Another great way to market your open houses!!!!!!

By
Real Estate Agent with Coldwell Banker C&C Properties

Howdy there All,

     This past weekend was totally awesome. I work in an office that boast the most agents in any office in Shasta county. @ first I thought this would be a cut throat situation, I was wrong in fact it turns out that almost all of the agents in this brokerage tend to work for one common goal. Making sure that everyone with any real estate goals is taken care of properly we all pretty much work together for the client. now to the story. One of the more seasoned reps in the office had an epiphany from listening to all the other agents that hold open houses at the Tuesday meeting we all began to see a pattern. any time there was a garage sale near an open house. that open house was slammed all day and regardless of whether the home sold or not the agent was adding to their data base making friends and a reputation for themselves. Now we all know that most of our listings can definitely afford to get rid of some of the stuff sitting around the house cluttering up the showing.  and being that they will be moving as soon as we get the home sold why not have a garage/ sale open house you're bound to get at least some lookie loos. and will more than likely not be bored the whole time you are there.  Well being the largest firm in our area holding 1/3 of the market share with only 1/10 of the Realtors in town we thought we would take it to the next level. Two folks took charge and coordinated advertising, purchased balloons, printed entry forms, and lists of all the homes of any agent that wanted to participate. for a 1 time fee of 10 dollars your home would be advertised and anyone that signed in would be put into a raffle for gas cards, candles and such ( sweet ) the day before the event was about to take place we had a total of 44 participating homes, now not all of them had garage sales, but they were equally advertised and viewed, But wow think of the advertising that our firm got all those pretty blue signs out all at once. I think it says . Now who do you think is going to get the job done when it comes to getting your house sold. and what better place to start looking than the most active hard working Realtors in the area. It's a winning situation on more than one level. I hope that some of you can use this to make your open houses more profitable. I believe that as Realtors we can all work together honoring each others clients to make sure that they are finding exactly what suits them. ( I know by being with a large firm this is much easier for us) , but if you are with a smaller firm try to talk to your broker about teaming up with fellow Realtors from other smaller firms to get the message across. What ever it is that you have to do just do it. Oh by the way today I have three buyer pre-quals and one listing appt. got to go

Have a super day and stay productive.

Kevin Scott Usher

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Tags:
open house
advice
working together
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buyers
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professional

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Rainer
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Kevin Usher
Coldwell Banker C&C Properties
So far 67 seven views and not a comment. I can hardly believe it
November 07, 2007 03:03 PM
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