5 Photography Tips for Listings

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Education & Training with House Proud Ottawa-Ontario-Canada

This is a photo of a window in my house.  I am especially proud of my creative way of decorating this problem window but this photo should never be part of a listing.  At a recent Digital Photography course for real estate people (worth a couple of CE credits) and using this photo as an example,  I learned the following:

  1. Never shoot a photo towards the light.  As you can see the cream coloured walls look black.
  2. Use an external flash to fill in the room with enough light.  The built-in flash on the digital camera is not strong enough.  Again, the walls around the window disappeared.
  3. No fancy frames around a photo or soft focus edges.  A house listing is about seeing the rooms not the wonderful options available in Picnik or Photoshop.
  4. People love to see windows in a room.  You will certainly want to include them.  Try taking a minimum of 4 photos in each room, one in each corner.  If there are slate blinds, have the homeowner raise them as the blinds will give a moray pattern on the photo.
  5. Try to get 90% of what you want in the original photo.  Most listing services have standard landscape and portrait sizes to upload.  Anything unusual, like this square cropped photo, will not show well on the 10 or 12 photo spaces available. 

I like to take a few photos of homes that I list but I always hire a professional photographer for the all important MLS® photos and I use every allowable space. 

Don't shoot your listing in the foot with bad photography.

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Topic:
Real Estate Technology & Tools
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Ontario Ottawa Carleton Ottawa Kanata
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Realtors & Home Stagers Information Exchange
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Tips and Techniques for Better Real Estate Photography
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Rainmaker
554,948
Chris Smith
South Simcoe, Caledon, King, Orangeville Real Esta
Re/Max Chay Realty Inc., Brokerage

Pictures are vitally important and we should always ensure that we are presenting a home in its best light.

March 08, 2011 04:52 PM
Rainmaker
574,640
Valerie Zinger
Home Organizer
House Proud Ottawa-Ontario-Canada

So right Chris.  If it doesn't show well on the internet the number of people who want to visit the home is greatly reduced. 

March 08, 2011 06:31 PM
Rainmaker
647,976
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
"Staging that Sells Portland Homes"
Room Solutions Staging, Portland OR

Hi Valerie -- that's a wonderful window!  Photos on the MLS are so critical to the success of the listing that I hope most listing agents hire a professional photographer. 

March 10, 2011 02:09 AM
Rainmaker
574,640
Valerie Zinger
Home Organizer
House Proud Ottawa-Ontario-Canada

Maureen:  I just saw a listing photo that was taken like mine but the purpose was to show off the shutters on the windows. 

March 11, 2011 04:48 PM
Rainmaker
238,909
Travis "the SOLD man" Parker; Associate Broker
email: Travis@theSOLDman.me / cell: 334-494-7846
Team Linda Simmons, Enterprise, AL 36330

Great tips and reminders. I'll make sure that I remember them. THANK you very much!!

October 04, 2012 04:59 PM
Anonymous
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Rainmaker
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Valerie Zinger

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