How to Attract Buyers with Your Blogging!!

By
Real Estate Agent with Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com TREC #0492321
http://actvra.in/xsL

How to Attract Buyers with Your Blogging!!
Thanks to my friend, and fellow AR Rainmaker, Fred Carver, I thought I would share my thoughts on “How your Blogging Can be Used to Attract Buyers”. Fred was nice enough to suggest this topic for helping and encouraging New Members, or even those not so New, who need to increase their business.

Blogging to Attract BuyersFirst, of all. You need to blog what you already know. Those market and community reports that informs the public about what has sold, and what homes are still available in the various neighborhoods in your market area. Beautiful graphs and charts are nice, but I have found that the consumers want to know your opinion as to what all those numbers mean. And if you haven’t already started, you need to start adding some videos on these communities to supplement your market and community reports.

Being visual and up close and personal is guaranteed to make those phone lines ring. Just ask Ms. Anita Clark, Andy Mooers, Debb Janes, or Karen Kruschka, just to name a few, who are awesome with their videos.  You can even make a video with still photos on communities too by using Windows Live Movie Maker 2011. I know I have  received a lot of views on all the community presentations that I have done so far this year.

Next, blog about some incentive programs being offered by New Home Construction builders. Don’t forget to blog about the various programs available for First Time Home Buyers too. If you have a niche with Short Sales, Foreclosures, and HUD Homes, I would blog about those programs too. Buyers are thirsty for just about any kind of information that you can give them that will help them to obtain “the American Dream” of home ownership.

Last, blog about those local events going on in your communities. You may even want to promote some local businesses too. Making a video of a local business, and putting your call to Action in your posts will surely point you out as the local expert in that market area.


If you are in the San Antonio area, and you are thinking about buying, selling or renting, Contact your Local San Antonio Real Estate Agent, or visit my website at Homes For Sale in San Antonio.


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  1. Paula McDonald 03/20/2012 01:40 PM
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Rainmaker
1,060,667
Belinda Spillman
Aspen Lane Real Estate Colorado - Aurora, CO
Your Colorado Real Estate Resource!

Oh Jerry,  You are just so smart.  Thanks for sharing your insights into this.  This is such great information.  Videos.....  Ugh

Mar 19, 2012 04:30 PM #12
Rainmaker
510,001
Christine Smith
Buyers Brokers Only LLC - www.BuyersBrokersOnly.com - Canton, MA
Exclusive Buyer Agent & Attorney, Canton, MA

Jerry....great advice.  As an exclusive buyer agent, of course I am mainly blogging to attract buyers!  

Mar 19, 2012 05:51 PM #13
Ambassador
1,452,555
Anna Banana Kruchten
Phoenix Property Shoppe - Phoenix, AZ
Arizona's Top Banana of Real Estate!

All great ideas Jerry! Newbies in the rain (and some oldies) will READ this POST!!!

Mar 19, 2012 06:00 PM #14
Rainmaker
1,043,782
Kevin B. Tolbert PA Team
Keller Williams Realty of Port Saint Lucie - Saint Lucie West, FL
New Home Construction and Luxury Specialist!

That's the way to tell them Jerry.  Check out my blogs last night on trying to attract SELLERS for a change and see what you think.

Mar 19, 2012 06:49 PM #15
Rainmaker
365,365
Cathy Bureau
www.GreenHomeRealty.com - Alamo Heights, TX
Your Personal Real Estate Concierge

Hi Jerry - as always, good advice. Blog on what you know. The last thing we want to do is portray that which we are not! Have a good one!

Mar 19, 2012 06:50 PM #16
Ambassador
872,321
John McCormack
Albuquerque Homes Realty * www.AlbuquerqueHomes.com - Albuquerque, NM
AlbuquerqueHomes.com, Albuquerque Homes Realty

Jerry - Absolutely agree blogging on what we know about is not only easier done but makes more sense when read by the public.  Great post which is Liked and Suggested my friend.  Have a great evening.

Mar 19, 2012 07:13 PM #17
Rainmaker
365,365
Cathy Bureau
www.GreenHomeRealty.com - Alamo Heights, TX
Your Personal Real Estate Concierge

I came back to see if featured yet, not yet.

"Next, blog about some incentive programs being offered by New Home Construction builders." - Good tip.

Mar 19, 2012 09:25 PM #18
Ambassador
1,227,879
Tammie White
Benchmark Realty, LLC (615) 495-0752 or www.TWRealtyGroup.net - Franklin, TN
Franklin TN, South of Nashville

Jerry, I need to do videos. It is the one component I am missing in my blogging and my websites. I've got to get going on this.

Mar 20, 2012 01:45 PM #19
Rainmaker
226,959
Michael Blue
Home Smart Realty West - Encinitas, CA
REALTOR - 760-889-8877, Encinitas/Carlsbad

Nice job Jerry!  Videos are a great component to any blog.  Keep it coming.

Mar 20, 2012 01:50 PM #20
Rainmaker
226,959
Michael Blue
Home Smart Realty West - Encinitas, CA
REALTOR - 760-889-8877, Encinitas/Carlsbad

Suggested and liked

Mar 20, 2012 01:52 PM #21
Ambassador
754,282
Jerry Newman
Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Yes, Barbara. Just wanted to throw a few ideas out there to those that need some inspiration.

Hi Dorie. No one understands being side-tracked more than me. I know I had fallen off my daily blogging commitment for a few days here.

Yes, Carl and Ceil. I just love blogging. I had not idea what it was all about when I first heard about it a few years ago myself, but I am glad I found Active Rain for all the Google Juice that you mentioned.

Hi Deborah. You are Welcome. Hope you Have a Great Week too!

Yes, Ava. It does all start with a few fundamentals. We get better the more we blog.

Dick, I just know you will love adding some videos to your Great Market Reports.

Thanks, Sue. I just love sharing, and I will be posting some more informative posts later this week.

Hi Carol Ann. Hoping these few tips and ideas will give many Rain members some nice directions for blogging.

Hi Kathy, I am just dying to share what I learned in class today. Stay tuned for later this week.

Yes, Belinda. Videos are the way to go, and just think. You already have a cameraman with Will.

Hi Christine. You are blogging exclusively for your buyers, and I know your phone lines are ringing more these days.

Thanks, Anna. Just hoping to spread a few ideas for those that need some inspiration with their blogging.

Mar 20, 2012 03:55 PM #22
Ambassador
754,282
Jerry Newman
Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Kevin, I did check out your post to Sellers. Way to Go, My Friend. You will be adding some more assistants soon, when those sellers start calling.

Thanks, Cathy. It's so much easier to share information that we already know. Plus, it gives us more confidence too.

Hi John. Thanks for the Suggest. Hoping to encourage those who are not blogging daily, or at least often.

Thanks, Cathy. I did blog about some incentives for New Home Construction last year, and got a lot of clicks on that post. That probably accounted for all that traffic that I saw on my website too.

Yes, Tammie. Videos will give you an edge on your competition, since many agents are not doing them yet. Remember that YouTube is the second largest search engine behind Google now.

Thanks, Michael. I will be out and about in my area making some videos this week. They do go great with those community reports too. I appreciate the Suggest too.

Mar 20, 2012 04:04 PM #23
Rainmaker
1,091,815
Lisa Von Domek
Lisa Von Domek & Associates LLC, Real Estate Broker/Associate with Real Living Real Estate Group www.LisaVon.com - Dallas, TX
....Experience Isn't Expensive.... It's Priceless!

Good morning Jerry,

Great post - great information, after all "if you blog, they will come"!

Have a wonderful week in beautiful San Antonio!

Mar 21, 2012 04:59 AM #24
Ambassador
754,282
Jerry Newman
Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Thanks, Lisa. That quote is so true. I am working with referrals now from my blogging efforts. I need to write a post about it soon. Have a Great Day!

 

Mar 21, 2012 09:59 AM #25
Rainmaker
1,395,355
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Sound advice Jerry...blog on what you know and when you get comfortable find a few niches and expand your blogging base to cover those areas too.  Thanks for the shout out.

Mar 22, 2012 02:53 AM #26
Rainmaker
849,603
Fred Carver-Top Realtor Victoria, BC
Re/Max Camosun Victoria BC Real Estate - Victoria, BC
Accredited Victoria BC Real Estate Consultant

Hi Jerry...Thanks for the mention, great post and recommendations to Blog for Buyers.

Cheers

Mar 22, 2012 10:10 PM #27
Ambassador
591,683
Mona Gersky
MoonDancer Realty, Dillsboro,NC - Sylva, NC
GRI,IMSD-Taking the mystery out of real estate.

Jerry, I've started emailing links to some of my posts that have to do with Agency Disclosure, Buyer Agency, Pre-Qual, etc.  The response has been awesome.  I've suggested your post.

Mar 23, 2012 08:14 PM #28
Rainmaker
154,671
Simone Bercu
Keller Williams Capital Properties - Bethesda, MD
Montgomery Co, MD Real Estate - GRI, e-PRO, AB

Hi Jerry, thanks for listening to Anita Clark.  Good advice on your blog ! I might see you at next year's KW gathering.

Apr 13, 2012 10:12 AM #29
Ambassador
754,282
Jerry Newman
Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Thanks, Anita, Fred, and Mona. I have learned a lot from reading your blogs. It's easier to blog about what we know.

 

Apr 13, 2012 10:16 AM #30
Ambassador
754,282
Jerry Newman
Green Home Realty, 210-789-4216,www.Selling-SanAntonioHomes.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Simone. Anita Clark is a great teacher, and I know you can learn a lot from her blogs and videos. If you come to Texas next year, I might see you in Big Dallas.

Apr 13, 2012 10:18 AM #31
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Jerry Newman

Texas REALTOR, San Antonio Military Relocation
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