Twitter Tips From Turtles

By
Real Estate Agent with Keller Williams Realty The Marketplace NV License # 56750

Remember about a month ago when a cobra escaped from the Bronx Zoo? Someone created a Twitter account (BronxZoosCobra) and quickly gathered over 200,000 followers to read about the cobra's NYC adventures.

Earlier this week a group of turtles made their way from a beach on Jamaica Bay to the nearby Runway 4 at JFK International Airport spawning a new Twitter account, @JFKTurtles. Here are some excerpts:

Besides being entertaining, @JFKTurtles garnered attention from major media outlets -- and Attention is the first part of the AIDA marketing model (Attention, Interest, Desire, Action). Sure, the turtles account may not monetize directly, but it may open other much more lucrative doors.

Find out what digital media analyst Noah Carpenter learned through this experience by reading http://mashable.com/2011/07/01/jfkturtles-lessons/. What demographic made up the bulk of his followers? When was the best time to tweet? And what was the most important lesson of all? All of the answers can be found on Mashable.

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Topic:
Real Estate Technology & Tools
Groups:
AR Twitter Users
Club Chaos
Social Media Marketing
Social Networks
Twitter
Tags:
twitter
social media

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Rainer
5,414
ULC Divas Team
Universal Lending

What a great idea to gain an audience. I could see how this would be excellent marketing, especially with a local story. Now if only those turtles would make it to Denver!

 

-Samantha

July 06, 2011 03:15 PM
Rainmaker
24,706
Florence Foote
Realtor, real estate agent
Keller Williams® Realty

Thank you for the blog. I am going to check @JFKTurtles out today!  I missed it. Anything that brings a smile to my day is welcome!

July 30, 2011 02:29 PM
Rainer
8,433
Kimberlie Hooker
CreditRepairNurse.com | Online Software for Credit Repair
CreditRepairNurse.com

Very insightful article.  It is really making me rethink engagement with my customers.  Thanks for the great post!

August 19, 2011 12:30 PM
Rainer
245,228
Mike Dobbins
Scottsdale, Cave Creek, Carefree
West USA Realty

Thanks for the great blog. 

December 14, 2011 10:09 PM
Rainer
37,356
Angie Nwanodi
The ACG Group, Realtors®|Standard, Short, HUD, REO
Evergreen Realty & Associates, Inc.

This post looks like social media gold.  I promise to mine it! Thanks for the post ... things that make you go HMMMMMM!

February 09, 2012 03:26 AM
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Rainmaker
1,489,650

John Novak

Henderson, Las Vegas and Summerlin Real Estate
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Additional Information

News, statistics, and observations about the residential real estate market in southern Nevada, and my experiences and thoughts about being a REALTOR®.

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