Direct Mail Marketing....Creates That Extra Boost Of Energy When Needed

By
Managing Real Estate Broker with RE/MAX Executive Realty

Direct Mail Marketing....Creates That Extra Boost Of Energy When Needed

meadowbrook heights postcard

This is a postcard that will be mailed to 5,000 homeowners in Franklin MA and Norfolk MA who are 55+ in age.  We are on the tail end of our 5th Phase, and this postcard will produce another surge of activity that will bring us through the winter and finalize the 5th phase.

Direct mail marketing is a great way to promote and market niche areas of real estate.  We use direct mail to find more new listings; promote open house events; search for buyers for niche areas; and to promote The Kuney-Todaro Team.

Direct mail marketing is a method of marketing that works well for us, and it's a "back to basics" method of marketing that will never grow old. 

 

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Topic:
Real Estate Sales and Marketing
Location:
Massachusetts Norfolk County Franklin Meadowbrook Heights
Groups:
Active Rain Newbies
HyperLocal Neighborhood and Community Posts
Posts to Localism
Real Estate Rookie
RE/MAX Active Rain Bloggers
Tags:
direct mail marketing franklin ma

Comments 32 New Comment

Anonymous
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Rainmaker
1,828,601
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Direct mail marketing works well in communicating with large numbers of people....

November 01, 2011 11:51 AM
Rainmaker
84,794
Sharon Harris
Realtor
Coldwell Banker Select Pros.

yet another good idea. I got away from mailings because I was told they did not work. Rethinking for sure.

November 14, 2011 11:13 AM
Rainmaker
1,828,601
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Sharon....never listen to what negative people have to say....if direct mail is done properly and consistently, it works....I've been doing it for decades....I market for listing and I find buyers for our new construction....

November 14, 2011 12:00 PM
Rainmaker
177,900
Rich Gaasenbeek
Real Estate CRM & Marketing Made Easy!
IXACT Contact Real Estate CRM

I agree that direct marketing is important. It should be a vital part of your total keep in touch plan. I reccomend a combination of direct mail, phone calls, email campaigns, and events to keep in touch with your sphere and stay top of mind.

Rich, IXACT Contact, The Easy Way to Manage Your Contacts

January 05, 2012 03:30 PM
Ambassador
871,903
Amanda and Jared Christiansen, YOUR Fort Wayne Realtors
Century 21 Bradley.
Century 21 Bradley (260)704-0843

Interesting.  We haven't done any direct mail marketing yet.  It may be in the works this year.                    

January 15, 2012 08:46 AM
Anonymous
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Rainmaker
1,828,601

Barbara Todaro

"New Franklin MA Homes"
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Additional Information

The Kuney-Todaro Team is the "#1 team in Franklin's #1 office." Our expertise is in marketing new construction and resale properties. New construction is our niche and we have sold 40 subdivisions in the area of Franklin MA.