Why is my home not selling?

By
Real Estate Broker Owner with Waters Realty of Brevard, LLC BK3064647

Why do some homes sell quickly and others just linger forever?  Many times barriers to selling are thrown up early in the process such as…

  • MLS-entry only listings.  These are a hassle.  Call the out of town owner, negotiate with the owner, etc.  This is a hurdle that the listing agent could make a bit easier by attaching the property disclosures, etc. to the MLS entry. Folks, it ain’t going to easily sell.
  • Price.  I have seen some that were built in 2006 and are now listed at almost exactly the same purchase price.  Folks, it ain’t going to sell!
  • Price.  Modify the price.  After five months and in a declining market? Folks, it ain’t going to sell!  There is a reason price was listed twice.
  • 24-hour notice.  Challenges to scheduling a showing is another hurdle that sellers do not need in a buyer’s market.  Whether owner or tenant occupied, they will just move on because the home down the street is priced as attractively and they can see it!
  • Agent must accompany.  Talk about a barrier to selling!  Enough said!

Selling a home requires, at a minimum, three things:

  1. proper pricing,
  2. proper presentation (staged, accessible) and
  3. appropriate professional promotion.

As your Viera real estate agent I can do all of these except for the presentation.  It is up to you to....

  1. prepare your house,
  2. maintain it in a show ready condition,
  3. allow prospective buyers reasonable access.

When you are ready to sell your Viera, Suntree or Rockledge, Florida home call me or send me an email for a free market analysis.

Posted by

Gary L. Waters, Florida licensed real estate broker/owner Waters Realty of Brevard, LLC, Melbourne, Florida serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region.

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Topic:
Home Selling
Location:
Florida Brevard County
Groups:
florida realestate

Comments 14 New Comment

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Rainmaker
928,814
Gary L. Waters, Broker Owner Waters Realty of Brevard, LLC
Personal Service, always.
Waters Realty of Brevard, LLC

Ginny - Thanks...lockboxes are so useful!

Roy - Thanks. Another lovely picture!

Rob - Listing agent must be present...yep, no thanks!

John - Yes, hurdles are plentiful!

Fred - No  matter how often it is said, some will not listen. Thanks.

Richard & Beth - It is simple, right? Thanks.

June 04, 2012 10:43 AM
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Kathy Streib
Home Stager - Palm Beach County,FL -561-914-6224
Room Service Home Staging

Gary- shout it out!  You don't want your sellers or their agents to have to jump through hoops for the honor of seeing your house!  And yes... price... always the big player in whether or not your house will sell.  Good post. 

June 05, 2012 07:07 PM
Rainmaker
928,814
Gary L. Waters, Broker Owner Waters Realty of Brevard, LLC
Personal Service, always.
Waters Realty of Brevard, LLC

Kathy - Thanks...it is always about price!

June 06, 2012 06:08 AM
Anonymous #13
Anonymous
Jo Feeney

Hello

I have my house for sale in Rockledge.  It is 4/3/3 and only 2 years old.  We have dropped the price twice with a $10,000 reduction each time.  It is still not selling.  We had 1 bid which fell through because of finances and 3 times we had second time showings.  We have had it on the market over a year with the same realtor.

Thinking of dropping the price again another $10,000 and going with a different realtor.  Do you think it will sell?

December 05, 2012 09:22 AM
Rainmaker
928,814
Gary L. Waters, Broker Owner Waters Realty of Brevard, LLC
Personal Service, always.
Waters Realty of Brevard, LLC

If you have your home listed with another real estate agent I can not interfere with an existing relationship.  Should the listing expire and you do seek another agent I will be glad to speak with you.  Otherwise I recommend you speak with your current agent.

December 05, 2012 09:41 AM
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Rainmaker
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Gary L. Waters, Broker Owner Waters Realty of Brevard, LLC

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