Staging – 5 Reasons I Believe In Staging – Reason #1

By
Real Estate Agent with Keller Williams Realty Centre

Staging – 5 Reasons I Believe In Staging – Reason #1:  You Will Make More MoneyStaging Family Room

The National Association of Realtors (NAR) who tracks these sorts of things, says that the average staging investment is between 1-3% of the home’s asking price, and that investment generates a return of between 8-10%.

For example, let’s say your Howard County home should sell for about $400,000 – Say you invest 2%, or $8,000 – update the lighting, the bathrooms, curb appeal, maybe a kitchen counter, some paint.  For this, you could anticipate a return of $24,000+.  What’s not to like?  And for a $700,000 home, perhaps an investment of $14,000, and a return of $56,000.

And keep in mind, there’s a whole range of important staging items that cost little to nothing in terms of money – decluttering, neutralizing, and deep cleaning, for instance.

Here’s another way to look at the “cost” of staging:  In a HomeGain survey in 2007, they found that staging typically provides a 343% return on investment. –  In other words, a $10,000 staging investment would return over $30,000 –    So there is, in essence, NO COST.  Rather than a “cost” of the initial $10,000, there was then a net increase of proceeds of over $20,000!  Not staging is like giving away your money.

Best regards, Gretchen

Posted by

Gretchen Conley, Realtor®  "Your Transition Specialist" 

Keller Williams Realty Centre   *   Cell 443-676-1625

Questions about the neighborhood, the community, the market?  I'm always happy to help - Give me a call!

About the Author...This article  was provided by Gretchen Conley, a Nationally recognized Realtor, Certified Residential Specialist, and Certified Short Sale & Distressed Property Specialist.  Gretchen can be reached via e-mail at Gretchen@GretchenConley.com by cell phone or text message at 443-676-1625. Gretchen has helped many people buy and sell their home.  For Maryland real estate and homes see www.GretchenConley.com.   If you need to Short Sale your Maryland home please contact me for more information.

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Rainmaker
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Dan Edward Phillips
Dan Edward Phillips - Eureka, CA
Realtor and Broker/Owner

Good Morning Gretchen, your post has an excellent point for the seller to consider.

March 14, 2011 05:53 AM #1
Rainmaker
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Gretchen Conley
Keller Williams Realty Centre - Columbia, MD
Howard County MD Real Estate

Thanks, Dan!

March 14, 2011 04:20 PM #2
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Gretchen Conley

Howard County MD Real Estate
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