5 Ideas for using Pinterest for Real Estate

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Real Estate Agent with Pilkerton Realtors

5 Ideas for Using Pinterest for Real Estate

For those of you who don't know about Pinterest, it's the newest, latest Social Using Pinterest for BusinessNetworking site based on sharing things you like. It's a place where you can "Pin" things you like. It's like putting them on a Bulletin Board, but for others to see.

Using Pinterest for Business


It's by invitation only right now, but you can actually go to the site and ask for an Invite.


Once you set up your account, you have about 6 "Boards" with popular titles given to you. Things like Recipes, Favorite Places, Things I Love, For the Home, and Books worth Reading. You can change the names of these and you can add more boards. My friend Mimi Foster has 37 Boards that she's created to pin things about things that are important to her!

This is what a typical Board looks like.


5 Ideas for Using Pinterest for Real Estate:

1. Set up a Board where you pin your Blog Posts. Pin a Picture from the post and then make sure that each Blog Pin is linked back to your blog. Set up the board using SEO friendly words.

2. When working with a Buyer who is looking at homes that need Updating, you can create a board of say, Kitchens, that you can then send them ideas via Facebook about what you've pinned for them.

3. Be a Neighborhood Expert. Pin information about a neighborhood and things that are near it. Remember SEO friendly descriptions.

4. Create a Fun Things to Do board for your City. Some people will follow just a board, others will follow you completely.

5. Just like Facebook and your Blog, don't make it all about Business. Let people get to know you by pinning on Boards that show people what you're interested in.

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Connie Harveyis a local agent with Pilkerton Realtors, serving home buyers and sellers in Nashville, TN, Brentwood TN, and Franklin TN. Let her help you realize your Real Estate goals. She can be reached at 615-371-2474.


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  1. Kathy Sheehan 04/01/2012 12:10 PM
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Topic:
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Tags:
pinterest
social media

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Rainmaker
143,809
Susanna Haynie
Colorado Springs Realtor - CNE, MCNE, ePro - Cell:
Falcon Property Solutions, LLC

I love Pinterest and the negative hype bothers me. I am glad that you display the positive side of Pinterest. There will always the few that abuse something.

May 16, 2012 06:51 AM
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827,532
Connie Harvey
Realtor - Nashville TN Real Estate
Pilkerton Realtors

Susanna - My understanding is that they've changed the Terms of use and corrected some of the problems.

May 16, 2012 04:33 PM
Rainer
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Paul Gapski
619-504-8999,#1 Resource SD Relo
Berkshire Hathaway / Prudential Ca Realty

Well I think it might be the next best thing in social media, as long as we dont get sued for copyright issues.

May 25, 2012 09:30 AM
Rainer
45,584
Carolyn Dionne
Connecticut Mortgages: FHA, VA, 203K, USDA & More!
Primary Residential Mortgage, Inc

Great tips for using Pinterest!  I have been teaching agents how to use Pinterest for their business and I really like your idea for doing the board on things to do in your town!

November 07, 2012 12:31 PM
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827,532
Connie Harvey
Realtor - Nashville TN Real Estate
Pilkerton Realtors

Paul - I still haven't used it very much. Just not enough time.

Carolyn - It was a great idea. Now I need to put it into action!

November 08, 2012 11:19 AM
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