This is a re-blog, so please visit Dave's post for comments.
Some great info on Blogs and Google .... I wanted to share!
Busy? That could be a good thing if you reflect it online. Especially true if you're a blogger who likes to get to the point and get there fast and frequently. Nobody likes a long winded talker and why should they like a long winded writer either?
Have you been struggling to make that magic number- the obligatory 300 or 500 or 600 word post? It may not be as valuable as creating something unique- even a first crack at a listing- a blog post about your property before you put it up on the MLS to be consumed by content aggregators?
Google's Officio-Blog posted 17 algorithm updates for all to see, including us SEOs. Most SEOs pounced on news about Panda, the boogeyman that scares all- and makes for great post fodder. Opinions have been prolific.
Little noticed is that 3 of the 17 mentions touched on freshness and uniqueness. And, in a subtle way, allowable duplicate content if it related to recurring events.
Several decidedly unscientific tests by yours truly have shown consistent results where Google favors and quickly indexes frequent posts if even moderately unique. I had one test post index in Google in under 30 seconds. I think they like it.