A nod of agreement or an argument: either way the ice is broken

By
Real Estate Agent with Rocky Mountain Realty, Sandy, UT

A nod of agreement or an argument: either way the ice is broken

button with I'm a great sales person

Some of my friends comment on my shameless self promotion. I prefer to refer to it as "branding". Good or bad, people will talk about me (and either way I have an increased chance of your business). Imagine me as mediocre, and noone would bother to comment. The current terms for universal gossip are "trending" or, "going viral". These are the aims of my branding. Something like being featured on ActiveRain

I use buttons as mobile advertising. I have found that a "business card on a button" does not attract the attention or comment as does a statement that invites a passionate reply. In some cases everyone has an opinion ~ and they express it.

Before coming to the US I acquainted myself with the work of PT Barnum, who made the hum-drum always larger than life, usually by poster description. Many sayings are attributed to him, but for me two stand out:

  • Every crowd has a silver lining
  • the public is wiser than many imagine

At my age, I do not have the time to be hum-drum, or mediocre. I am larger than life. I am in the land of opportunity, the land of PT Barnum. Every day has potential.

Even my alter ego, O'Larry the Clown, can promote my branding, break the ice and get people talking. (And he does!)

So I happily wear this three inch button to provoke business by getting a conversation started.


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For all your housing needs especially in: Salt Lake, Utah and Davis Counties.

 

"I'm only a call away"

 

"Ice Pick Strine"

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Topic:
ActiveRain Community
Groups:
"Whacked"!!!
The Art Of Marketing You
Marketing for Cheapskates
Addicted to Active Rain
Almost Anything Goes
Tags:
buttons
ice breaker
personal promotion

Comments 40 New Comment

Rainmaker
613,422
Bob Miller
The Ruiz/Miller Team - Ocala's Dream Team
Keller Williams Cornerstone Realty

Hi Larry, I agree.  My "buttons" are t-shirts that generate comments and start the conversation.

July 02, 2012 09:57 AM
Rainmaker
370,484
Larry O'Sullivan
We get homes sold
Rocky Mountain Realty, Sandy, UT

Kathy - thanks, a smile is good.

Tim - I respect your right to an opinion. From my reading Barnum never used the quote you mention. It is attributed to one of his competitors. I work for a win-win.

Bob - Buttons for me go back to my Oz days. With reduced mobility I can utilize them effectively. There are many other forms of ice breaker available.

July 02, 2012 12:14 PM
Rainer
180,059
Bill Fields
Bill Fields Learning Systems

Love it! Wish more agents had your creativity and williness to work outside the box.

July 04, 2012 05:09 AM
Rainmaker
370,484
Larry O'Sullivan
We get homes sold
Rocky Mountain Realty, Sandy, UT

Bill - glad I sparked some interest. Have subscribed so I don't miss anything. Been plowing through your site. Thanks.

July 04, 2012 06:43 AM
Rainmaker
143,023
Kevin Vitali
Helping Massachusetts Home Buyers and Home Sellers
EXIT Realty- Massachusetts Short Sales & Residential Sales

Larry-  What ever gets the job done!!

July 11, 2012 01:29 PM
Rainmaker
370,484

Larry O'Sullivan

We get homes sold
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