post. Congratulations on the well deserved feature.

Nov 19, 2010 01:30 PM #23
Rainmaker
564,520
Corinne Guest
Barrington Realty Company - Barrington, IL
Barrington's Country Suburban Home Matchmaker

Absolutely-I totally agree with you and am still amazed some agents just don't get it.

Nov 19, 2010 01:44 PM #24
Rainmaker
128,921
Terri Stephens
CIR REALTY - Calgary, AB
REALTOR, Calgary & Airdrie 403-827-4663

Thanks for the great responses.  Keeping it real and professional is key in the clouds.  Transparency is how our world is.

May your Real Estate Business pick up ten fold.  AND that 2011 will be a GREAT year.

Nov 19, 2010 01:57 PM #25
Ambassador
1,541,952
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Terri, the "outside business" image is the one the 20 yr olds have the most problem with nowadays...

Nov 19, 2010 02:54 PM #26
Rainmaker
201,192
K.C. McLaughlin
RE/MAX United - Cary, NC
Realtor, e-PRO, Homes for Sale - Cary, Raleigh NC

Balance is the key - I agree. Getting known as a local expert is so important and blogging is a great way to get the point across.

Nov 19, 2010 02:56 PM #27
Rainer
77,754
Andy Kress
Rental Solutions Oahu - Honolulu, HI

It stays on the internet a long time. Caution rules

Nov 19, 2010 03:22 PM #28
Rainmaker
229,624
Donna Paul
Keller Williams Realty Gold Coast - Dix Hills, NY
Long Island Home Specialist, Search for Long Islan

Terri.. We have to stop being the SECRET AGENT and let everyone know What we are doing?.. We sell homes or help people buy homes.... however if we put it out there we have to be careful.

Nov 19, 2010 03:28 PM #29
Rainmaker
1,468,388
Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c)
Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo & Home Sale Specialists

The internet is definitely the way to go.

In the Real Estate business, you must be visible for buyers and sellers to find you!

Nov 19, 2010 04:31 PM #30
Rainer
117,323
Rob Kittle
The Kittle Team - Coldwell Banker - Fort Collins, CO
"We Specialize, You Benefit!" -The Kittle Team

Internet has done amazing things in our business and for sure a lot is still coming in the future, so we have to make the most out of every tools, marketing campaigns and other medium to help our business grow over the Internet.

 

Thank you for sharing this article!

 

Rob Kittle

Nov 19, 2010 04:50 PM #31
Rainmaker
391,395
Tni LeBlanc
Mint Properties, Tni LeBlanc (805) 878-9879 - Santa Maria, CA
JD, MA, REALTOR, CalBRE # 01871795

Yes, I have stopped using facebook for enjoyment.  It is too complicated.  Everyone gets offended and worlds collide.  It's not fun anymore.  But since the business and personal are mixed there is no other way.  Too much exposure I think.

Nov 19, 2010 05:13 PM #32
Ambassador
1,238,717
Erica Ramus
Erica Ramus - Ramus Realty Group - Pottsville, PA - Pottsville, PA
MRE, Schuylkill County PA Real Estate

Blogging works! I have been doing this for 3 years now and I can tell you it works to help me find buyers who google my local area. I come up as the local expert.

Nov 19, 2010 05:18 PM #33
Rainer
20,041
Nick Tukmanian
RealWorks Residential - Colts Neck, NJ

Good post, and as far as researching job applicants, it's a practice that is very common amongst employers today. By just typing the name of a person, you can get a lot of personal information, that the user may never wanted you to see. You have to watch what you say online because it can come back to haunt you. Still, as a real estate professional, getting your name on the Internet is crucial.

Nov 19, 2010 07:08 PM #34
Rainer
4,643
Frank Sanguedolce
United Realty Group - Boca Raton, FL

Terri, I agree. The wave of the future is upon us and this will be the only way we will communicate and do business. Blogging is great and helps us in many different ways of expanding our own idea's in the written word.  Consistency produces results. We need to get in the blogging race now. Communication is key as well as the keyboard.

Nov 19, 2010 08:12 PM #36
Rainer
123,820
Michael Myers
King-Rhodes & Associates - Cherokee Village, AR

Everyrthing we type on the internet is out there in some form for a VERY long time. Watch what you do, but make sure your out there.

Nov 19, 2010 08:17 PM #37
Rainer
22,696
Rachell Jackson
Charles Rutenberg Realty - Naperville, IL
Realtor, Naperville, Oswego, Plainfield

Terri, 

Thanks for sharing! You are so right, the days for info-hoarding in real estate are long gone.  In order to advance your RE business you need to become an open book and invite people to read.  

Nov 19, 2010 10:26 PM #38
Rainmaker
696,158
Lanre Folayan
Keller Williams Capital Properties-Buy a home in Washington DC. Sell a home in Washington DC - Washington, DC
How much is my Petworth DC House Worth?

Like Donna Paul said we just have to stop being the secret agent and let everybody know that we are still helping people buy and sell their homes. Congratulations on the Gold Star. Have a great weekend. Great post.

Nov 19, 2010 10:36 PM #39
Rainmaker
558,669
Chris Olsen
Olsen Ziegler Realty - Cleveland, OH
Broker Owner Cleveland Ohio Real Estate

Hi Terri -- Sound advice. I try my utmost to ensure my online persona and competencies match my real life ones.  I don't think I'm quite there yet, but it's a work in progress.

Nov 20, 2010 12:06 AM #40
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Rainmaker
128,921

Terri Stephens

REALTOR, Calgary & Airdrie 403-827-4663
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