Social Media-It's Not About One Hand Waving In Cyberspace

By
Real Estate Agent with Integrity Real Estate Group

Social Media-It's Not About One Hand Waving Cyberspace
How many times have you added a “friend” in Facebook or decided to “follow” someone on Twitter only to discover his or her participation in social media is limited to a link to a blog post or canned article and nothing else.   You realize after a few weeks they don’t join the conversation by interacting with you or anyone else.

At some point the one hand waving approach to social media leads friends and followers to click the UN button.  What UN button?  The un-follow and un-friend one.  And that is only for the folks you know are following you.  There are those pesky lurkers.  The ones who never say anything to you directly but after watching your lack of interaction decide your one-dimensional approach to social media isn’t worth following anymore.
  

Have you ever stopped to think about the number of connections you may have lost when this happens?   A potential referral from another agent. 
A prospective client or two.  Each one adds up to opportunity lost. If generating business is your number one reason for signing up for social media accounts then you need to make sure you are making them work for you not against you.


Social Media It's All About the Interaction
Not everyone is going to be a social media superstar.   You have to decide what makes the most sense for you.  But if you have a link to your Facebook and Twitter accounts on your business cards and Active Rain profile then make them work for you.  Your social media plan has to be more than one hand in the air.  Participate and see what happens when two hands and more connect.  It will be a sound that will make you realize the time you spend is well worth it.

 

 

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                                   Real People*Real Lives*Real Estate

If you are interested in learning more about the Northern Virginia Real Estate market including Alexandria, Arlington, Fairfax and Prince William Counties give Cindy Jones and Integrity Real Estate Group a call at 703-346-2213.

Military Relocation Specialist serving military families relocating to and from the Pentagon, Fort Belvoir, Quantico MCB and all of the Military District of Washington installations. 

Military Relocation Professional


Check out www.varealestatetalk.com and www.cjrealtygroup.com for more information.

Integrity Real Estate Group
 
Real People*Real Life*Real Estate

Licensed in the Commonwealth of Virginia



 

 

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Show All Comments
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Dave-congratulations on seeing the benefits of your social networking efforts.

Dec 02, 2010 06:43 PM #50
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Tom-I'm not sure what you mean by "the biggest one you've seen"?  Please explain I'd love to know.

Dec 02, 2010 06:44 PM #51
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Lisa-I certainly wouldn't call myself an expert at Twitter but I am starting to see some interesting connections.  Time will tell.

Dec 02, 2010 06:45 PM #52
Rainmaker
580,054
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

I know you are so right Cindy and I need to make more time for my twitter! Thanks for the eye opening!

Dec 02, 2010 08:31 PM #53
Ambassador
1,252,678
Erica Ramus
Erica Ramus - Ramus Realty Group - Pottsville, PA - Pottsville, PA
MRE, Schuylkill County PA Real Estate

Congrats on the feature, Cindy, and on the great thoughts here. It's about interaction, not just being there.

Dec 02, 2010 08:56 PM #54
Rainmaker
194,622
Sandy McAlpine
McAlpine Properties - Cornelius, NC
Search Lake Norman Homes For Sale - Lake Norman NC

It's hard to be joining in every day, but if you spend a little time each week on different platforms, then I think you can create relationships that last...

Dec 02, 2010 09:36 PM #55
Rainmaker
685,995
Kay Van Kampen
RE/MAX Broker, RE/MAX Solutions - Springfield, MO
Realtor®, Springfield Mo Real Estate

Yes, I guilty.  I've not taken time to work Facebook or other social media after I've joined.  Trying to change that in 2011.

Dec 02, 2010 11:07 PM #56
Rainer
22,477
Jan Laurie
JL Residential Styling & Staging - Nanaimo, BC

Thanks for the nudge. I'm gradually getting it together.

Dec 03, 2010 12:01 AM #57
Ambassador
1,563,910
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 800-610-7253 DRE01267479 - Costa M

I've got some work to do, but am pretty good at participating in several networks.

Orange County Homes

Dec 03, 2010 12:50 AM #58
Rainmaker
50,461
Lynn M. Bower
John R Wood Realtors - Naples, FL
PA, ABR, GRI, RSPS, AHWD, PMN, CNE
Note to self - find one more hour for my day. Is that asking much? 25 hours a day would work just fine. Maybe Santa could help me find one. I have to consistenly check Facebook...and become interactive. Great blog and I'm sure it will help all those who read it.
Dec 03, 2010 06:14 AM #59
Ambassador
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Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

DeeDee-the nice thing about Twitter is it's quick communication so it is easy to be invovled in a conversation or two.

Dec 03, 2010 07:34 AM #60
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Erica-it was great to be able to sit with you at RainCamp and chat face to face.  That is the ultimate outcome of social media.

Dec 03, 2010 07:35 AM #61
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Sandy-that is a good approach as well.

Dec 03, 2010 07:36 AM #62
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Kay-just add a few more interactions per week on your 2011 Business Plan.

Dec 03, 2010 07:37 AM #63
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Jan-for many it is similiar to when you first started blogging.  One step at a time.

Dec 03, 2010 07:38 AM #64
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Christine-good for you.  Have a great weekend.

Dec 03, 2010 07:38 AM #65
Ambassador
1,817,690
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Lynn-sleep is highly overrated...LOL.  Finding a couple of extra minutes in a day is usually all it takes.

Dec 03, 2010 07:39 AM #66
Rainmaker
305,968
Margaret C. Taylor
Century 21 New Millennium MD - Mechanicsville, MD
St Marys/Calvert/Charles MD Real Estate Agent

Guity as charged.  Need to work on that.  Margaret C

Dec 04, 2010 10:01 PM #67
Rainmaker
818,387
Lyn Sims
RE/MAX Suburban - Schaumburg IL Real Estate - Northwest Suburbs of Chicago - Schaumburg, IL
Schaumburg Homes

You mean more than a blog a year? Such work! Some people just don't get it & I've come to the notion that you just can't talk to someone that's a dumb as a rock.

Dec 05, 2010 02:32 PM #68
Rainer
56,607
Dennis & Terri Neal
RE/MAX, Big Bear - Big Bear Lake, CA

What a great reminder to stay consistent in our social networking efforts.

Dec 17, 2010 03:18 PM #69
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Cindy Jones

Pentagon, Fort Belvoir & Quantico Real Estate News
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