Myth #6 Busted - Home staging just means removing the clutter.

By
Home Stager

Home staging is more than just decluttering.   Anyone can take everything off the kitchen counter or strip a bathroom so there is nothing in it - so why should people hire someone to do it for them?  Professional home stagers are trained to; first get rid of the clutter, then add decorative elements and / or emotional connection points that will appeal to a broad range of home buyers.  Just cutting the clutter is not enough.  You do not want the room to end up looking stark.  Every room should be warm and inviting, beautifully decorated and stylishly current.  Homes that have been staged have IT.  It is just like Stewart Potter said, "I'm not sure how to define it, but I know it when I see it!"

I figured the best way to illustrate IT is with pictures.

Kitchen BeforeBefore- This kitchen looks pretty good.  It is not really cluttered although it lacks style and pizazz.

 

kitchen afterAfter - Although there are almost exactly the same amount of items on the kitchen counters this kitchen is warm and inviting.

 

 This master bath has been decluttered but it is not inviting.

 After - Looks relaxing and inviting. Again there are actually more items in this space than in the before but they are designed to appeal to prospective buyers.

OK - I hope that helps to clarify myth #6.  There is more to home staging than just decluttering a space.

If anyone has B&A's they would like to share I'd love to see them. 

 

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Anonymous
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Anonymous

Reading this blog and viewing the pics, the first thing that came to mind was my wife in the morning. After we get up, we get ourselves ready for the day and she has the master bathroom first. I'll put the coffee on and prepare the oatmeal/ cream of wheat /grits and the next thing I know it, she walks out and she's this raving beauty! You gals have the edge on knowing how to stage yourselves.

November 14, 2006 08:27 AM #2
Rainer
127,063
Stefan Scholl
Buyer's Broker of Northern Michigan, LLC - Petoskey, MI
Northern Michigan Real Estate

Thanks for sharing.  I love looking at the before and after shots.

November 14, 2006 10:55 AM #3
Rainer
89,076
Val Allocco
Staged 2 Sell New York & Long Island - Northport, NY
HSE; ASHSR - Home Stager, for Manhattan, Brooklyn & Long Island

Maureen, Congrats on writing a featured blog! 

Love the before and after pics!

Staging It Forward,

Val

November 14, 2006 12:50 PM #4
Rainer
12,665
Deb Salkeld
Diversified Data Solutions, L.L.C. - Macomb, MI
Your Real Estate Virtual Assistant

I've been reading about staging homes - there was an article here in Macomb County. In some instances, I've heard they actually rent furniture and bring in items from their own homes. It's amazing the difference it makes.  Great job!

 

Deb Salkeld - Diversified Data Solutions, L.L.C. Your Virtual Partner.

November 14, 2006 12:52 PM #5
Rainmaker
40,501
Gina Dougherty
Fusion Design Consulting - Redondo Beach, CA
Home Staging Redondo Beach, CA- FusionDesignConsulting.com

Maureen, you are exactly right, staging doesn't mean stark and empty it means warm and appealling, and your pictures really prove it.

Your quote captures what stagers provide- we enable buyers see what "could be".  Great Job!

November 14, 2006 01:34 PM #6
Rainer
99,630
Kaushik Sirkar
Call Realty, Inc. - Chandler, AZ
Your before and after pics are quite striking!  Thanks,
November 14, 2006 02:33 PM #7
Rainmaker
147,565
Home Design
Alpharetta, GA
Home Design and Real Estate
Very Impressive.  I love what decorators can do with any type of room.  Home staging is very important!
November 14, 2006 07:19 PM #8
Rainer
261,905
Teresa Boardman
Saint Paul Home Realty - Saint Paul, MN
Nice job. The way I figure it less is more, well more or less.
November 14, 2006 08:03 PM #9
Rainer
265,953
Bonnie Erickson
The Realty Matrix - Saint Paul, MN
I had a client whose home was so clean before decluttering that it almost felt sterile.  She proceeded to remove all of her personal items in preparation for the listing.  I nearly died when I returned as the house was totally cold and uninviting.  Clean and decluttered but cold.  We had to add "stuff" back in to restore the homelike feel.
November 14, 2006 09:05 PM #10
Anonymous
Anonymous
Anonymous

Your pictures are great.  I'm going to share my new listing photos, the seller has been working very hard.  We are still not finished staging.

Bedroom before

 

AfterBedroom after

November 14, 2006 09:07 PM #11
Rainmaker
136,449
Kaye Thomas
Real Estate West - Manhattan Beach, CA
e-PRO, Manhattan Beach CA

No question that a picture is worth a 1,000 words.. my what a difference staging can make..

November 14, 2006 09:25 PM #12
Rainmaker
111,716
Carl Guild
Berkshire Hathaway Home Services New England Properties - East Hampton, CT
Central Connecticut Real Estate
Love seeing the before and after shots! Thanks!
November 14, 2006 10:39 PM #13
Rainer
265,953
Bonnie Erickson
The Realty Matrix - Saint Paul, MN
Isn't it fun to see how differently people live?  Some could never imagine living in MaryAnn's before picture, while to others that's like a comfortable shoe.  The staging was definitely an improvement for MaryAnn's listing!
November 15, 2006 03:39 AM #14
Rainer
144,269
Maureen Maureen
Orangeburg, NY
Mary Ann - Thanks so much for sharing your before and after shots.  What a dramatic difference.  Whenever I stage a home I try to use reds - they really photograph well.
November 15, 2006 08:45 AM #15
Rainer
144,269
Maureen Maureen
Orangeburg, NY

It is embarrassing to admit how psyched I was to see that my post was listed as a featured blog.  Does that make me a total computer geek???

Thanks to everyone for your great comments!!!

November 15, 2006 08:47 AM #16
Rainer
135,611
Phyllis Pafumi
ReStyled to Sell Home Staging New Jersey - Old Bridge, NJ
ReStyled to Sell Staging Homes NJ

Hey Maureen

I totally agree that decluttering is NOT staging. I had also did a blog about this because soooo many realtors think they stage when in fact they just declutter. I consider that the prep work prior to staging. No you are not a computer geek, but I am a computer iliterate...

Best of Luck

Stage it Forward Phyllis Pafumi

November 16, 2006 09:37 PM #17
Rainmaker
226,636
Craig Schiller
Baird & Warner - St. Charles, IL

Maureen...

It's kind of like the same thing that happens each year at the Oscars.

All women are wearing some of the finest gowns in the world... some look great, others ugly! WHY? Styling creativity.  A talented stylist knows that each element that is added into the mix impacts it. The job of the stylist is to balance, tweak and stylize to perfection.

Regardless it still takes? TALENT.

November 19, 2006 08:16 AM #18
Rainer
265,953
Bonnie Erickson
The Realty Matrix - Saint Paul, MN

Craig is so right about the key component.  It's not just balance, or following good design rules, or coordinating color, or any of the other "techniques".  Good  eventually boils down to talent!

November 19, 2006 09:17 AM #19
Rainer
23,675
Alyse Bromberg
Dressed for Success - Kingston, ON
Maureen, nice job!  What did you put over the window in the kitchen?
April 05, 2007 03:02 PM #20
Rainer
144,269
Maureen Maureen
Orangeburg, NY
Alyse - It is a simple wooden frame covered with fabric.  No sew - I used a staple gun to attach it.  
April 05, 2007 03:47 PM #21
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Maureen Maureen

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