The spectacular benefits of IMSD - A True Story

By
Real Estate Broker/Owner with Catarra Real Estate, Inc CA BRE #01191946

A long time ago in a real estate office far, far away a lone real estate broker was faced with the task of generating new business.  It is a period of difficult online marketing.  The broker, using the IDX feed on his website scored a small victory by getting some leads.

While blogging on Activerain, the broker discovered IMSD - Internet Marketing Specialist Designation - and the ultimate weapon in the online war for leads.  Getting the IMSD certification would give enough online marketing power to destroy the competition.

Pursued by relentless competitors, the broker took the classes and used the Craigslist advertising to create 6 news leads in one week from one ad.  The competitors are on the run...

 

For anyone considering the myriad designations offered out there, IMSD is surely one of the best programs to consider.  Unlike many sales and marketing classes that offer little in specific details or examples, the IMSD program delivers actual usable content that can be put to use immediately.  While listening to the class online, I paused, put the lessons to use, and got leads within hours.  There is no better proof point of how good it is!

Does it keep working?  Yes!  My team has continued to use the online advertising strategies presented in the IMSD program and we've found success similar to the initial trial.  Of course, results vary and you do need to continually reinvent the ads to stay current.  All the pieces are there you just have to put them to use.

Even if you just do ONE part of the IMSD program, it will pay for itself with the first client.  If you're in a high volume market with a lot of transactions, I'll bet its even more successful that I've seen.  Give it a try.

Disclaimer:  I have not been paid for this endorsement.  It just plain rocks!

 

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Topic:
Real Estate Sales and Marketing
Groups:
Technology Side of Active Rain
Sensei Grasshopper
Blogging & SEO
Active Rain Newbies
BananaTude
Tags:
online marketing programs
imsd success

Comments 24 New Comment

Show All Comments
Rainmaker
71,928
IMSD Designation
Internet Marketing Specialist Designation

Thank you, Bryan, we sincerely appreciate having you as part of our program.  You sound like a guy who definitely needs one of our geeky shirts with a Star Wars post like this!  I'll contact you direct so you don't have to post your shirt size for all to see.

July 11, 2012 02:46 PM
Rainmaker
1,307,471
Ron & Alexandra Seigel
Luxury Real Estate Marketing
ra@napaconsultants.com

Bryan,

Thanks for the information...Do you know that the top producers in real estate/ market leaders around the country for the most part have no idea about this designation?  What if they knew?  A

July 11, 2012 04:18 PM
Ambassador
829,015
John McCormack
AlbuquerqueHomes.com
Albuquerque Homes Realty * www.AlbuquerqueHomes.com

Thank you sir... I will be checking into IMSD.  Learning and changing never end.

July 11, 2012 04:31 PM
Ambassador
1,112,384
Dick Greenberg
Northern Colorado Residential Real Estate
New Paradigm Partners LLC

Hi Bryan - I also have been working my way through the IMSD curriculum, and have been very impressed with the range and depth of what is being offered there. It's highly informative and very effective stuff, and you're right - it's makes the phone ring.

July 11, 2012 04:46 PM
Rainmaker
589,753
Margaret Goss
Chicago's North Shore & Winnetka Real Estate
Baird & Warner Real Estate

Bryan - you work in a high-end area as I do.  I always think these type of marketing tactics don't work here - but you are saying that you're having success with people searching for high-end?

July 11, 2012 04:55 PM
Rainmaker
565,341
Kathy Sheehan
Branch Manager
Movement Mortgage 770-634-4021

It is always nice to hear an endorsement for something that works.

July 11, 2012 05:10 PM
Rainmaker
1,001,478
Belinda Spillman
Your Real Estate Resource For Life!
Aspen Lane Real Estate LLC

Bryan,  I am going to have to check in to that designation.  This one might actually be worth the time it takes to receive it. 

July 11, 2012 05:14 PM
Rainmaker
396,136
Nevin Williams
Raleigh Mortgage Pro
Sierra Pacific Mortgage Raleigh

Bryan- I am growing a team of branch offices for my company and have a need to generate a large amount of leads.  Do you think this would be worthwhile for us in the mortgage business as well or only agents?

July 11, 2012 08:55 PM
Rainmaker
114,205
Carolyn Crispin
Crispin Team Sells Branson Homes Land & Commercial
Keller Williams Tri-Lakes

IMSD has made a signficant difference in our lead generating strategies and successes.

July 12, 2012 09:22 AM
Rainmaker
891,596
Michael Setunsky
Your Commercial Real Estate Link to Northern VA
Michael's Commercial LLC

Bryan, it always nice to hears what someone else has to say besides the people marketing the designation. Thanks.

July 12, 2012 09:46 AM
Rainmaker
693,641
Lanre Folayan
Buy a home in Washington DC. Sell your DC Home Now
Keller Williams Capital Properties-Buy a home in Washington DC. Sell a home in Washington DC

Bryan I actually enrolled in the program in April. I really need to finish it. But so far I like it. Any real estate agent who is looking to ways to dominate online with real estate marketing,they will definitely get the help with the brilliant minds at IMSD. Congratulations on the feature.

July 12, 2012 11:34 AM
Rainmaker
223,976
Michael Blue
REALTOR - 760-889-8877, Encinitas/Carlsbad
Home Smart Realty West

Good going, we have not have much luck with CL.  Used some of the different techniques to no avail.

July 12, 2012 01:54 PM
Rainmaker
780,210
Paula McDonald
CHEVAUX Group ~ The Woodlands, TX 936-203-0279
Chevaux Group, PLLC

Hey Bryan.  Glad you are busy, busy.  This is one crazy market and I can hardly keep up! 

July 12, 2012 02:23 PM
Rainmaker
1,564,389
Debbie Gartner
The Flooring Girl - Westchester hardwood flooring
Floor Coverings International Westchester NY & Stamford CT

Bryan - I'm so glad this has worked so well for you.  Congrats on that (as well as the feature).

July 12, 2012 03:25 PM
Rainer
57,445
Wayne Jackson
North Idaho Realtor, Serving Coeur dnullAlene and Hayden Lake
Lakeshore Realty 208-714-4109

Bryan, I,m not surprised that it works. IMSD and AR and other RE companies are owned by Market Leader. Most everything they own works great except for Real Estate.com

July 12, 2012 05:48 PM
Rainmaker
539,960
Eric Michael
Metro Detroit Real Estate Professional 734.564.1519
Remerica Integrity, Realtors®, Northville, MI

Bryan, I've been asking around a bit about how this designation is. I hear a lot of good things about it, but I trust you. Give me a call sometime. I'd love to hear what your thoughts are about it.

July 12, 2012 06:27 PM
Rainmaker
647,135
Evelyn Kennedy
Alameda, Real Estate, Alameda, CA
Gallagher & Lindsey, Alameda, California

Bryan:

So that is where you have been.  Busy trying to be more successful that ever.  Good for you.  I intend to try the IMSD system in the fall.  Thanks for the recommendation.

July 12, 2012 08:54 PM
Ambassador
1,082,676
Bryan Robertson
Broker, Author, Speaker
Catarra Real Estate, Inc

Thanks for all the great comments everyone!  To show my appreciation, I've tried to post comments on all your blogs today.  Those who asked questions about IMSD, I'm emailing or calling each of you.

 

July 12, 2012 09:01 PM
Rainer
81,653
Iris Stuart
none

Bryan, thanks for posting about your success with the IMSD.  When we make the move back home this is one of the first things I'm going to pursue as I have heard nothing but raves about the information learned in the IMSD.  I can't wait to get started!

July 12, 2012 09:47 PM
Ambassador
1,550,626
Christine Donovan
Broker/Attorney 800-610-7253 DRE01267479 - Costa M
Donovan Blatt Realty

Bryan - Ok, ok, I hear you.  This is something I need to be working on.

July 12, 2012 10:13 PM
Show All Comments
Ambassador
1,082,676

Bryan Robertson

Broker, Author, Speaker
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