Buyer’s Language versus a Seller’s Language

By
Real Estate Agent with Bozeman Broker Group

When selling or looking to buy a listing, the verbiage used to describe the space matters. For example, if a seller tells the agent they love their home because

  • Seller’s Translation: It has been in the family for years. There are so many memories in every room.
  • Agent’s Translation: Comfortable living, well loved home. Ideal for raising a family.
  • Buyer’s Translation: Lots of room, but clearly well worn. Things probably need updated.

Words are important. There is no way to remedy these alterations in interpretation, but it is an agent’s responsibility to clarify as much as possible.

Photos, photos, photos. If the pictures online accurately represent the space, then the pre-conceived notions a possible buyer may have are clarified or debunked. Furthermore, instead of office assistant’s screening calls for possible showings, take the calls yourself in order to answer detailed questions on the listing. The selling starts at that moment.

Any other suggestions to help the language gap between buyers/sellers?

Read more:

close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the woman to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Topic:
Home Selling
Location:
Montana Gallatin County
Tags:
advice for agents
advice for buyers
advice for sellers
sellers
buyers
listing with bozeman montana real estate

Comments 3 New Comment

Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the foot to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Show All Comments
Rainmaker
229,137
Brad Rachielles
REALTOR, CDPE, Upland, CA
CENTURY 21 Prestige Properties, Ca BRE# 01489453

Tim,

Certainly photos help. The obvious problem is that the photos (or lack of photos) only show the best parts of the home by definition, and a lack of photos could leave the prospective buyer thinking about what is being hidden. Even abundant photos can't replace a personal visit where they form their own opinion. That is where value is determined.

April 16, 2012 09:12 AM
Rainmaker
698,443
Sharon Parisi
Dallas Homes
Keller Williams Dallas Premier Realty

Tim, this was a great idea for a post.  The appraiser and the inspector would no doubt offer two additional perspectives on the house.

April 16, 2012 10:13 AM
Rainmaker
74,054
Tim Hart
Broker
Bozeman Broker Group

Thanks for the comments Sharon and Brad!

April 16, 2012 02:38 PM
Anonymous
Post a Comment
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the man to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase:

Show All Comments
Rainmaker
74,054

Tim Hart

Broker
Ask me a question
*
*
*
Spam prevention

Accessibility option: listen to a question and answer it!

To submit the form,
drag the man to the circle on the side.

Type below the answer to what you hear. Numbers or words, lowercase: