You won't believe what I heard about Craigslist this week.

Real Estate Agent with Roy Wheeler Realty Co.

Last week, I invited a client to join me while I previewed one of her neighbor's homes, and then we went for lunch.  She lost he husband to cancer in October, and I really hadn't seen her since (just some Facebook time).  We had a really nice visit.  In fact, what I thought would be an hour and a half together becamse 3 hours lickety-split.  

During our conversation, she mentioned that her best friend had gotten divorced and sold her house last year.  I opened my wallet and handed her three business cards! (ASK FOR REFERRALS!)

Then she mentioned that aquaintances had brought two different people to her who expressed an interest in buying her home.  Here's the real deal....  BOTH of those people just happened to have sold their homes through Craigslist, themselves.  One was a $300,000 home, and the other was priced over $800,000.  They sold their homes on Craigslist.  I almost fell out of the booth.

I will be attempting the Craigslist once again.  (big sigh here)  We'll see how the spam goes, but I have a separate email address for Craigslst that gets dumped into a special folder all to itself.  I searched AR and found several good posts about Craigslist and some tips about how to use it effectively.

From Fayetteville NC Realtor, Melissa McKinney, after a presentation by Ben Kinney:

-Don't worry about making a pretty ad, one photo and a paragraph is all that's needed, but post the ad every 48 hours until the property is sold. This will bring in the leads, whether or not for this house.

A comment I found by Peggy James-Erick in Woodbridge, Virginia.

-When you write a post for Craigslist, think bigger than just your area. Think of where people are relocating from. Use Titles that will grab a relocation persons attention. Remember they are frustrated searching for homes online. They need help...are you the agent who has good content on Craigslist where they landed? Compelling headlines and added value content is what works with craigslist.

Also a comment, this one by Fernando Herboso in Montgomery County MD

-Post when people have free time. . lunch time, Friday from 3PM to 5Pm (people killing time to go home and their bosses already left) . ..Saturday mornings 10:00 AM and the absolutely best times to post are on holiday weekends or snow days.

A great tip from Bridget "Mortgage Mama" McGee, with Allied Home Mortgage Capital Corp

-Track your progress with your posts. Keep a list of when you post and when you get responses.  You may see a pattern!


I am not a heavy lister, and I'm still thinking that I am going to need an assistant soon to handle these things. An assistant is the key; I honestly don't believe all of these things can be done solo.  BUT...  I've had assistants before, and that's way I'll go.  Craigslist, here I come..........


This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the umbrella to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Real Estate Sales and Marketing
Active Rain Newbies
Online Marketing Help Center
Real Estate Technology
Social Media Marketing
WeBlog Anything (almost)!
how to use craigslist for real estate
charlottesville real estate home sales
charlottesville va realtor virginia gardner

Comments 96 New Comment

Denise Roberts
e-PRO, REALTOR - Specializing in Pinehurst, NC Area
New Colony Properties, LLC

Virginia - I use a virtual tour company that posts my listings to Craigslist.  Otherwise, I don't really think that much about it.  I've never sold anything through Craigslist, but that doesn't mean that someone hasn't seen my listings and worked through another agent to purchase the house. (sometimes you never know)  I do see that my listings get alot of traffic when posted to Craigslist. 

I had no idea that there was that much FSBO action on Craigslist.  Thanks for the Craigslist tips/links!

March 08, 2011 10:23 AM
Lydia Lucas
Prudential CT Realty

Virginia, I'm bookmarking this post because of the Craigslist tips you posted. Recently, I've received a few leads through Craigslist, and plan to use that to get more web exposure. Thanks!

March 08, 2011 11:15 AM
Anonymous #97

Virginia~ I'm about to venture on Craigslist myself. Great info here I've bookmarked for reference. Keep us posted on your progress

March 08, 2011 11:47 AM
Erica Ramus
MRE, Schuylkill County PA Real Estate
Erica Ramus - Ramus Realty Group - Pottsville, PA

I sold a $185000 listing last year from Craigslist. Our average sale in my area is under $90000 so this was a good one. It can work.

March 08, 2011 02:03 PM
Joyce Herr
Lancaster County & Beyond
Prudential Lancaster Real Estate

I have posted to Craigslist but haven't had much success with it. I may check it out again.

March 08, 2011 09:22 PM

Virginia Gardner

Realtor, Charlottesville, Serving Central Virginia
Ask me a question
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the folder to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Additional Information

Search for Homes, is the go-to place for up-to-date information about the City of Charlottesville, Albemarle County, Greene County, and Fluvanna County real estate, home prices and availability. Charlottesville real estate for sale, from University of Virginia neighborhoods and planned unit developments with new homes, to luxury estates within the wider community, you'll find the home of your dreams with