Video [#8] - YouTube Basics Quiz

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Education & Training with Tech Training for You!
http://actvra.in/6C8

Now we've got some good momentum in video! (if you haven't been watching this Video Series, you can use that link to go back... also if you have even the slightest interest in video or seeing what others are doing, please join our VBloggers group). After watching lots of videos lately, I see some common things that many may miss out on. I want to hit some basics in YouTube in this post - here's a checklist for you -
Quiz: Did you Know These Five Points?


1

Upload - You Can Use Drag and Drop
As long as you are using a "modern" browser, you will have the ability to simply drag and drop a video on the youtube uploads page. Doesn't get much easier than that! Sorry, but Internet Explorer doesn't cut it here (at least not until IE v9 comes out which is supposed to be imminently). Chrome, Firefox, etc all have the drag and drop capability. If you cannot unpry your hands from IE, you'll have to choose the "basic uploader" link.

2

Title Your Video
How many videos do you see where the title is Video.MOV or something like that. When you first upload a video, YouTube makes the title to be the same as the filename.
Change it!!! < three exclamation points there.
Title references are ultra important in search relevance. Please use your target keywords in the title and I'm not talking about just the street address of your listing (how many people are going to be searching for a specific address?) Use target keywords such as "Home For Sale in [City State]" or "[Neighborhood City State]" before your address.

3

Description and Tags
Don't overlook the description box to put in information about your video. Two things in particular not to miss. First of all, backlink to your site (preferably to deep link page specifically related to the video) as the very first thing! Backlinks as you know are essential. Furthermore, when somebody is watching your video, the description box has to be clicked to expand to see the whole story. You always see the first line of text always even without expanding. So you are using organic click-through design strategy as well as linking for search robot indexing. Next in your description be sure and use your search keyword phrase the same as you used in your title. Include other relevant details, but always think searchability and what terms people are searching FOR! Now for your tags, be sure and again pick what people would be searching for. Put quotes around search phrases to keep the keyword phrases together.

4

Choose a Thumbnail/Preview Slide
Once your video has been successfully uploaded and processed, go into the edit main page and note that there are three possible thumbnails for you to choose from. The thumbnail is what somebody sees before they actually click play. YouTube offers three points in time, near the start, at the midpoint, and near end of the runtime and often one thumbnail stands out as the best choice instead of the one that YouTube chooses by default. After you click the thumbnail that you want to use, be sure and click "Save Changes" button.

5

Use the Embed Code Options
By now you know that you can embed your video into your blog posts. (You get the HTML code and then copy/paste it into your blog). What most people MISS though is to choose some of the options that you can apply in your embed code. There are three options in particular to note. First, you should UNcheck the "include related videos" option. That way when your video finishes playing, it does NOT offer other persons' videos for the consumer to click away off to. Second, you can opt to auto play in HD format when your video is HD. Third, ONLY if your video embed is going into your AR profile, you will want to choose the "use old embed code" option. (Will Curry vlog demonstration).

As far as the resolution, you can decide between the leftmost sizes as both of these will fit within your standard AR blog space allowed width. If you are posting to localism, this has a narrow width (493 pixels) and you would have to do the custom setting option.

That's it for YouTube basics. How did you do on the QUIZ?? The real test comes when you post your next video!

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Author
  is a Technology Manager residing in NYC who specializes in applied technologies in the fields of Architecture and Real Estate. Craig focuses on finding the best uses of tech as can be used to help a business be more successful. He is keen on always seeing the perspective and viewpoint of his audience and he tailors his teaching to be easily understood. Visit my "Recent Posts" page to see a listing of all that is new in case you missed anything!

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Show All Comments
Rainmaker
646,935
Evelyn Kennedy
Alameda, Real Estate, Alameda, CA
Gallagher & Lindsey, Alameda, California

Craig:

Thanks for the info.  I use my flip video and have uploaded about 10 videos to YouTube.  I am just learning what to do on YouTube with my videos.  I just discovered I can add text to a screen.  I added too much text the first time, but at least I am learning what to do.  is there a screen where I can preview what I am doing before I actually execute the job?  I really like my flip video camera because it is easy.  But I guess if I keep doing videos I will need a better video camera.  Or can I stay with my flip?

March 15, 2011 04:22 PM
Ambassador
271,231
Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

hi Gene - maybe soon hopefully

Dennis & Terri - thank you :)

Evelyn - I took a look at a couple of your videos and I'd say the quality of the flip is quite nice... I wouldn't think you need anything else. Adding annotations in youtube works nicely. When you are doing it you can totally preview the result before you "publish" it. Perhaps later in my series I can show more about this. thanks for commenting.

March 15, 2011 07:55 PM
Rainer
47,628
Steve Opacke
LI House Tours

Craig

I agree and was talking about the MLS link only.  I sometimes see MLS links go to all kinds of interesting branded places.  Thanks for clairifying.

March 15, 2011 07:59 PM
Rainer
68,804
Robert Courtney
Century 21 All Islands, RA, CDPE, MCRE, CIAS

Craig - did not know I could choose the thumbnail.  Have used YouTube for several activities and am glad you posted this checklist so I can make sure I maximize my time.  Thanks!

March 16, 2011 05:40 AM
Rainmaker
105,188
Tonda & Steve Hoagland
Real Estate - Greenwood Homes for Sale - Central Indiana
Keller Williams Realty

So much to learn, so little time!  Thanks for sharing this great information.  You saved me hours! - Tonda

March 16, 2011 10:51 AM
Ambassador
271,231
Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

Steve - yes - good to bring up the topic to make sure it gets the right consideration

Robert - glad you picked up a tip or two

Tonda - yes - video can at first seem overwhelming, I want to do my part to get people over the initial hurdle because the value is great - thanks for commenting

March 16, 2011 02:01 PM
Rainmaker
682,256
Steve and Jan Bachman
Realtors - Northern Virginia
RE/MAX Gateway, Reston, Herndon, Ashburn, Sterling, Fairfax

I am going back through and changing my thumbnails! Thanks Craig!

March 16, 2011 02:23 PM
Ambassador
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Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

Steve - glad you picked up a new point, terrific!

March 16, 2011 04:35 PM
Rainmaker
45,986
Maya Garg
Real Estate Expert - MISSISSAUGA Square1, Churchil
Royal Lepage Kingsbury,Mississauga, Ontario

Thank you craig.

March 17, 2011 08:23 AM
Rainmaker
473,266
Steve Scheer
Highlands Ranch Real Estate - Denver Real Estate
Realty Oasis - Metro Brokers

Very nice Craig, as you know I still need some practice getting the embed code to stay - I found out the hard way if you edit your post, it may disappear.

March 17, 2011 07:56 PM
Ambassador
271,231
Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

Maya - glad to hear from you, you're welcome

Steve - sometimes AR system does that when you edit multiple times - keep an eye on it

March 17, 2011 09:07 PM
Rainmaker
1,324,339
Vickie Nagy
Broker for San Ramon, Danville, Dublin, Pleasanton
Vickie Nagy, Broker Associate Realty ONE Group BMC Associates | BRE#01363932

Thanks Craig! I never knew that you could select you thumbnail preview image. I'm really glad I stopped by today.

March 18, 2011 06:03 PM
Rainmaker
1,370,046
Rebecca Gaujot, Realtor®
Lewisburg WV Real Estate, Greenbrier County
Coldwell Banker Stuart & Watts Real Estate

Craig, thanks for the YouTUBE tutorial..I will need to go back and check all videos.

March 20, 2011 10:03 PM
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271,231
Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

Vickie - glad you found a good tip in there

Rebecca - hope to find time soon to visit your youtube channel

March 21, 2011 01:55 PM
Rainmaker
854,882
Donna Foerster
Metro Denver Real Estate Agent
Cherry Creek Properties, LLC

Hi Craig~ I would have sent you an email, however I'm not to confident in AR email notification!  I did a quick video on my husband's blackberry.  I tried to upload it to You Tube, however it's in a .3GP format and I can't get it to work.  Any suggestions?  I'm planning to purchase a Kodak Playtouch, but won't be for a few months.  Thanks!

March 21, 2011 06:10 PM
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Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

Donna - youtube supported file formats page makes it seem as if the file type is supported - are your trying to upload directly from the phone or uploading to your computer and then to youtube? go ahead and email me to follow on this, I will see it - I monitor my AR Home page since the email system as you say is not always forwarding messages at the moment ... -c-

March 21, 2011 06:17 PM
Rainer
210,274
Tim Peterson
Realtor Safety Training Classes
Wisconsin Realtor Safety and Concealed Carry Classes

Hi Craig-thanks a lot I never really understood you tube until this

March 23, 2011 07:18 AM
Ambassador
271,231
Craig Daniels
Technology Instructor/Project Consultant
Tech Training for You!

hi Tim - very glad to hear you picked up a point or two :)

March 23, 2011 12:16 PM
Rainer
40,463
Scott Freedle
Metro Brokers Freedle and Associates

It is pretty easy once you do it once, and get it posted.    Great information.

April 14, 2011 04:23 PM
Ambassador
354,372
Rich Cederberg
eXp Realty
eXp Realty

Great post, I'm looking forward to reading the earlier posts in the series.

May 01, 2011 10:52 AM
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