Is it just me or does it seem like a good idea that if someone is going to advertise a home for sale that the ADDRESS should be readable from 20 feet away on the sign? I was standing on the street corner to take this photo and I could not read the address from the curb across from the median. Imagine if a customer was driving down the street. 35mph zone. Any chance they will see the address? Nope. There are at least two FSBOs in the neighborhood. I am not sure which one this sign was promoting.
Pointer signs should have something specific on them such as name, phone number, address, etc. And it should be readable. Just stating that there is a house for sale in the neighborhood isn't doing anyone much good. Nearly every neighborhood in Overland Park has at least one house for sale. So its not exactly news.
Put the important stuff first, whether it is a FSBO sign, real estate markeing company sign, web page, or whatever