Mr. and Mrs. Seller, would you like me to list it or sell it?

By
Real Estate Agent with Northeast Signature Properties

It's pretty tough figuring out a pricing strategy in today's market.  At least it seems to be tough.  At a CMA meeting, I bring in a comprehensive market analysis that spells out where the home should be priced in order to sell.  We go through each comparable methodically, and I educate them on where homes comparable to theirs are selling.  Then it happens.....the seller wants to add 10 to 20K on top.  I tell them that this will put their home out of range for their buyer, and they usually say that if l can just bring an offer - they'll work with it.  My thought... I could bring an offer if you were priced fairly, but you'll sell the competition at this price. 

My market area is a small town, and there aren't many comparables from which to choose, so it sticks out like a sore thumb when a home pops on the market overpriced.  Add to that another realtor in my market that consistently under prices, and I have a problem!

Mr. and Mrs. Seller, do you want me to list your home or sell your home?  That's the 10,000.00 question, literally!

 

 

Posted by

Robin Spangenberg

Northeast Signature Properties

1352 Main Street

Millis, Ma. 02054

508.277.4144

www.RobinSpangenberg.com

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Rainer
61,795
Eric Salonga
Your Key to the Central Valley
The Salonga Brothers at Castle Real Estate Group

As Real Estate Agents it is our job to educate the clients about the market.  So I agree that we need to set the expectation of being realistic as opposed to succumbing to our clients uneducated notion of over pricing.

February 09, 2012 03:29 PM
Rainmaker
70,317
Mary Bowen
Real Estate At Its Finest!!!
Coldwell Banker United, Realtor

I love the title. It sums it up and says it all. 

February 09, 2012 05:49 PM
Rainmaker
1,143,313
Cheryl Ritchie
Southern Maryland 301-980-7566
RE/MAX Leading Edge www.GoldenResults.com

I like to end with this scene. 

Let's pretend you won a million dollars and have to buy one of theses homes in the stack this weekend. If five percent are selling, which in this zip means two homes, will you make the top two at that price?

February 10, 2012 05:39 AM
Rainmaker
139,675
Jack O'Neal
High Touch High Tech
Solutions Real Estate

great post

February 11, 2012 01:25 PM
Rainmaker
62,576
Robin Spangenberg
Opening the Finest Doors
Northeast Signature Properties

Cheryl, I like it! 

 

Jack, thank you.

February 15, 2012 05:41 PM
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Rainmaker
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Robin Spangenberg

Opening the Finest Doors
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