10 REASONS NOT TO STAGE YOUR HOME

By
Home Stager with Just Your Style Interiors, LLC
http://actvra.in/syn

Home Staging1.  We want to test the market for 90 days.  And on the 91st day?  Price reduction--and 90 days worth of potential buyers who have already eliminated your property. 

2.  It costs too much money.  I have never seen a home where the staging costs would have exceeded the first price reduction.  And that doesn't even factor in the monthly carrying cost of the home. 

3.  We can't stage the house, we're living in it.  One common misconception is that staging is only for vacant homes.  Every home/condo can be staged, and you can actually live in it after staging.   

4.  We didn't have to stage any of the other properties we sold over the years.  Yes, once upon a time you could generate three offers by 5 p.m. on the same day your Realtor put the For Sale sign in your yard.  Not now.  Buyers are picky and they have a lot of homes to choose from. 

5.  Everyone loves our house so buyers will love it, too.   What you, your friends and relatives love about your house may not be what today's buyer wants.  Sellers are often baffled by the feedback they get after showings--amazed that buyers have found things they don't like about the property. 

6. We can clean the carpets and declutter without someone telling us how.  Yes, you can (and should) do this, but it is a tiny piece of staging.  Do you know what separates  "clutter" from "asset"?  And what about all the other things that staging encompasses, like traffic flows, highlighting architectural features, updating, and appealing to your target market?

7.  We have no desire to remove/change our _______________ (wallpaper/mirrored tile/gold faucets/paneling/dated light fixtures . . .).  And neither do buyers.  Better to keep your home or be ready to sell at a deep discount. 

8.  The view alone will sell this place.  Then why many months later are these great view homes/condos still on the market?  Could it be that buyers want something to go with the view--like a comfortable, move-in ready home?

9.  We would rather let the buyers makes their own paint/flooring choices.  And that equals a price reduction.  If buyers do make an offer on your home they will double or triple the cost of these items and reflect that in their discounted offer price--which includes a deduction for the inconvenience. 

10. Our home is professionally decorated.  A professionally decorated home is tailored to the owner's particular needs.  Does it work for the new buyer's needs?  You could see #1 above . . . .

These are all great reasons--

  • for price reductions
  • for extended time on the market
  • for buyers not coming to look at your home
  • for buyers not coming back for a second look

There are dozens of reasons not to stage, but only one good reason to stage--getting your home sold faster for the highest possible price.  Staging is preparing your home for sale and creating a home that buyers want to buy.  If you want to be in the best competitive position in this market today, consult with a professional home stager before listing your property for sale. 





 



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Rainer
237,419
Janet Jones
Home Staging, Interior Redesign Kihei, Maui, Hawaii
Just Your Style Interiors, LLC

Hi Michelle--I find that many sellers don't get it until they have a low offer in their hands.  Then it's often too late to make a difference.  Thanks for stopping by. 

January 03, 2013 05:17 PM
Rainmaker
565,341
Hella Mitschke Rothwell
Hawaii & California Real Estate Broker
(808) 226-1095 or (831) 626-4000

Janet: Those 90 days are "the kiss of death" for a home. On occasion I've gone along with the seller to see what offers would come in during those 90 days. How do you spell NONE? Staging should be done from Day 1, so that good photos can also be put on the MLS. This should be "real estate 101".

March 05, 2013 06:52 PM
Rainer
237,419
Janet Jones
Home Staging, Interior Redesign Kihei, Maui, Hawaii
Just Your Style Interiors, LLC

Hi Helen--You are so right.  No matter what the market, great looking homes sell.

March 05, 2013 10:33 PM
Rainmaker
572,402
DeeDee Riley
Realtor - El Dorado Hills & the Surrounding Areas
Lyon Real Estate - El Dorado Hills CA

Great post Janet!  I hope you don't mind but have shared this on my Real Estate Facebook page!

DeeDee

March 13, 2013 02:46 PM
Rainer
237,419
Janet Jones
Home Staging, Interior Redesign Kihei, Maui, Hawaii
Just Your Style Interiors, LLC

Hi DeeDee--I don't mind at all.  The more people that read about the benefits of staging, the better!

March 13, 2013 06:35 PM
Anonymous
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Rainer
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Janet Jones

Home Staging, Interior Redesign Kihei, Maui, Hawaii
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