What is the Real Estate Online Consumer looking for?

By
Real Estate Broker Owner with WebTech Dezine, Gabrielle Jeans Real Estate Coach

This is one of the most misunderstood aspects of the online consumer.  Having easy access to great amounts of real estate information and having become very accustomed to researching during college or university, these consumers typically turn to the internet for information even if they’re not currently actively seeking a home.

  They often start their online research several months before they begin seriously looking at houses.  So it’s key you ask these people at what stage they’re at in their home search and give them what they want, when they want it, and in the way they want it. 

They will probably contact you by email, so reply to their requests via email.  It’s a great way of sowing seeds that will blossom into sales once these prospects start searching for a home.

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Topic:
Real Estate Sales and Marketing
Location:
British Columbia
Tags:
consumer online real estate
real estate online consumer

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Ambassador
791,149
Bob Crane
Forestland Experts! 715-204-9663
Woodland Management Service

Thanks Gabrielle, It does save a lot of time to know upfront that they are not looking for several months or more

June 05, 2012 10:06 AM
Rainmaker
177,900
Rich Gaasenbeek
Real Estate CRM & Marketing Made Easy!
IXACT Contact Real Estate CRM

Never underestimate the importance of qualifying your leads :)

June 05, 2012 11:24 AM
Rainmaker
1,116,667
Richie Alan Naggar Author PEARLS SERIES of books
on LIFE and LOVE plus Real Estate too!
People first then business! Ran Right Realty Riverside, Ca

I like you and I like your post...thank you Gabrielle...

June 05, 2012 12:52 PM
Rainmaker
635,084
Evelyn Kennedy
Alameda, Real Estate, Alameda, CA
Gallagher & Lindsey, Alameda, California

Gabrielle:

Most people start looking at real estate sites way before they are ready to start looking in earnest.  

June 05, 2012 01:37 PM
Ambassador
868,541
Debbie Reynolds
Your Dedicated Clarksville TN Real Estate Agent
Prudential PenFed Realty, "The Real Debbie Reynolds" Your Clarksville Real Estate Professional, 931-920-6730
Gabrielle, The online customer is first seeking distant from contact with the agent then the information and all of it on the property. When they are ready they will contact us.
June 05, 2012 06:31 PM
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Gabrielle Jeans

Real Estate Web Solution, Real Estate Trainer and Coach
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