How Do You Select What You Show...From The Bottom Up? Or The Top Down?

By
Managing Real Estate Broker with RE/MAX Executive Realty
http://actvra.in/Cmg

With so much inventory on the market today, how does a buyer’s agent select the right homes for the buyer client to see?  One could not possibly show all of the homes on the market in an area to each client, especially with the flood of REO properties. 

Do you start your search with the highest end of the buyer's price range or do you work your way to the top from the ground level?  As I’ve always said, working as a buyer’s agent is a tough job compared to the listing end of the deal.

If I were a buyer’s agent today, I’d start at the top and show the cream of the crop first.  That method would always give a buyer a point of reference when showing resale properties.  Nothing compares to a new home.  The quality and the energy efficient features are sure to remain in the buyer’s mind.  The value a buyer receives when purchasing new construction today is unbeatable. 

I would think that the search would end quickly if it started with a new home rather than a resale home.  New construction sets the pace in real estate.  No one is going to pay more for something used compared to a new home.  It’s a winner in our marketplace!!      

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Topic:
Real Estate Sales and Marketing
Location:
Massachusetts Norfolk County Franklin Top Listing Real Estate Office Re/max Executive Realty
Groups:
RE/MAX Active Rain Bloggers
Agents Who List Subdivisions
Posts to Localism
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Tags:
showing new homes in franklin ma

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Rainmaker
404,880
Ellen Caruso
Daniel Gale Sotheby's International Realty

Barbara, often the best first is the way to go, cause if they get tired, the others don't matter, but sometimes it goes on a location basis. Either way its up to them...did they prefer the first, midde, or last?

June 11, 2012 10:02 AM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Ellen.... yes, location is the most important factor, and this is assuming the location is desirable for all of the selected homes....

June 11, 2012 10:06 AM
Ambassador
1,877,152
Chris Ann Cleland
Associate Broker, Northern VA
Long & Foster REALTORS®, Gainesville, VA

In our market we don't have this problem.  We have an inventory shortage so if something pops up in a buyer's price range and desired area, we are on it ASAP.  

June 11, 2012 10:09 AM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

yours is becoming a sellers' market....not alot of options for the buyers...

June 11, 2012 10:11 AM
Rainmaker
623,600
Wayne and Jean Marie Zuhl
The Last Names You'll Ever Need in Real Estate
Hallmark Realtors

I've read opinions that you should show the most suitable and best priced property third - after the buyers have seen 2 that are either grossly overpriced or completely unsuitable. Just when they're frustrated, get into the best home. Show them the fourth and fifth which will pale in comparison to that 3rd home that was so perfect. 

June 11, 2012 01:36 PM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

hmmm....that's interesting..... all I can say is I'm thankful we're listing agents....

June 11, 2012 02:01 PM
Rainmaker
737,623
Gabrielle Kamahele Rhind
Broker/Owner
KGC Properties LLC, Tucson Property Management & Real Estate

HI BARBARA!  Good question!  I never thought about it.  I think - it depends on the client - some people just want a number and will work with the home and make their own improvements - others want it all done and will pay at the high end - and the more difficult ones - this is where you have to really study and learn about the client - often - showing them a good sample helps alot!

June 11, 2012 03:30 PM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Hi Gab.... I guess everyone has their own system and the reason for  it..... I'll stick to listing...

June 11, 2012 03:46 PM
Rainmaker
138,414
Kimberly Tapscott
Giving you the service you deserve!
Keller Williams Prestige Properties
Thanks Barbara great question. I also have buyer clients, but don't show them in order of price..but more in a geographic order. I start at the farthest point and work my way back to the office. We don't have a lot of new construction in town so it's easier that way.
June 11, 2012 04:02 PM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Kimberly..... that's a reasonable plan.....I think it's interesting to hear how agents plan their showings....

June 11, 2012 04:21 PM
Rainmaker
1,840,827
Gita Bantwal
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel
RE/MAX Centre Realtors

Barbara, I work with both buyers and sellers. I show homes on Saturday and Sunday morning and have open houses on Sunday afternoon. I show by location.

June 11, 2012 04:29 PM
Rainmaker
1,930,617
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Hi Gita.... so  you show everything within a certain location that the buyer wants and within a certain price range.....that narrows the search significantly...

June 11, 2012 04:42 PM
Rainmaker
378,023
Rose King
Friendswood / Pearland Homes
UTR, Texas Realtors

Hi Barbara! I show by location also. I map a route and try to maximize my time. However, I do like that "third house" idea - it makes sense!

June 11, 2012 08:20 PM
Rainmaker
335,368
Karen Feltman
Relocation Specialist
Cedar Rapids/Iowa City, IA Skogman Realty

I often let the buyers pick their top home and we start there.  The rest are shown in logical order based on location and effective time management.

June 13, 2012 08:41 PM
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Rainmaker
1,930,617

Barbara Todaro

"New Franklin MA Homes"
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