Traffic Information Important...So We Know How Effective Our Blogs Are!

By
Real Estate Broker/Owner with McKinney Realty Group
Traffic information important... so we know how effective our blogs are!

I really like to go to the “traffic” tab in my back office on ActiveRain so I can see how many time my blogs have been clicked.  I thought that it was really a great idea when they added the short URL tracking.  As social media has become part of most of Americans everyday life it is important to see how effective we are there!
Share Buttons
The “share” buttons have been added to the top of all of our blogs, makes it super easy to share them on whatever social media platform that you would like.  But I have figured one thing out about those share buttons that you might like to take note of....

They are really there for us to “share” others blogs and for others to “share” ours! Why do I think this? Because, if you share your blog using those buttons you don't know if you are getting the traffic from twitter, etc like you would if you went to the bottom of your post and generated a short URL and shared the link.

I am sure if you do use the share button on your own post it is still showing up in the clicks total but wouldn't you want to see how many people, lets say on twitter, clicked??

Traffic

Just food for thought......
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Rainmaker
1,448,914
Andrew Mooers
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Checking under the hood for the solid analytics is key, don't rely on just your gut. What you thought worked well based on must comments on say a blog post, may show you that the one with a few went over the top, blew the roof off your platform in performance that is behind the scenes, unknown without peeking. Videos, blog posts, websites, any media stream you weed and feed daily needs SEO watch dog scrutiny because it's your survival, the gravy that gets your more listings, more round trips to the real estate closings.

Feb 21, 2012 08:15 AM #1
Rainmaker
735,388
Juli Vosmik
Dominion Real Estate Partners, LLC, Scottsdale, AZ - Scottsdale, AZ
Scottsdale/Cave Creek, AZ real estate 480-710-0739

Melissa, I'm still not sure what to do with the short URL thing.  Should I be clicking on that and putting that link into my facebook and twitter sites?  

Feb 21, 2012 10:27 AM #2
Ambassador
324,813
Melissa McKinney
McKinney Realty Group - Fayetteville, NC
Realtor, www.LivingFayetteville.com

Yes Juli, exactly then you can see how much traffic that you are getting from those avenues!

Feb 21, 2012 11:10 AM #3
Ambassador
841,076
Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate

Melissa, I'm with Juli, I didn't know that either. Thanks for posting this. Very helpful.

Feb 21, 2012 02:14 PM #4
Rainmaker
565,928
Kathy Sheehan
Movement Mortgage 770-634-4021 - Atlanta, GA
Branch Manager

All those that were unaware, please raise your hand, mine is waving!  Thanks Melissa!

Feb 21, 2012 03:45 PM #5
Rainmaker
1,774,669
Debbie Gartner
Floor Coverings International - Westchester NY & Stamford CT - White Plains, NY
The Flooring Girl - Westchester hardwood flooring

Melissa - OMG, you and I are so on the same page on this.  I've been wishing for an extra column for this and it appears that the short URL for the top does not match the one on the bottom.  Yes, it would be very nice.

Feb 22, 2012 03:37 AM #6
Ambassador
324,813
Melissa McKinney
McKinney Realty Group - Fayetteville, NC
Realtor, www.LivingFayetteville.com

You all are so welcome :0)

Feb 22, 2012 09:09 AM #7
Rainmaker
117,758
Harley Wilcox
West Group Real Estate - Victor, ID
Harley Wilcox

Melissa - Our real estate web tangles. Tracking so important, fewer webs with the knowledge of what works equals efficiency. I like it.

Feb 23, 2012 05:44 AM #8
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Ambassador
324,813

Melissa McKinney

Realtor, www.LivingFayetteville.com
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