There is a Difference Between Decorating and Home Staging

Reblogger Lyn Sims
Real Estate Broker with RE/MAX Suburban - Schaumburg IL Real Estate - Northwest Suburbs of Chicago
http://actvra.in/zqJ

staging advice,selling advice,There definitely IS a difference between Decorating & Staging as this post points out!  Just because your home is wonderfully decorated doesn't mean it appeals to the most amount of buyers. It could actually be too personalized for the market.

Read on and get great advice from Kathy Nielsen a popular stager in Atlanta.

 

 

Original content by Kathy Nielsen

One of the biggest misnomers when it comes to preparing your home for the market is that staging is a lot like decorating. The truth of the matter is that while there are some things that are similar, there are some huge differences between the two.

Let's first review the similarities between decorating and staging:

  • Both require furniture and accessories
  • You shop for both (stagings and decorating) at the same stores.
  • Both aim for the home to look nice

Here are the differences:

  • When decorating, you're striving to achieve a look that YOU like. When staging, it's NOT about you. Instead, it's all about the potential buyer.
  • When staging, it's all about selling the "real estate" the home has to offer. For example, the extra chair in the living room, which may look great in a decorated home, may just be eating up too much space if the home is placed on the market.
  • Decorating is very personal. Staging is the exact opposite. In our Atlanta home stagings, we minimize the personal touches (e.g., family photos, mementos, etc.).

As you can see, the difference between decorating and home staging is huge. Here at AtlantaHomeStaging.net, we understand the differences and apply them when staging a vacant home. We focus on highlighting the features, maximizing the amount of visual real estate the home has to offer, and target the demographic of the buyer.

Here's a collage of some of our Atlanta home staging after pictures:

Atlanta House Stagger serving metro Atlanta

 Originally posted at AtlantaHomeStaging.net

 

Home Staging Atlanta - Kathy Nielsen - 678 522 8392

RESA Professional Stager of the Year - Southern Region 2011

Whether your home is vacant or occupied, this Atlanta Georgia Home Stager, Kathy Nielsen, understands what it takes to sell a home quickly. Her homes have graced the pages of several publications, appeared in TV commercials as well as on HGTV's hit program Sleep On it.

With years of experience and a massive inventory - Kathy makes the perfect choice.

 

Atlanta Home Stager Logo

 

 

 

Home Staging Website:  Home Staging Atlanta

Before and After Pictures: Atlanta Home Staging Portfolio:

Email:  Kathy@HomeStagingAtlanta.com  

Blog: Atlanta Home Staging

 

 

 

 

 

 

 

 

 

 

 

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Location:
Illinois Cook County Schaumburg
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Tags:
home selling advice
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Comments 7 New Comment

Rainmaker
747,445
Marte Cliff
your real estate writer
Marte Cliff Copywriting

That's a wonderful explanation of the difference between the two. You want buyers to feel like they're in what could be their home - not guests in your home.

April 28, 2012 01:04 PM
Rainmaker
651,193
Cindy Edwards
CRS, GRI, PMN - Northeast Tennessee - 423-677-6677
RE/MAX Checkmate

This makes a lot of sense.  I  have never thought about it this way before.  Great re-blog!  Thanks.

April 28, 2012 01:10 PM
Rainmaker
792,025
Lyn Sims
Schaumburg Homes
RE/MAX Suburban - Schaumburg IL Real Estate - Northwest Suburbs of Chicago

Marte:  Great point. 

Cindy:  Good thoughts from Kathy.

April 28, 2012 02:07 PM
Rainmaker
404,680
Ellen Caruso
Daniel Gale Sotheby's International Realty

Lyn, why is it that I'd love to live in a staged home rather than a decorated home? It must the design aestetic that appeals to me. Always so crisp and formal, yet inviting.

April 28, 2012 05:12 PM
Rainmaker
486,122
Kathy Nielsen
Atlanta Georgia Home Stager
http://atlantahomestaging.net

Thanks for the reblog, Lyn. 

Ellen - I've had homeowners contact me that are not selling but they too like the look of a staged home and want that look duplicated in their own home.

Kathy

April 29, 2012 04:31 AM
Rainmaker
792,025

Lyn Sims

Schaumburg Homes
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Lyn's blog gives market comments, updates and real estate news about the surrounding communities in the Chicago Northwest Suburbs near Schaumburg IL.



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