You won't believe what I heard about Craigslist this week.

By
Real Estate Agent with Roy Wheeler Realty Co.

Last week, I invited a client to join me while I previewed one of her neighbor's homes, and then we went for lunch.  She lost he husband to cancer in October, and I really hadn't seen her since (just some Facebook time).  We had a really nice visit.  In fact, what I thought would be an hour and a half together becamse 3 hours lickety-split.  

During our conversation, she mentioned that her best friend had gotten divorced and sold her house last year.  I opened my wallet and handed her three business cards! (ASK FOR REFERRALS!)

Then she mentioned that aquaintances had brought two different people to her who expressed an interest in buying her home.  Here's the real deal....  BOTH of those people just happened to have sold their homes through Craigslist, themselves.  One was a $300,000 home, and the other was priced over $800,000.  They sold their homes on Craigslist.  I almost fell out of the booth.

I will be attempting the Craigslist once again.  (big sigh here)  We'll see how the spam goes, but I have a separate email address for Craigslst that gets dumped into a special folder all to itself.  I searched AR and found several good posts about Craigslist and some tips about how to use it effectively.

From Fayetteville NC Realtor, Melissa McKinney, after a presentation by Ben Kinney:

-Don't worry about making a pretty ad, one photo and a paragraph is all that's needed, but post the ad every 48 hours until the property is sold. This will bring in the leads, whether or not for this house.

A comment I found by Peggy James-Erick in Woodbridge, Virginia.

-When you write a post for Craigslist, think bigger than just your area. Think of where people are relocating from. Use Titles that will grab a relocation persons attention. Remember they are frustrated searching for homes online. They need help...are you the agent who has good content on Craigslist where they landed? Compelling headlines and added value content is what works with craigslist.

Also a comment, this one by Fernando Herboso in Montgomery County MD

-Post when people have free time. . lunch time, Friday from 3PM to 5Pm (people killing time to go home and their bosses already left) . ..Saturday mornings 10:00 AM and the absolutely best times to post are on holiday weekends or snow days.

A great tip from Bridget "Mortgage Mama" McGee, with Allied Home Mortgage Capital Corp

-Track your progress with your posts. Keep a list of when you post and when you get responses.  You may see a pattern!

 

I am not a heavy lister, and I'm still thinking that I am going to need an assistant soon to handle these things. An assistant is the key; I honestly don't believe all of these things can be done solo.  BUT...  I've had assistants before, and that's way I'll go.  Craigslist, here I come..........

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Show All Comments
Rainmaker
181,636
Sherry Chastain
Hendersonville, Nashville, Old Hickory, Lebanon Tennessee - Hendersonville, TN
Realtor, Selling Homes, Lake Properties,Luxury Homes,Short Sales

O-M-G! I read your post and all the comments. Wish I had something better to say, but my mouth is hanging open and my brain is turning in wander....how do I post daily....how do I deal with all the spam....and better yet "What would I do with all those leads?" I guess I have realbird and Eedge I'll just start somewhere. Assistant that would be great.

March 07, 2011 11:07 PM #80
Ambassador
1,164,601
Tammie White
Benchmark Realty, LLC (615) 495-0752 or www.TWRealtyGroup.net - Franklin, TN
TW Realty Group, Franklin TN, South of Nashville

I haven't had any luck with CL but maybe I should give it a try again.

March 07, 2011 11:09 PM #81
Ambassador
1,550,626
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 800-610-7253 DRE01267479 - Costa M

Virginia - Craigslist is something I need to work on more.  Thanks for gathering the suggestions.

March 07, 2011 11:14 PM #82
Rainer
81,008
Adam Kutchuk Murrieta
Realty Works - Murrieta, CA
Short Sale Specialist Rated 5 Stars

I use Craigslist for a lot of my listings and have gotten some good leads as well. By using postlets you also present a better looking ad.

March 07, 2011 11:33 PM #83
Rainmaker
951,783
Kathy Clulow
RE/MAX All-Stars Realty Inc. Brokerage - Uxbridge, ON
CNE - ASP - SRES .... Uxbridge Ontario Real Estate

Virginia - I tried craigslist some time ago with no success perhaps it is time to take a second look and see if there is a compelling reason to use it once more

March 07, 2011 11:42 PM #84
Rainmaker
446,004
Vickie McCartney
Maverick Realty - Owensboro, KY
Broker, Real Estate Agent Owensboro KY

Hi Virginia~  I have used Craigslist with my listings for the last few years, but have not gotten any leads from it.  I guess it could work,  but it hasn't for me.

March 07, 2011 11:44 PM #85
Rainmaker
96,850
Eileen Liles
970-216-0530 http://WeSellDeltaCounty.com - Cedaredge, CO
Macht-Liles Real Estate Group - Cedaredge, CO

Amazing to see you post tonight.  I clicked over to AR right after I finished a new posting idea on Craigslist.  It was to generate buyer leads for bank-owned homes.  We'll see how it works.

March 08, 2011 12:14 AM #86
Rainmaker
280,308
Terkel Sørensen
Real Estate Places - Temecula, CA
Realtor, 951.805.0773 , Bank owned and Short Sales

Virginia, go for it - if you can post multiple times a day, you have a good shot at it. It really does not take that much time. We double ended a listing in 3 days using craigslist a couple of weeks ago... Hmm... I think that pays for the assistant right there... 

Now make yourself a nice little matrix of when you post, what listing and how many accounts it was posted to. 

March 08, 2011 01:37 AM #87
Rainmaker
648,060
Evelyn Kennedy
Gallagher & Lindsey, Alameda, California - Alameda, CA
Alameda, Real Estate, Alameda, CA

Virginia:

I have used Craigslist to post all my listings and open houses.  Buyers check Craigslist first thing Saturday and Sunday to find house that are open.  I have had a few problems with spamming on Craigslist, but they are minor and not an inconvenience.  It is widely used in my town.

March 08, 2011 01:48 AM #88
Rainmaker
309,039
David O'Doherty
Hometowne Realty Clayton East - Clayton, NC
Clayton NC Homes, Raleigh, NC

I use it as I had a buyer client ask to see a house she had found on there. People are looking on there no doubt!

March 08, 2011 06:11 AM #89
Rainer
148,540
Virginia Gardner
Roy Wheeler Realty Co. - Charlottesville, VA
Realtor, Charlottesville, Serving Central Virginia

Hi Eugene, that's what I've heard…

Good morning, Rick, it sounds like you have a great system!

Hello, John, I really am delighted by all of these wonderful tips!

John Scott, you are allowed to post every 48.  Since I haven't started yet, I can't tell you all of the rules.

how not-so-funny, Maureen!

Wow, Cory, that's pretty amazing, isn't it?

hello Sharon, glad you came by.

Thanks, Roy, that's what I have done.

Lori, I still don't "get" what people "get" out of doing this… so odd to be so bored.

Ebrahim, you're right about that!

A few people herein have used the work "consistency", I believe that is indeed the key (and why an assistant is going to be the key for me)

Thanks for the added note, vFlyer!

That's what I keep hearing, Richard

Hi Ginny, I will need to study the rules again, definitely

March 08, 2011 06:29 AM #90
Rainer
148,540
Virginia Gardner
Roy Wheeler Realty Co. - Charlottesville, VA
Realtor, Charlottesville, Serving Central Virginia

Hi Hunter… I think FB is a paid service, right?  Of course, CL is free.

Sure thing, thanks for stopping by, Grace

Hello Natalie

You know, Mark, I don't believe a seller is at any more risk with one advertising source than another

Hi Phil, okay, that's how the scam works, I never really understood it

Thanks for that. Jeff

Hi Kim… I'm not sure why CL on the internet would necessarily attract more crazies than Trulia on the net?

That's good to know, David

You got that right, Mike

Hi Lottie, the key to CL seems to be to catch people's attention while they're doing their CL time

Hi Pat & Wayne, I think I will definitely not be putting in a phone number or email, but sending them to a web page

Joe, I think I need to brush up on my title creating!

Hi Corinne, a friend has sold 3 cars quickly and easily on CL!

Good morning, Debbie, thanks for the great advice…. I will take it

That's one thing I am not looking forward to, Kim

Hi Susan, since I'm not a listing hog, I'll be starting with some direct buyer ad, will see

March 08, 2011 07:02 AM #91
Rainer
148,540
Virginia Gardner
Roy Wheeler Realty Co. - Charlottesville, VA
Realtor, Charlottesville, Serving Central Virginia

Hi Philip, as long as there are results, it's worth pursuing I think

Hi Josh, thanks

Hey Barb, thanks for stopping by

Hi Tricia, seems website traffic is a big draw, so it's a mater getting them and keep them

Hello, Deana, good luck and thanks!

Hella, I hope they turn platinum!

Thanks, Brian!

Billie, thanks, that's great advice!

Ah ha, John, that little nuggets at the end is a piece of gold, I think

Hello again, Billie, this is where I will be starting… I'm thinking… a Craigs List website might be in order

HI Sandra, thanks!

Lynda, tracking is key, isn't it?

Sherry, I feel the same way.  I'm thinking… a VA is the way to begin

Hi Tammie, good luck!

Sure, Christine, glad the post has provided some fodder for thought

Adam, that does seem to work for a number of people, glad it's working

Hi Kathy… I'm completely delighted that we've gotten so many valuable comments that can maybe sort through the CL mess and get to the heart of things

Hi Vickie, maybe there are some tips here that would help? 

Eileen, good luck!!!

Organization & consistency… if nothing else, I'm walking away with those two words ingrained in my brain

Hi Evelyn, we'll see what results I get in Charlottesville

Hey David, that's great to know

March 08, 2011 07:24 AM #92
Ambassador
2,345,535
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland
WOW! Nuff said.
March 08, 2011 08:05 AM #93
Rainmaker
714,046
Chuck Carstensen
RE/MAX Results - Elk River, MN
Minnesota Real Estate Expert

I had been using Craigslist pretty consistanly for the last few month but no real return. Maybe one or two leads that could pan out.  Good to hear that it can still work.

March 08, 2011 08:42 AM #94
Rainmaker
151,805
Denise Roberts
New Colony Properties, LLC - Pinehurst, NC
e-PRO, REALTOR - Specializing in Pinehurst, NC Area

Virginia - I use a virtual tour company that posts my listings to Craigslist.  Otherwise, I don't really think that much about it.  I've never sold anything through Craigslist, but that doesn't mean that someone hasn't seen my listings and worked through another agent to purchase the house. (sometimes you never know)  I do see that my listings get alot of traffic when posted to Craigslist. 

I had no idea that there was that much FSBO action on Craigslist.  Thanks for the Craigslist tips/links!

March 08, 2011 10:23 AM #95
Rainer
26,253
Lydia Lucas
Prudential CT Realty - Milford, CT

Virginia, I'm bookmarking this post because of the Craigslist tips you posted. Recently, I've received a few leads through Craigslist, and plan to use that to get more web exposure. Thanks!

March 08, 2011 11:15 AM #96
Anonymous
Anonymous
Anonymous

Virginia~ I'm about to venture on Craigslist myself. Great info here I've bookmarked for reference. Keep us posted on your progress

March 08, 2011 11:47 AM #97
Ambassador
1,229,022
Erica Ramus
Erica Ramus - Ramus Realty Group - Pottsville, PA - Pottsville, PA
MRE, Schuylkill County PA Real Estate

I sold a $185000 listing last year from Craigslist. Our average sale in my area is under $90000 so this was a good one. It can work.

March 08, 2011 02:03 PM #98
Rainer
52,347
Joyce Herr
Prudential Lancaster Real Estate - Lancaster, PA
Lancaster County & Beyond

I have posted to Craigslist but haven't had much success with it. I may check it out again.

March 08, 2011 09:22 PM #99
Show All Comments
Rainer
148,540

Virginia Gardner

Realtor, Charlottesville, Serving Central Virginia
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