Catchy Ways to Advertise Your Business

By
Real Estate Agent with Coldwell Banker Lake Oconee Realty and Lake Country

unique advertising ideasCatchy Ways to Advertise Your Business-Lake Oconee, Georgia. This morning the ad of a restauarnt/coffee shop caught my eye as the local weather was being presented while watching The Today Show. As the cold months seem to be setting in for Georgia, Community Grounds of Atlanta has found a unique way of their own to try and "brew up" business. They call it Temperature Pricing and every morning this week they are selling cups of coffee for the lowest temp of the morning. The picture to the right is courtesy of their Facebook page and everyday they announce the number. It certainly caught my attention. I've never seen a coffee shop do anything of the sort and I found it to be quite unique. Almost like a game and who doesn't love a good game!? Yesterday's status said the temp was 23 but since it felt like 9 degrees out a small cup of coffee was $0.09, large for $0.23. Nifty!

I can only imagine how many coffee shops there are in Atlanta. A quick search on Google rendered 1,880,000 hits. Yowza. How many of those hits would you think are for Starbucks? Search of that...1,690,000. Numbers like that can be daunting for any business when put into perspective. I'm impressed by Community Grounds catchy efforts to be creative. Naturally it has me wanting to go there next time I'm in the area and in turn I guess that means they accomplished their goal in this advertising technique.

I've had really good cups of coffee. And then I've had some that were not so good. The bad ones are just as easy to remember as the good ones but not for the same reasons. I'm certainly not going to be running back to...well, I'll keep that to myself....for my morning kickstart but I frequent Spillin' the Beans here on Lake Oconee several times a week. They have a good product. Real Estate Agents are no different than cups of coffee. There are Offices and Agents everywhere you look. Some you come across are refreshing, give you energy, and satisfy your needs. Some are bland, stale, and even though they might look good they leave you unfulfilled.

Marge At LargeWhich Agent are you going to choose to be? Like Community Grounds, what are you going to do to set yourself apart? And if you are looking to buy or sell, what kind of representation are you looking for? With Masters week approaching in the coming months here on Lake Oconee, I'm picking my brain for another creative way to reach as many people as possible while they are in town. Last year's efforts of spray painting haybales on the main highway between the lake and I-20 brought me listings, several potential buyers, and it made conversation with people easy when I went out to meet and greet. It stirred the exact curiousity I had hoped it would and in that week and weeks after I had more traffic on my website than I'd ever had before. It was unbelievable exposure for the listings I currently held and those Sellers were beyond appreciative of the effort. It was more of a rewarding experience than I could have ever imagined it would be when the idea orginally started taking shape.

If you were looking to buy or sell, wouldn't you want someone that you know is going to give 100% to help you reach your goals? I would love to have the opportunity to tell you why Marge at Large and Coldwell Banker Lake Oconee are the perfect partner for you. Give me a call, (706)817-1372 or check out my website for more information www.margeatlarge.com.

 

 

 

 

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Rainmaker
508,722
Wayne Johnson
San Antonio REALTOR, San Antonio Homes For Sale
Coldwell Banker D'Ann Harper REALTORS®

Just when you think all the good marketing ideas have been taken, someone comes up with a repurpose idea that rocks.

January 05, 2012 12:53 PM
Rainmaker
538,913
Lee & Carol Barbour, REALTORS
Mountain Living Team in Murphy NC and North GA
Murphy and Hayesville, NC; Hiawassee, Blairsville, Blue Ridge GA and Copperhill TN

How creative is this! Yep, those hay-bales would look great in one of the pastures along the Murphy roads here. Even better is how much everyone else will spread the word on these catchy and unique ways to bring in business.

January 05, 2012 02:41 PM
Rainer
135,128
Margie Kopp Sorrell
Lake Oconee Real Estate
Coldwell Banker Lake Oconee Realty and Lake Country

Wayne-I know, I was very impressed (as you can tell) by the coffee shops efforts to stand out!

Lee & Carol-I wanna see pics when y'all bring this idea to Murphy!

January 05, 2012 04:32 PM
Rainmaker
578,313
Barbara Altieri
REALTOR - Fairfield County CT Real Estate
RealtyQuest, Fairfield and New Haven County CT Homes for Sale and Real Estate

Margie -- Those hay bales were one cool idea!  Anything creative that stands out and also remains in the minds of the consumer is a winner.  Nice job!

January 09, 2012 09:02 PM
Rainmaker
863,211
Jane Peters
Connecting you to the L.A. real estate scene
Power Brokers Int'l

That was a great idea by the coffee shop, Marge, and I love you hay bales.  Hope they let you get away with doing something similar again this year.   

January 20, 2012 09:53 PM
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Rainer
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Margie Kopp Sorrell

Lake Oconee Real Estate
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