This House Blew That Only Chance To Make A First Impression!

Reblogger Lou Ludwig
Education & Training with Ludwig & Associates

It home for sale? No it's on the marekt.  What was the first impression to the buyers? No it started the showing the home with a negative impression.

When a home go on the market it needs to be ready to be shown and sold.

Good luck and success.

Lou Ludwig

Original content by Patricia Kennedy AB95346

A house in my neighborhood recently went on the market, and being the Crestwood expert, I ran right over to see it.  Like many Washington, DC homes, it has several sets of steps leading from the sidewalk to the front door.  And they look like this:

Now, let's talk curb appeal - or the lack thereof - and the real life impact it has on people who see your home.

This is a house with a past.  It sold a few years ago in "as is" condition - a granny house needing a serious face lift with a very funky grandson residing there.   Everyone on the block assumed the new owner (and current seller) would do a bunch of work on the place, and he did do some.  But not quite enough! 

When I saw the steps and the storm door, my expectations went way down.  But when I got inside, the kitchen was new and the first floor didn't look awful.  But then, with this really bad first impression in mind, I began to mentally pick the kitchen apart, making a judgment that the redo had been a hack job. Then the redone baths!  Then the "renovated" basement.  And the staging was minimal, with clutter and unmade beds on the second floor.  At least it didn't smell bad.

I arrived at the same time an agent got there with a buyer.  And the buyer seemed to be reacting the same way I did!  I overheard him with his buyer broker talking about how everything would have to be redone - again!

In this case, a bit of easily repaired deferred maintenance hits people in the face right out of the gate.  Had the sellers taken care of the steps and perhaps replaced the storm door, this could be a gorgeous home from the street.  And inside, the potential is strong.  The house has an amazing floor plan, with two sets of French doors leading from the huge living room to a wide veranda.  There are lots of bedrooms, and an almost finished attic on the third floor.  With about $15,000 in deferred maintenance repair and staging, this place could have been a contender. 

And I thought of Sister Mary Letitia back in grade school, constantly reminding her young charges that, as we meet new people in life, we get only one chance to make a good impression. 

 

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Topic:
Real Estate Sales and Marketing
Groups:
Art of Professional Salesmanship
Coaching and Mentoring
Coaching-Personal Development
Marketing 101
Running a Brokerage
Tags:
new listing
first impression
sales
sales and marketing
success tips
ready to sell

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Rainmaker
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Gay E. Rosen
Honest, Hardworking and always Professional!
Houlihan Lawrence

Lou - perfectly presented - your first impression here was a good one. Best, G

April 14, 2011 08:55 PM
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Norma Toering
Palos Verdes Homes in Los Angeles Area
Charlemagne International Properties

Lou - I commented on Pat's post and I'm glad you reblogged it.  Curb appeal works both ways and these steps are sending some very negative messages.

April 14, 2011 10:58 PM
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Lou Ludwig

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