Great Photos Need More Than a Great Camera

By
Real Estate Agent with Evers & Company Real Estate, Inc. AB95346

Like many of us, I take a lot of photos.  Some of them are great and many go straight to the trash bin on my Mac.  And some of them start out looking like trash bin waiting to happen but turn into a great shots, thanks to my photo editing software.

The program I use is so simple it's ridculous - I-Photo.  It comes included with Macs.  

In the old days, you aimed your camera, clicked, and whatever was on the end of the lens was what you got.  Of course, digital photography is a whole other world.  You can download whatever you take and make adjustments that greatly enhance the quality of the shot.  

By straightening and cropping, you can do a lot.  There are also functions that let you sharpen up the image and mess with the lighting, contrast, de-noise and little touchups that can remove blemishes of any type.

Then there is Photoshop, which is the favorite of the professional photographers on Evers & Company's staff.  There is a lot more you can do with Photoshop, but it's a lot more complicated to use - in other words, um, it doesn't pass the Pat Test.  This is a professional program that can pick up your clients' childrens' toys off the floor.  If have good camera equipment and you do take the time to master Photoshop, the listing photos you take will be more likely to grab buyers' imaginations and lure them inside.

In reading over a lot of the photo blogs here on Active Rain, I'm seeing agents with great new cameras, and while they are taking photos that look better than their old ones, you need a combination of skills for both taking photos and for editing them.  

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Topic:
Real Estate Sales and Marketing
Location:
District of Columbia
Groups:
Diary of a Realtor
Photography
BananaTude
Tags:
photo blogs

Comments 19 New Comment

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Rainmaker
295,441
Bud & Beth McKinney
Cary/Raleigh/Apex NC - The Team That Cares, RE/MAX United
RE/MAX UNITED

Those great cameras do take a long time to get used to...all of the different settings and options, it is difficult to get a good shot right from the lens to the memory card and have little to no editing involved. Computer programs for editing photos are a must in my business.

June 28, 2012 02:07 PM
Rainmaker
231,060
Lee Jinks
Greater McAllen Association of REALTORS®

I thought this was going to be about the importance of the photographer behind the camera.  I suppose if you snap away and gather the photos at the end of the day, you should get lucky on one or two of them after a few tweaks from your favoite photo editor.  But if you begin to understand what makes these few photos good, you might be able to take "GOOD" photos more often.

Like you, I happen to be in Washington DC on a stormy day this May and created this photo.  My editing on this photo was also in iPhoto.

Washington monument

June 29, 2012 06:54 AM
Rainmaker
669,789
Steve and Jan Bachman
Realtors - Northern Virginia
RE/MAX Gateway, Reston, Herndon, Ashburn, Sterling, Fairfax

Ah Pat, you told the secret. Take lots of photos and keep the 3 best :-)

I just bought Lightroom from Adobe. It was $400+...crazy...but just came down to $150. IT IS AWESOME and should pass the Pat test. It can make good photos great and salvage the ones you need when you really need them.

Don't tell anyone OK.

July 01, 2012 04:46 AM
Rainer
7,718
Coldwell Banker Excellence
Coldwell Banker Excellence

With great camers, softwares and systems Photography today has grown by leaps and bounds. We can make an ordinary photograph look really great by editing it. You need to click a lot and choose the best amongst them. A great photograph looks amazing even without any edits. So all the softwares are jsut a bonus to us.

July 16, 2012 10:45 PM
Rainer
332,837
Paul Gapski
619-504-8999,#1 Resource SD Relo
Berkshire Hathaway / Prudential Ca Realty

wow nothing like DC in the Springtime I must say, great pic.

July 25, 2012 07:34 AM
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Patricia Kennedy

For Your Home in the Capital
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Additional Information

Pat Kennedy -- author of The Irreverent Guide to Real Estate -- gives you a look at life on the streets as a real estate broker in our nation's capital. And her blog is peppered with great advice combined with humor!